Brand page · Party & Celebration · United States

Zazzle Top 1% worldwide Top 1% in United States Top 1% in Party & Celebration Top 1% in Party & Celebration in United States
zazzle.com·🇺🇸 United States·Since 1999

Zazzle: 6.6M visits a month, 98 active Meta ads.

Zazzle — Zazzle is an online marketplace for custom products created by designers and makers, offering personalized gifts, holiday cards, invitations, and stationery. In September 2026 zazzle.com drew an estimated 6.6M visits, down 7% on the month before. It ranks #1 of 7,801 Party & Celebration brands in United States and holds a 4.4 Trustpilot rating over 29,266 reviews.

zazzle.com@zazzle 118KFacebookLinkedIn 13.7KTrustpilot 4.4Meta Ad Library 98

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
6.6M
−7% vs. August 2026
Instagram followers
118K
3,809 posts · @zazzle
Trustpilot
4.4
29,266 reviews · 2,310 in 12 months
Meta ads
98
active · on Google since 2024
Products
—
Data not available
Rank in United States
#1
of 7,801 in Party & Celebration
LinkedIn
13.7K
followers · 1,035 employees
Earned media value
€12.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Zazzle is an online marketplace for custom products created by designers and makers, offering personalized gifts, holiday cards, invitations, and stationery.

01 · Traffic

How much traffic Zazzle gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Zazzle drew an estimated 6.6M visits in September 2026, down 7% on the month before and down 7% over three months.

  • Worldwide#3,128of 4.5M sites · Top 1%
  • In United States#1,092of 1.2M sites · Top 1%
  • Party & Celebration, worldwide#1of 46,327 brands · Top 1%
  • Party & Celebration, United States#1of 7,801 brands · Top 1%
Monthly visitssource Sept 2026

6.6M

estimated visits in September

1 mo ▼ −7.3%4 mo ▼ −6.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Zazzle.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Zazzle holds 4.4 out of 5 on Trustpilot over 29,266 reviews, 2,310 of them in the last twelve months: 79% of customers give five stars and 10% one star. That volume places Zazzle in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 29,266 reviews · 2,310 in 12 months
Top 1% review volumeTop 20% rating quality
5 ★79%
4 ★5%
3 ★3%
2 ★3%
1 ★10%

e-Commerce Service Decoration and Interior Design Store Online Marketplace Printed Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Zazzle sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Zazzle's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Party & Celebration
Party & Celebration91%
Decor4%
General Office Supplies1%

The dominant category places Zazzle in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Zazzle.

The creators who tag @zazzle on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @zazzle · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Zazzle competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Zazzle among Party & Celebration brands in United States. The closest is Dromadaire, then Minted, CatPrint, POPCARTE, Postable, Monfairepart.

CompetitorsParty & Celebration · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Dromadairedromadaire.com
Mintedminted.com
CatPrintcatprint.com
POPCARTEpopcarte.com
Postablepostable.com
Monfairepartmonfairepart.com
Competitors Gravity finds for Zazzle. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Zazzle with Dromadaire

07 · Company

The company behind Zazzle.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Zazzle is a company based in United States, founded in 1999 according to LinkedIn, on a domain registered in March 1999. It employs about 1,035 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
1999, per LinkedIn
Domain registered
10 Mar 1999
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
1,035 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
zazzle.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Zazzle

What people ask Google about Zazzle.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Zazzle legit?

According to Gravity by Benchr, Zazzle is a brand based in United States: its website has existed since March 1999, its Trustpilot profile is claimed by the brand, it employs 1,035 people on LinkedIn, it has 118,341 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Zazzle?

Customers rate Zazzle 4.4 out of 5 on Trustpilot over 29,266 reviews, 2,310 of them in the last twelve months: 79% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Zazzle known for?

Zazzle is an online marketplace for custom products created by designers and makers, offering personalized gifts, holiday cards, invitations, and stationery. Gravity by Benchr classifies it under Party & Celebration. Source: Gravity by Benchr product classification.

Zazzle promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Zazzle advertises on Facebook and Instagram and on Google, where its offers often run. Check zazzle.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Zazzle?

Gravity by Benchr records a company based in United States, founded in 1999 according to LinkedIn, on a domain registered in 1999, with 1,035 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Zazzle growing?

Not at the moment. Gravity by Benchr estimates about 6,568,500 visits to zazzle.com in September 2026, down 7% in a month and down 7% over three months. Zazzle ranks #1 of 7,801 Party & Celebration brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Zazzle's ad budget?

Gravity by Benchr does not publish a spend figure for Zazzle on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Party & Celebration brands in United States?

Among Party & Celebration brands in United States in the Gravity by Benchr index, Zazzle ranks #1 of 7,801 by estimated traffic. Its closest competitors on the same market are Dromadaire, Minted, CatPrint, POPCARTE, Postable. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Zazzle.