Brand page · Jewelry · United States
Bulova: 1.7M visits a month, 75 active Meta ads, Gravity score 497.
Bulova — Bulova is an American watch company that sells watches and jewelry, known for its diamond watches and various collections including Frank Lloyd Wright, Frank Sinatra, Joseph Bulova, Marc Anthony, and Tony Bennett collections. In September 2026 bulova.com drew an estimated 1.7M visits, down 9% on the month before. It ranks #18 of 33,382 Jewelry brands in United States and holds a 1.5 Trustpilot rating over 81 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 31 peers: Jewelry brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Bulova is an American watch company that sells watches and jewelry, known for its diamond watches and various collections including Frank Lloyd Wright, Frank Sinatra, Joseph Bulova, Marc Anthony, and Tony Bennett collections.
01 · Traffic
How much traffic Bulova gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Bulova drew an estimated 1.7M visits in September 2026, down 9% on the month before and up 4% over three months.
- Worldwide#9,255of 4.5M sites · Top 1%
- In United States#3,088of 1.2M sites · Top 1%
- Jewelry, worldwide#85of 132,285 brands · Top 1%
- Jewelry, United States#18of 33,382 brands · Top 1%
1.7M
estimated visits in September
1 mo ▼ −9.5%4 mo ▲ +4.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Bulova.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Bulova holds 1.5 out of 5 on Trustpilot over 81 reviews, 22 of them in the last twelve months: 5% of customers give five stars and 85% one star. That volume places Bulova in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Watch Store Watch Manufacturer Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Bulova sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Bulova's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Bulova in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Bulova is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Bulova runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2022 (image, text, video).
default_collection_headlineBulova11 Oct 2026image
default_collection_headlineBulova6 Oct 2026image
default_collection_headlineBulova5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026CITIZEN DE MEXICOverified
Text ad20 Oct 2026Citizen Watch Company of America, Inc.verified
Text ad20 Oct 2026Citizen Watch Company of America, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Bulova.
The creators who tag @bulova on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bulova on Instagram, led by Watch Connection Orange County (22K followers, 5.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| WWatch Connection Orange County@watchconnection · 🇺🇸 US | Fashion style luxury Creator | 22K | 5.6% | 8 | Tagged @bulova |
06 · Competitors according to Gravity
Who Bulova competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Bulova among Jewelry brands in United States. The closest is watchnation.com, then シチズンウオッチ オフィシャルサイト【CITIZEN公式ストア】, +WATCH CONNECTION, baume-et-mercier.com, mondaine.com.br, Just Watches.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| watchnation.comwatchnation.com | |||||||
| シチズンウオッチ オフィシャルサイト【CITIZEN公式ストア】citizen.jp | |||||||
| +WATCH CONNECTIONwatch-connection.com | |||||||
| baume-et-mercier.combaume-et-mercier.com | |||||||
| mondaine.com.brmondaine.com.br | |||||||
| Just Watchesjustwatches.com |
07 · Company
The company behind Bulova.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Bulova is a company based in United States, founded in 1875 according to LinkedIn, on a domain registered in October 1997. It employs about 247 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1875, per LinkedIn
- Domain registered
- 16 Oct 1997
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 247 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bulova.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Bulova
What people ask Google about Bulova.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Bulova legit or a scam?
According to Gravity by Benchr, Bulova is a brand based in United States: its website has existed since October 1997, it employs 247 people on LinkedIn, it has 385,795 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Bulova reviews
Customers rate Bulova 1.5 out of 5 on Trustpilot over 81 reviews, 22 of them in the last twelve months: 5% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Bulova?
Bulova is an American watch company that sells watches and jewelry, known for its diamond watches and various collections including Frank Lloyd Wright, Frank Sinatra, Joseph Bulova, Marc Anthony, and Tony Bennett collections. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Does Bulova have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Bulova advertises on Facebook and Instagram and on Google, where its offers often run. Check bulova.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Bulova?
Gravity by Benchr records a company based in United States, founded in 1875 according to LinkedIn, on a domain registered in 1997, with 247 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Bulova doing well?
Yes. Gravity by Benchr estimates about 1,744,200 visits to bulova.com in September 2026, down 9% in a month and up 4% over three months. Bulova ranks #18 of 33,382 Jewelry brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Bulova's ad budget?
Gravity by Benchr does not publish a spend figure for Bulova on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United States?
Among Jewelry brands in United States in the Gravity by Benchr index, Bulova ranks #18 of 33,382 by estimated traffic. Its closest competitors on the same market are watchnation.com, シチズンウオッチ オフィシャルサイト【CITIZEN公式ストア】, +WATCH CONNECTION, baume-et-mercier.com, mondaine.com.br. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bulova.