Brand page · Kitchen & Dining · Germany

Braun Top 1% worldwide Top 1% in Germany Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in Germany
braunhousehold.com·🇩🇪 Germany·Since 2012

Braun: 453K visits a month, 4 active Meta ads.

Braun — Braun is a German consumer products company that develops household appliances, part of the De'Longhi Group. In September 2026 braunhousehold.com drew an estimated 453K visits, down 13% on the month before. It ranks #3 of 1,299 Kitchen & Dining brands in Germany and holds a 1.7 Trustpilot rating over 52 reviews.

braunhousehold.com@braunhousehold.de.at 21KYouTube 448FacebookLinkedIn 10.2KTrustpilot 1.7Meta Ad Library 4

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
453K
−13% vs. August 2026
Instagram followers
21K
744 posts · @braunhousehold.de.at
Trustpilot
1.7
52 reviews · 27 in 12 months
Meta ads
4
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#3
of 1,299 in Kitchen & Dining
LinkedIn
10.2K
followers · 575 employees
Earned media value
€9.0k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Braun is a German consumer products company that develops household appliances, part of the De'Longhi Group.

01 · Traffic

How much traffic Braun gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Braun drew an estimated 453K visits in September 2026, down 13% on the month before and up 3% over three months.

  • Worldwide#26,868of 4.5M sites · Top 1%
  • In Italy#712of 138K sites · Top 1%
  • Kitchen & Dining, worldwide#506of 145,612 brands · Top 1%
  • Kitchen & Dining, Italy#3of 1,299 brands · Top 1%
Monthly visitssource Sept 2026

453K

estimated visits in September

1 mo ▼ −13.4%4 mo ▲ +2.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Braun.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Braun holds 1.7 out of 5 on Trustpilot over 52 reviews, 27 of them in the last twelve months: 6% of customers give five stars and 85% one star. That volume places Braun in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.7TrustScore · 52 reviews · 27 in 12 months
Top 40% review volume
5 ★6%
4 ★0%
3 ★2%
2 ★8%
1 ★85%

Appliance Store Kitchen Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Braun sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Braun's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining74%
Household Appliances10%
Household Appliance Accessories4%

The dominant category places Braun in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Braun.

The creators who tag @braunhousehold.de.at on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @braunhousehold.de.at on Instagram, led by NETWORKPR - Public Relations (11.4K followers, 0.3% engagement).

Influencersaccounts tagging @braunhousehold.de.at · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNETWORKPR - Public Relations@networkpr · 🇦🇹 ATMarketing sales branding Creator11.4K0.3%3Tagged @braunhousehold.de.at
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Braun competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Braun among Kitchen & Dining brands in Germany. The closest is Moulinex Italia, then Tefal, Klarstein IT, Loja Oficial Arno, bosch-home.at, Select Brands.

CompetitorsKitchen & Dining · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Moulinex Italiamoulinex.it
Tefaltefal.com.au
Klarstein ITklarstein.it
Loja Oficial Arnoarno.com.br
bosch-home.atbosch-home.at
Select Brandsselectbrands.com
Competitors Gravity finds for Braun. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Braun with Moulinex Italia

07 · Company

The company behind Braun.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Braun is a company based in Germany, on a domain registered in November 2012. It employs about 575 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
Data not available
Domain registered
15 Nov 2012
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
575 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
braunhousehold.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Braun

What people ask Google about Braun.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Braun a legit company?

According to Gravity by Benchr, Braun is a brand based in Germany: its website has existed since November 2012, it employs 575 people on LinkedIn, it has 21,045 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Braun reviews: is it worth it?

Customers rate Braun 1.7 out of 5 on Trustpilot over 52 reviews, 27 of them in the last twelve months: 6% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Braun known for?

Braun is a German consumer products company that develops household appliances, part of the De'Longhi Group. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.

Is there a Braun discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Braun advertises on Facebook and Instagram and on Google, where its offers often run. Check braunhousehold.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Braun?

Gravity by Benchr records a company based in Germany, whose domain was registered in 2012, with 575 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Braun doing well?

Yes. Gravity by Benchr estimates about 453,000 visits to braunhousehold.com in September 2026, down 13% in a month and up 3% over three months. Braun ranks #3 of 1,299 Kitchen & Dining brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Braun spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Braun on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in Germany?

Among Kitchen & Dining brands in Germany in the Gravity by Benchr index, Braun ranks #3 of 1,299 by estimated traffic. Its closest competitors on the same market are Moulinex Italia, Tefal, Klarstein IT, Loja Oficial Arno, bosch-home.at. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Braun.