Brand page · Extended Warranties · United States
Zinus: 231K visits a month, 39 active Meta ads, Gravity score 549.
Zinus — Zinus, Inc. is an online mattress and furniture brand that sells mattresses, bed frames, and sofas with free delivery and a 100-night trial. In September 2026 zinus.com drew an estimated 231K visits, down 12% on the month before. It ranks #9 of 307 Extended Warranties brands in United States and holds a 1.6 Trustpilot rating over 132 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 22 peers: Extended Warranties brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Zinus, Inc. is an online mattress and furniture brand that sells mattresses, bed frames, and sofas with free delivery and a 100-night trial.
01 · Traffic
How much traffic Zinus gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Zinus drew an estimated 231K visits in September 2026, down 12% on the month before and down 21% over three months.
- Worldwide#46,407of 4.5M sites · Top 5%
- In United States#15,144of 1.2M sites · Top 5%
- Extended Warranties, worldwide#15of 810 brands · Top 5%
- Extended Warranties, United States#9of 307 brands · Top 5%
231K
estimated visits in September
1 mo ▼ −11.5%4 mo ▼ −21.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Zinus.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Zinus holds 1.6 out of 5 on Trustpilot over 132 reviews, 21 of them in the last twelve months: 14% of customers give five stars and 80% one star. That volume places Zinus in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Zinus sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Zinus sells on Shopify, 96% of its catalogue in stock. The best seller is Shipping Protection by Route, at US$0.98–US$140.38, followed by Original Green Tea Memory Foam Mattress and Suzanne Metal and Bamboo Platform Bed Frame.
#1Shipping Protection by RouteZinusUS$0.98–US$140.38In stock
#2Original Green Tea Memory Foam MattressZinusUS$325.00–US$429.00In stock
#3Suzanne Metal and Bamboo Platform Bed FrameZinusUS$319.00–US$499.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Zinus in its comparison group.
- Average rating
- 4.15 / 5
- Rated products
- 58% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$384.00
- Currency
- USD
04 · Ads
What Zinus is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Zinus runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2023 (image, text, video).
Discover Core HybridZinus6 Oct 2026image
Better Sleep for Less This FallZinus6 Oct 2026image
Fall Clearance Starts Now — 50% OffZinus6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Zinus Inc.verified
Text ad20 Oct 2026Zinus Inc.verified
Text ad19 Oct 2026Zinus Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Zinus.
The creators who tag @zinus on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @zinus on Instagram, led by CASS SMITH | Home & DIY (667K followers, 7.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCASS SMITH | Home & DIY@cassmakeshome · 🇲🇦 MA | Decoration garden diy Creator | 667K | 7.7% | 1 | Tagged @zinus |
06 · Competitors according to Gravity
Who Zinus competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Zinus among Extended Warranties brands in United States. The closest is La Tienda, then Puffy, time4sleep.co.uk, cic.cl, Topdormitorios, Snooze.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| La Tiendalatiendahome.com | |||||||
| Puffypuffy.com | |||||||
| time4sleep.co.uktime4sleep.co.uk | |||||||
| cic.clcic.cl | |||||||
| Topdormitoriostopdormitorios.com | |||||||
| Snoozesnooze.com.au |
07 · Company
The company behind Zinus.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Zinus is a company based in Tracy, United States, founded in 1979 according to LinkedIn, on a domain registered in March 2000. It employs about 375 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Tracy
- Founded
- 1979, per LinkedIn
- Domain registered
- 3 Mar 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 375 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- zinus.com · Shopify · USD
- Catalogue
- 37 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Zinus
What people ask Google about Zinus.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Zinus legit or a scam?
According to Gravity by Benchr, Zinus is a brand based in Tracy, United States: its website has existed since March 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 375 people on LinkedIn, it has 61,133 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Zinus reviews: is it worth it?
Customers rate Zinus 1.6 out of 5 on Trustpilot over 132 reviews, 21 of them in the last twelve months: 14% give five stars, 80% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Zinus?
Zinus, Inc. is an online mattress and furniture brand that sells mattresses, bed frames, and sofas with free delivery and a 100-night trial. Gravity by Benchr classifies it under Extended Warranties, with Mattresses making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Zinus expensive?
Zinus' best seller, Shipping Protection by Route, sells from US$0.98 to US$140.38 on zinus.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check zinus.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Zinus discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Zinus advertises on Facebook and Instagram and on Google, where its offers often run. Check zinus.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Zinus?
Zinus sells on its own website, zinus.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Zinus?
Gravity by Benchr records a company based in Tracy, United States, founded in 1979 according to LinkedIn, on a domain registered in 2000, with 375 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Zinus doing well?
Not at the moment. Gravity by Benchr estimates about 231,300 visits to zinus.com in September 2026, down 12% in a month and down 21% over three months. Zinus ranks #9 of 307 Extended Warranties brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Zinus use?
Gravity by Benchr identifies zinus.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Zinus spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Zinus on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Extended Warranties brands in United States?
Among Extended Warranties brands in United States in the Gravity by Benchr index, Zinus ranks #9 of 307 by estimated traffic. Its closest competitors on the same market are La Tienda, Puffy, time4sleep.co.uk, cic.cl, Topdormitorios. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Zinus.