Brand page · Australia
4WD Supacentre traffic, ads & competitors 3.7m visits a month, 737 active Meta ads.
4WD Supacentre — 4WD Supacentre is an Australian retailer that sells 4WD and camping gear under the Adventure Kings brand. In September 2026 4wdsupacentre.com.au drew an estimated 3.7m visits, up 8% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
4WD Supacentre is an Australian retailer that sells 4WD and camping gear under the Adventure Kings brand.
01 · Traffic
4WD Supacentre website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
4WD Supacentre drew an estimated 3.7m visits in September 2026, up 8% on the month before and up 35% over three months.
- Worldwide#5,335of 4.5m sites · Top 1%
- In Australia#84of 105k sites · Top 1%
- Category, worldwide—Data not available
- Category, Australia—Data not available
3.7m
estimated visits in September
1 mo ▲ +7.8%4 mo ▲ +35.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
4WD Supacentre reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
4WD Supacentre holds 4.3 out of 5 on Trustpilot over 192,536 reviews, 88 of them in the last twelve months: 74% of customers give five stars and 9% one star. That volume places 4WD Supacentre in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Hobby Store Camping Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
4WD Supacentre best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read 4WD Supacentre's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places 4WD Supacentre in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
4WD Supacentre ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
4WD Supacentre runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp.
Emergency Essentials4WDSupacentre.com.au12 Oct 2026video
4WDSupacentre.com.au4WDSupacentre.com.au12 Oct 2026image
$235 Off Today Only4WDSupacentre.com.au12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
4WD Supacentre influencers
The creators who tag @4wd_supacentre on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @4wd_supacentre on Instagram, led by Scott Pye (41.3k followers, 2.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SScott Pye@scottpye19 · 🇦🇺 AU | Automotive mobility Creator | 41.3k | 2.2% | 3 | Tagged @4wd_supacentre |
06 · Competitors according to Gravity
4WD Supacentre competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for 4WD Supacentre. The closest is Outback Equipment, then ARB 4x4 Accessories USA, OZtrail, Rhino-Rack, KickAss, OCAM 4x4 Accessories.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Outback Equipmentoutbackequipment.com.au | |||||||
| ARB 4x4 Accessories USAarbusa.com | |||||||
| OZtrailoztrail.com.au | |||||||
| Rhino-Rackrhinorack.com | |||||||
| KickAsskickassproducts.com.au | |||||||
| OCAM 4x4 Accessoriesocamindustries.com.au |
07 · Company
Who is behind 4WD Supacentre?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
4WD Supacentre is a company based in Australia, founded in 2013 according to LinkedIn. It employs about 278 people.
- Entity country
- 🇦🇺 Australia
- Founded
- 2013, per LinkedIn
- Employees
- 278 on LinkedIn
- Own store
- 4wdsupacentre.com.au
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about 4WD Supacentre
What people ask Google about 4WD Supacentre.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is 4WD Supacentre legit?
According to Gravity by Benchr, 4WD Supacentre is a brand based in Australia: its Trustpilot profile is claimed by the brand, it employs 278 people on LinkedIn, it has 241,318 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about 4WD Supacentre?
Customers rate 4WD Supacentre 4.3 out of 5 on Trustpilot over 192,536 reviews, 88 of them in the last twelve months: 74% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is 4WD Supacentre known for?
4WD Supacentre is an Australian retailer that sells 4WD and camping gear under the Adventure Kings brand. Source: Gravity by Benchr product classification.
Does 4WD Supacentre have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: 4WD Supacentre advertises on Facebook and Instagram, where its offers often run. Check 4wdsupacentre.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns 4WD Supacentre?
Gravity by Benchr records a company based in Australia, founded in 2013 according to LinkedIn, with 278 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is 4WD Supacentre growing?
Yes. Gravity by Benchr estimates about 3,664,100 visits to 4wdsupacentre.com.au in September 2026, up 8% in a month and up 35% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
What is 4WD Supacentre's ad budget?
Gravity by Benchr does not publish a spend figure for 4WD Supacentre on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Category
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with 4WD Supacentre.