Brand page · Kitchen & Dining · Belgium
AEG: 161k visits a month, 55 active Meta ads.
AEG — AEG België offers innovative household appliances for cooking, washing, drying and cleaning. In September 2026 aeg.be drew an estimated 161k visits, down 8% on the month before. It ranks #2 of 439 Kitchen & Dining brands in Belgium and holds a 1.3 Trustpilot rating over 117 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
AEG België offers innovative household appliances for cooking, washing, drying and cleaning.
01 · Traffic
How much traffic AEG gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
AEG drew an estimated 161k visits in September 2026, down 8% on the month before and down 17% over three months.
- Worldwide#62,836of 4.5m sites · Top 5%
- In Belgium#303of 36.5k sites · Top 1%
- Kitchen & Dining, worldwide#1,383of 145,612 brands · Top 1%
- Kitchen & Dining, Belgium#2of 439 brands · Top 1%
161k
estimated visits in September
1 mo ▼ −8.5%4 mo ▼ −16.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about AEG.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
AEG holds 1.3 out of 5 on Trustpilot over 117 reviews, 52 of them in the last twelve months: 4% of customers give five stars and 90% one star. That volume places AEG in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Kitchen Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What AEG sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read AEG's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places AEG in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
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- Currency
- Data not available
04 · Ads
What AEG is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
AEG runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since October 2021 (image, text, video).
Obtenez plus avec AEG et ICI Paris XLAEG12 Oct 2026video
Obtenez plus avec AEG et ICI Paris XLAEG12 Oct 2026video
Krijg meer met AEG en ICI Paris XLAEG12 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026AB Electroluxverified
Text ad21 Oct 2026Zenith International (Media) Limitedverified
Text ad21 Oct 2026Electrolux ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about AEG.
The creators who tag @aeg_be on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @aeg_be on Instagram, led by Elien | Snelle & makkelijke recepten (20.1k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EElien | Snelle & makkelijke recepten@eliens_cuisine · 🇳🇱 NL | Food cooking nutrition Creator | 20.1k | 0.5% | 2 | Tagged @aeg_be |
06 · Competitors according to Gravity
Who AEG competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for AEG among Kitchen & Dining brands in Belgium. The closest is AEG España, then electrolux.fr, Gorenje, bosch-home.es, Miele, whirlpool.it.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| AEG Españaaeg.com.es | |||||||
| electrolux.frelectrolux.fr | |||||||
| Gorenjegorenje.com | |||||||
| bosch-home.esbosch-home.es | |||||||
| Mielemiele.com.tr | |||||||
| whirlpool.itwhirlpool.it |
07 · Company
The company behind AEG.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
AEG is a company based in Belgium, founded in 1994 according to LinkedIn. It employs about 4,471 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇧🇪 Belgium
- Founded
- 1994, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4,471 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- aeg.be
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about AEG
What people ask Google about AEG.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is AEG legit or a scam?
According to Gravity by Benchr, AEG is a brand based in Belgium: it employs 4,471 people on LinkedIn, it has 8,142 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about AEG?
Customers rate AEG 1.3 out of 5 on Trustpilot over 117 reviews, 52 of them in the last twelve months: 4% give five stars, 90% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is AEG?
AEG België offers innovative household appliances for cooking, washing, drying and cleaning. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Does AEG have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: AEG advertises on Facebook and Instagram and on Google, where its offers often run. Check aeg.be for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns AEG?
Gravity by Benchr records a company based in Belgium, founded in 1994 according to LinkedIn, with 4,471 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is AEG growing?
Not at the moment. Gravity by Benchr estimates about 160,900 visits to aeg.be in September 2026, down 8% in a month and down 17% over three months. AEG ranks #2 of 439 Kitchen & Dining brands in Belgium in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is AEG's ad budget?
Gravity by Benchr does not publish a spend figure for AEG on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in Belgium?
Among Kitchen & Dining brands in Belgium in the Gravity by Benchr index, AEG ranks #2 of 439 by estimated traffic. Its closest competitors on the same market are AEG España, electrolux.fr, Gorenje, bosch-home.es and Miele. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with AEG.