Brand page · Clothing · Singapore
ZALORA: 161K visits a month, 122 active Meta ads, Gravity score 732.
ZALORA — ZALORA is Asia's leading online fashion, beauty and lifestyle retail platform, part of Global Fashion Group, serving multiple Southeast Asian countries including Singapore, Indonesia, Malaysia, Brunei, the Philippines, and Hong Kong. In September 2026 zalora.com drew an estimated 161K visits, up 9% on the month before. It ranks #3 of 205 Clothing brands in Singapore and holds a 1.2 Trustpilot rating over 241 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 22 peers: Clothing brands in Singapore with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
ZALORA is Asia's leading online fashion, beauty and lifestyle retail platform, part of Global Fashion Group, serving multiple Southeast Asian countries including Singapore, Indonesia, Malaysia, Brunei, the Philippines, and Hong Kong.
01 · Traffic
How much traffic ZALORA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ZALORA drew an estimated 161K visits in September 2026, up 9% on the month before and down 2% over three months.
- Worldwide#62,729of 4.5M sites · Top 5%
- In Malaysia#209of 18.6K sites · Top 5%
- Clothing, worldwide#5,791of 459,295 brands · Top 5%
- Clothing, Malaysia#3of 205 brands · Top 5%
161K
estimated visits in September
1 mo ▲ +9.1%4 mo ▼ −1.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ZALORA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ZALORA holds 1.2 out of 5 on Trustpilot over 241 reviews, 21 of them in the last twelve months: 4% of customers give five stars and 89% one star. That volume places ZALORA in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Women's Clothing Store Shoe Store Swimwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ZALORA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read ZALORA's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places ZALORA in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What ZALORA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ZALORA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
ZALORA Singapore: Fashion & Lifestyle Shopping OnlineZALORA12 Oct 2026image
TrendyolZALORA12 Oct 2026image
✨ Luxury Now Up To 70% OffZALORA12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about ZALORA.
The creators who tag @zalora on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @zalora on Instagram, led by ZECA Watches (12.1K followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ZZECA Watches@zecawatches · 🇮🇩 ID | Fashion style luxury Creator | 12.1K | — | 10 | Tagged @zalora |
06 · Competitors according to Gravity
Who ZALORA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ZALORA among Clothing brands in Singapore. The closest is zalando.fr, then ZALORA Group, ZALORA Group, asos.com, trendyol.com, ZARA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| zalando.frzalando.fr | |||||||
| ZALORA Groupzalora.co.id | |||||||
| ZALORA Groupzalora.com.ph | |||||||
| asos.comasos.com | |||||||
| trendyol.comtrendyol.com | |||||||
| ZARAzara.net |
07 · Company
The company behind ZALORA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ZALORA is a company based in Singapore, founded in 2012 according to LinkedIn, on a domain registered in July 2011. It employs about 2,535 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇬 Singapore
- Founded
- 2012, per LinkedIn
- Domain registered
- 9 Jul 2011
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,535 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- zalora.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ZALORA
What people ask Google about ZALORA.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ZALORA legit or a scam?
According to Gravity by Benchr, ZALORA is a brand based in Singapore: its website has existed since July 2011, it employs 2,535 people on LinkedIn, it has 125,369 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
ZALORA reviews
Customers rate ZALORA 1.2 out of 5 on Trustpilot over 241 reviews, 21 of them in the last twelve months: 4% give five stars, 89% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is ZALORA known for?
ZALORA is Asia's leading online fashion, beauty and lifestyle retail platform, part of Global Fashion Group, serving multiple Southeast Asian countries including Singapore, Indonesia, Malaysia, Brunei, the Philippines, and Hong Kong. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
ZALORA promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: ZALORA advertises on Facebook and Instagram, where its offers often run. Check zalora.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind ZALORA?
Gravity by Benchr records a company based in Singapore, founded in 2012 according to LinkedIn, on a domain registered in 2011, with 2,535 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is ZALORA doing well?
Not at the moment. Gravity by Benchr estimates about 161,300 visits to zalora.com in September 2026, up 9% in a month and down 2% over three months. ZALORA ranks #3 of 205 Clothing brands in Singapore in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does ZALORA spend on Meta ads?
Gravity by Benchr does not publish a spend figure for ZALORA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Singapore?
Among Clothing brands in Singapore in the Gravity by Benchr index, ZALORA ranks #3 of 205 by estimated traffic. Its closest competitors on the same market are zalando.fr, ZALORA Group, ZALORA Group, asos.com, trendyol.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ZALORA.