Brand page · Jewelry · Germany
123GOLD: 116k visits a month, 19 active Meta ads, Gravity score 572.
123GOLD — 123GOLD is a specialist for wedding rings and engagement rings in the German-speaking region, offering customizable rings made in Germany with GIA-certified diamonds. In September 2026 123gold.de drew an estimated 116k visits, up 21% on the month before. It ranks #32 of 2,456 Jewelry brands in Germany and holds a 2.7 Trustpilot rating over 36 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 36 peers: Jewelry brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
123GOLD is a specialist for wedding rings and engagement rings in the German-speaking region, offering customizable rings made in Germany with GIA-certified diamonds.
01 · Traffic
How much traffic 123GOLD gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
123GOLD drew an estimated 116k visits in September 2026, up 21% on the month before and up 17% over three months.
- Worldwide#82,925of 4.5m sites · Top 5%
- In Germany#3,775of 184k sites · Top 5%
- Jewelry, worldwide#1,744of 132,285 brands · Top 5%
- Jewelry, Germany#32of 2,456 brands · Top 5%
116k
estimated visits in September
1 mo ▲ +20.8%4 mo ▲ +16.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about 123GOLD.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
123GOLD holds 2.7 out of 5 on Trustpilot over 36 reviews, 10 of them in the last twelve months: 61% of customers give five stars and 36% one star. That volume places 123GOLD in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Jewelry Store Jeweler Wedding Service Jewellery Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What 123GOLD sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read 123GOLD's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places 123GOLD in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What 123GOLD is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
123GOLD runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2022 (image, text, video).
Eheringe entdecken & 10 % sparen 🩷123GOLD Trauringe und Schmuck24 Sept 2026image
123GOLD Trauringe und Schmuck123GOLD Trauringe und Schmuck11 Sept 2026image
10 % auf alle Eheringe123GOLD Trauringe und Schmuck11 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Bacio d’oro Schmuckvertriebs GmbHverified
Text ad20 Oct 2026123gold.de Bacio d´oro GmbH Düsseldorfverified
Text ad20 Oct 2026Perlenrausch Quiterverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about 123GOLD.
The creators who tag @123gold_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who 123GOLD competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for 123GOLD among Jewelry brands in Germany. The closest is CustomMade, then Frank Darling, mokumeganeya.com, shesaidyes.com, Sesto Synergy, Oore Jewelry.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| CustomMadecustommade.com | |||||||
| Frank Darlingfrankdarling.com | |||||||
| mokumeganeya.commokumeganeya.com | |||||||
| shesaidyes.comshesaidyes.com | |||||||
| Sesto Synergysestosynergy.com | |||||||
| Oore Jewelryoorejewelry.com |
07 · Company
The company behind 123GOLD.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
123GOLD is a company based in Germany, founded in 2001 according to LinkedIn. It employs about 35 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- 🇩🇪 Germany
- Founded
- 2001, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 35 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- 123gold.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about 123GOLD
What people ask Google about 123GOLD.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is 123GOLD legit or a scam?
According to Gravity by Benchr, 123GOLD is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 35 people on LinkedIn, it has 27,262 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
123GOLD reviews: is it worth it?
Customers rate 123GOLD 2.7 out of 5 on Trustpilot over 36 reviews, 10 of them in the last twelve months: 61% give five stars, 36% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is 123GOLD?
123GOLD is a specialist for wedding rings and engagement rings in the German-speaking region, offering customizable rings made in Germany with GIA-certified diamonds. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
123GOLD promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: 123GOLD advertises on Facebook and Instagram and on Google, where its offers often run. Check 123gold.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns 123GOLD?
Gravity by Benchr records a company based in Germany, founded in 2001 according to LinkedIn, with 35 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is 123GOLD growing?
Yes. Gravity by Benchr estimates about 115,700 visits to 123gold.de in September 2026, up 21% in a month and up 17% over three months. 123GOLD ranks #32 of 2,456 Jewelry brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is 123GOLD's ad budget?
Gravity by Benchr does not publish a spend figure for 123GOLD on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Germany?
Among Jewelry brands in Germany in the Gravity by Benchr index, 123GOLD ranks #32 of 2,456 by estimated traffic. Its closest competitors on the same market are CustomMade, Frank Darling, mokumeganeya.com, shesaidyes.com and Sesto Synergy. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with 123GOLD.