Brand page · Clothing · France
Ysé: 433K visits a month, 424 active Meta ads.
Ysé — Ysé is a French brand created in 2012 that creates sensual and intimate wardrobe including lingerie, corsetry, and ready-to-wear, certified B Corp. In September 2026 yse-paris.com drew an estimated 433K visits, down 10% on the month before. It ranks #19 of 5,763 Clothing brands in France and holds a 4.4 Trustpilot rating over 1,320 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Ysé is a French brand created in 2012 that creates sensual and intimate wardrobe including lingerie, corsetry, and ready-to-wear, certified B Corp.
01 · Traffic
How much traffic Ysé gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ysé drew an estimated 433K visits in September 2026, down 10% on the month before and down 31% over three months.
- Worldwide#27,914of 4.5M sites · Top 1%
- In France#1,061of 166K sites · Top 1%
- Clothing, worldwide#2,331of 459,295 brands · Top 1%
- Clothing, France#19of 5,763 brands · Top 1%
433K
estimated visits in September
1 mo ▼ −9.9%4 mo ▼ −31.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ysé.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ysé holds 4.4 out of 5 on Trustpilot over 1,320 reviews, 661 of them in the last twelve months: 79% of customers give five stars and 10% one star. That volume places Ysé in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Ysé scores 4.8 over 291 reviews.
Lingerie Manufacturer
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ysé sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ysé sells on Shopify, 97% of its catalogue in stock. The best seller is Pochon Retour de plage Rayure Soleil, at €5.00, followed by Carte Cadeau and Moyenne pochette papier Pochettes cadeaux Noël Lipstick.
#2Pochon Retour de plage Rayure SoleilYsé€5.00In stock
#3Carte CadeauYsé€50.00–€150.00In stock
Moyenne pochette papier Pochettes cadeaux Noël LipstickYsé€2.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ysé in its comparison group.
- Average rating
- 4.89 / 5
- Rated products
- 29% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$84.00
- Currency
- EUR
04 · Ads
What Ysé is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ysé runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since March 2025 (image, text, video).
KnitwearYsé7 Oct 2026video
StrickwarenYsé7 Oct 2026video
KnitwearYsé7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026L'IMPERTINENTEverified
Text ad20 Oct 2026L'IMPERTINENTEverified
Text ad20 Oct 2026L'IMPERTINENTEverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ysé.
The creators who tag @yse_paris on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Ysé competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ysé among Clothing brands in France. The closest is simone-perele.com, then Playful Promises, victoriassecret.co.uk, Aubade® Boutique officielle, la Vie en Rose, Gooseberry Intimates.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| simone-perele.comsimone-perele.com | |||||||
| Playful Promisesplayfulpromises.com | |||||||
| victoriassecret.co.ukvictoriassecret.co.uk | |||||||
| Aubade® Boutique officielleaubade.com | |||||||
| la Vie en Roselavieenrose.com | |||||||
| Gooseberry Intimatesgooseberryintimates.com |
07 · Company
The company behind Ysé.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ysé is a company based in France, founded in 2012 according to LinkedIn, on a domain registered in January 2012. It employs about 177 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 2012, per LinkedIn
- Domain registered
- 27 Jan 2012
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 177 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- yse-paris.com · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ysé
What people ask Google about Ysé.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ysé a legit company?
According to Gravity by Benchr, Ysé is a brand based in France: its website has existed since January 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 177 people on LinkedIn, it has 496,668 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Ysé?
Customers rate Ysé 4.4 out of 5 on Trustpilot over 1,320 reviews, 661 of them in the last twelve months: 79% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. On Google, Ysé scores 4.8 over 291 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Ysé?
Ysé is a French brand created in 2012 that creates sensual and intimate wardrobe including lingerie, corsetry, and ready-to-wear, certified B Corp. Gravity by Benchr classifies it under Clothing, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Ysé cost?
Ysé's best seller, Pochon Retour de plage Rayure Soleil, sells €5.00 on yse-paris.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check yse-paris.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Ysé discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Ysé advertises on Facebook and Instagram and on Google, where its offers often run. Check yse-paris.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Ysé?
Ysé sells on its own website, yse-paris.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Ysé?
Gravity by Benchr records a company based in France, founded in 2012 according to LinkedIn, on a domain registered in 2012, with 177 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Ysé growing?
Not at the moment. Gravity by Benchr estimates about 433,000 visits to yse-paris.com in September 2026, down 10% in a month and down 31% over three months. Ysé ranks #19 of 5,763 Clothing brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ysé use?
Gravity by Benchr identifies yse-paris.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records.
How much does Ysé spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Ysé on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in France?
Among Clothing brands in France in the Gravity by Benchr index, Ysé ranks #19 of 5,763 by estimated traffic. Its closest competitors on the same market are simone-perele.com, Playful Promises, victoriassecret.co.uk, Aubade® Boutique officielle, la Vie en Rose. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ysé. Version française.