Brand page · Decor · Netherlands
HomeDeco: 137K visits a month, 2 active Meta ads, Gravity score 442.
HomeDeco — HomeDeco is an online platform for home and living products that offers furniture, home accessories, and interior inspiration from various brands. In September 2026 homedeco.nl drew an estimated 137K visits, down 19% on the month before. It ranks #27 of 2,328 Decor brands in Netherlands and holds a 3.5 Trustpilot rating over 4,493 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 32 peers: Decor brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HomeDeco is an online platform for home and living products that offers furniture, home accessories, and interior inspiration from various brands.
01 · Traffic
How much traffic HomeDeco gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HomeDeco drew an estimated 137K visits in September 2026, down 19% on the month before and down 12% over three months.
- Worldwide#60,425of 4.5M sites · Top 5%
- In Netherlands#796of 78.6K sites · Top 5%
- Decor, worldwide#1,243of 185,686 brands · Top 1%
- Decor, Netherlands#27of 2,328 brands · Top 5%
137K
estimated visits in September
1 mo ▼ −18.9%4 mo ▼ −12.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HomeDeco.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HomeDeco holds 3.5 out of 5 on Trustpilot over 4,493 reviews, 120 of them in the last twelve months: 67% of customers give five stars and 12% one star. That volume places HomeDeco in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Furniture Store General Store Decoration and Interior Design Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HomeDeco sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read HomeDeco's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places HomeDeco in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What HomeDeco is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HomeDeco runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since November 2021 (image, text, video).
Onbreekbare stolp Ø 40 x 70 cm / Decoratieve stolpenHomeDeco.nl25 Jul 2026image
Kave Home - Kosta staande lamp, witHomeDeco.nl27 Feb 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026DreamDeco B.V.verified
Text ad21 Oct 2026DreamDeco B.V.verified
Text ad21 Oct 2026DreamDeco B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HomeDeco.
The creators who tag @homedeconl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @homedeconl on Instagram, led by REBECCA | Interieuradvies | Interior inspiration | Travel (20.7K followers, 7.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RREBECCA | Interieuradvies | Interior inspiration | Travel@rebecca_interior_design · 🇳🇱 NL | Decoration garden diy Creator | 20.7K | 7.1% | 2 | Tagged @homedeconl |
06 · Competitors according to Gravity
Who HomeDeco competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HomeDeco among Decor brands in Netherlands. The closest is home24.de, then fonQ, Loods 5, Daells Bolighus, vidaXL, homebook.pl.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| home24.dehome24.de | |||||||
| fonQfonq.nl | |||||||
| Loods 5loods5.nl | |||||||
| Daells Bolighusdaells-bolighus.dk | |||||||
| vidaXLvidaxl.ch | |||||||
| homebook.plhomebook.pl |
07 · Company
The company behind HomeDeco.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HomeDeco is a company based in Netherlands, founded in 2015 according to LinkedIn, on a domain registered in April 2000. It employs about 47 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands
- Founded
- 2015, per LinkedIn
- Domain registered
- 24 Apr 2000
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 47 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- homedeco.nl
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HomeDeco
What people ask Google about HomeDeco.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HomeDeco legit?
According to Gravity by Benchr, HomeDeco is a brand based in Netherlands: its website has existed since April 2000, its Trustpilot profile is claimed by the brand, it employs 47 people on LinkedIn, it has 141,835 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
HomeDeco reviews
Customers rate HomeDeco 3.5 out of 5 on Trustpilot over 4,493 reviews, 120 of them in the last twelve months: 67% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does HomeDeco sell?
HomeDeco is an online platform for home and living products that offers furniture, home accessories, and interior inspiration from various brands. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Is there a HomeDeco discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HomeDeco advertises on Facebook and Instagram and on Google, where its offers often run. Check homedeco.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns HomeDeco?
Gravity by Benchr records a company based in Netherlands, founded in 2015 according to LinkedIn, on a domain registered in 2000, with 47 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HomeDeco growing?
Not at the moment. Gravity by Benchr estimates about 136,700 visits to homedeco.nl in September 2026, down 19% in a month and down 12% over three months. HomeDeco ranks #27 of 2,328 Decor brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is HomeDeco's ad budget?
Gravity by Benchr does not publish a spend figure for HomeDeco on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in Netherlands?
Among Decor brands in Netherlands in the Gravity by Benchr index, HomeDeco ranks #27 of 2,328 by estimated traffic. Its closest competitors on the same market are home24.de, fonQ, Loods 5, Daells Bolighus, vidaXL. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HomeDeco.