Brand page · Clothing

ZALORA Group Top 1% worldwide Top 1% in Clothing
zalora.co.id·Since 2012

ZALORA Group: 2.6M visits a month, 103 active Meta ads.

ZALORA Group — ZALORA Indonesia is an online fashion and lifestyle retailer offering a wide range of products including clothing, shoes, accessories, and beauty items for women, men, children, and sports. In September 2026 zalora.co.id drew an estimated 2.6M visits, down 35% on the month before. It ranks #1 of 172 Clothing brands.

zalora.co.id@zaloraid 873KYouTube 94.9KFacebookLinkedIn 296KTrustpilot 3.2Meta Ad Library 103

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
2.6M
−35% vs. August 2026
Instagram followers
873K
15,098 posts · @zaloraid
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
103
active · on Google since 2023
Products
—
Data not available
Rank in Indonesia
#1
of 172 in Clothing
LinkedIn
296K
followers · 2,535 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

ZALORA Indonesia is an online fashion and lifestyle retailer offering a wide range of products including clothing, shoes, accessories, and beauty items for women, men, children, and sports.

01 · Traffic

How much traffic ZALORA Group gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

ZALORA Group drew an estimated 2.6M visits in September 2026, down 35% on the month before and down 17% over three months.

  • Worldwide#6,709of 4.5M sites · Top 1%
  • In Indonesia#63of 39.4K sites · Top 1%
  • Clothing, worldwide#459of 459,295 brands · Top 1%
  • Clothing, Indonesia#1of 172 brands · Top 1%
Monthly visitssource Sept 2026

2.6M

estimated visits in September

1 mo ▼ −35.1%4 mo ▼ −16.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about ZALORA Group.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

ZALORA Group holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Women's Clothing Store Clothing Store Fashion Accessories Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What ZALORA Group sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read ZALORA Group's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing85%
Shoes5%
Personal Care3%

The dominant category places ZALORA Group in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about ZALORA Group.

The creators who tag @zaloraid on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @zaloraid on Instagram, led by ChardWake_Indonesia (34.7K followers, 0.0% engagement).

Influencersaccounts tagging @zaloraid · Instagram
AccountProfileFollowersEngagementTagsRelationship
CChardWake_Indonesia@chardwake_indonesia · 🇮🇩 IDFashion style luxury Creator34.7K0.0%14Tagged @zaloraid
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who ZALORA Group competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for ZALORA Group among Clothing brands. The closest is ZALORA, then ZALORA Group, ZALANDO, ANSWEAR.hu, peek-cloppenburg.nl, fashiondays.bg.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
ZALORAzalora.com
ZALORA Groupzalora.com.my
ZALANDOzalando.ch
ANSWEAR.huanswear.hu
peek-cloppenburg.nlpeek-cloppenburg.nl
fashiondays.bgfashiondays.bg
Competitors Gravity finds for ZALORA Group. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare ZALORA Group with ZALORA

07 · Company

The company behind ZALORA Group.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

ZALORA Group is an e-commerce brand, founded in 2012 according to LinkedIn, on a domain registered in January 2012. It employs about 2,535 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2012, per LinkedIn
Domain registered
24 Jan 2012
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
2,535 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
zalora.co.id
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about ZALORA Group

What people ask Google about ZALORA Group.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is ZALORA Group a legit company?

According to Gravity by Benchr, ZALORA Group is a brand: its website has existed since January 2012, it employs 2,535 people on LinkedIn, it has 873,190 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is ZALORA Group?

ZALORA Indonesia is an online fashion and lifestyle retailer offering a wide range of products including clothing, shoes, accessories, and beauty items for women, men, children, and sports. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a ZALORA Group discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: ZALORA Group advertises on Facebook and Instagram and on Google, where its offers often run. Check zalora.co.id for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns ZALORA Group?

Gravity by Benchr records a company, founded in 2012 according to LinkedIn, on a domain registered in 2012, with 2,535 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is ZALORA Group doing well?

Not at the moment. Gravity by Benchr estimates about 2,587,200 visits to zalora.co.id in September 2026, down 35% in a month and down 17% over three months. ZALORA Group ranks #1 of 172 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does ZALORA Group spend on Meta ads?

Gravity by Benchr does not publish a spend figure for ZALORA Group on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, ZALORA Group ranks #1 of 172 by estimated traffic. Its closest competitors on the same market are ZALORA, ZALORA Group, ZALANDO, ANSWEAR.hu, peek-cloppenburg.nl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ZALORA Group.