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  5. Alpha Lion

Brand page · Health Care · United States

Alpha Lion Top 5% worldwide Top 5% in the United States Top 1% in Health Care Top 10% in Health Care in the United States
alphalion.com·🇺🇸 Miami, United States· Shopify·Since 2000

Alpha Lion traffic, ads & competitors 220k visits a month, 196 active Meta ads, Gravity score 602.

Alpha Lion — Alpha Lion is a fitness and nutrition company that creates high-performance supplements for men 30+, including pre-workout, protein, fat burners, and sleep aids. In September 2026 alphalion.com drew an estimated 220k visits, down 18% on the month before. It ranks #27 of 451 Health Care brands in the United States and holds a 2.5 Trustpilot rating over 15 reviews.

alphalion.com@alpha.lion 314kYouTube 75.3kFacebookLinkedIn 12.7kTrustpilot 2.5Meta Ad Library 196

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
220k
−18% vs. August 2026
Instagram followers
314k
3,130 posts · @alpha.lion
Trustpilot
2.5
15 reviews · 10 in 12 months
Meta ads
196
active · on Google since 2022
Products
93%
in stock · 91 collections
Rank in Brazil
#27
of 451 in Health Care
LinkedIn
12.7k
followers · 56 employees
Earned media value
€252.0k
per month, Instagram

Gravity score

602/ 1000 · 10 of 10 indicators rated
Brand Power629
Momentum501
Performance677

Percentiles within 483 peers: Health Care brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Alpha Lion is a fitness and nutrition company that creates high-performance supplements for men 30+, including pre-workout, protein, fat burners, and sleep aids.

01 · Traffic

Alpha Lion website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Alpha Lion drew an estimated 220k visits in September 2026, down 18% on the month before and down 39% over three months.

  • Worldwide#48,384of 4.5m sites · Top 5%
  • In Brazil#2,005of 185k sites · Top 5%
  • Health Care, worldwide#1,005of 105,715 brands · Top 1%
  • Health Care, Brazil#27of 451 brands · Top 10%
Monthly visitssource Sept 2026

220k

estimated visits in September

1 mo ▼ −17.9%4 mo ▼ −39.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Alpha Lion reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Alpha Lion holds 2.5 out of 5 on Trustpilot over 15 reviews, 10 of them in the last twelve months: 27% of customers give five stars and 53% one star.

Trustpilotread 21 Oct 2026
2.5TrustScore · 15 reviews · 10 in 12 months
5 ★27%
4 ★7%
3 ★7%
2 ★7%
1 ★53%

Fitness and Nutrition Service Vitamin and Supplements Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Alpha Lion best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Alpha Lion sells on Shopify, 93% of its catalogue in stock. The best seller is BURN2O, at US$59.99–US$179.97, followed by GAINS CANDY™ CALORIBURN™ - Burn More Calories† FG and Superhuman Ripped Digital Program (Burn Fat and Gain Muscle) FG.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition38%
Gift Cards4%
Food & Beverage Carriers1%
Marketing & Advertising1%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care75%
Clothing9%
Gift Cards5%
Toys4%
Books3%

The dominant category places Alpha Lion in its comparison group.

Prices and ratingsstore data
Average rating
4.68 / 5
Rated products
93% of the catalogue
In stock
93%
Upper price quartile
US$59.99
Currency
USD

05 · Influencers

Alpha Lion influencers

The creators who tag @alpha.lion on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @alpha.lion on Instagram, led by AOSTREET CLUB. (Liek) (10.3k followers, 6.5% engagement).

Influencersaccounts tagging @alpha.lion · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAOSTREET CLUB. (Liek)@ao.streetlyfts · 🇺🇸 USFitness sport bodybuilding Creator10.3k6.5%21Tagged @alpha.lion
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Alpha Lion competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Alpha Lion among Health Care brands in the United States. The closest is Legion, then Tiger Fitness, Bodybuilding.com, Kinobody, BigMuscles Nutrition, Optimum Nutrition.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Legionlegionathletics.com
Tiger Fitnesstigerfitness.com
Bodybuilding.combodybuilding.com
Kinobodykinobody.com
BigMuscles Nutritionbigmusclesnutrition.com
Optimum Nutritionoptimumnutrition.com
Competitors Gravity finds for Alpha Lion. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Alpha Lion with Legion

07 · Company

Who is behind Alpha Lion?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Alpha Lion is a company based in Miami, United States, founded in 2017 according to LinkedIn, on a domain registered in January 2000. It employs about 56 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Miami
Founded
2017, per LinkedIn
Domain registered
28 Jan 2000
Status
Operating
Employees
56 on LinkedIn · 11-50
DistributionGravity index, Nov 2026
Own store
alphalion.com · Shopify · USD
Catalogue
91 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Alpha Lion

What people ask Google about Alpha Lion.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Alpha Lion legit or a scam?

According to Gravity by Benchr, Alpha Lion is a brand based in Miami, United States: its website has existed since January 2000, it sells on a Shopify store, it employs 56 people on LinkedIn, it has 314,126 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Alpha Lion reviews: is it worth it?

Customers rate Alpha Lion 2.5 out of 5 on Trustpilot over 15 reviews, 10 of them in the last twelve months: 27% give five stars, 53% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Alpha Lion sell?

Alpha Lion is a fitness and nutrition company that creates high-performance supplements for men 30+, including pre-workout, protein, fat burners, and sleep aids. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Alpha Lion prices: how much is it?

Alpha Lion's best seller, BURN2O, sells from US$59.99 to US$179.97 on alphalion.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check alphalion.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Alpha Lion have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Alpha Lion advertises on Facebook and Instagram and on Google, where its offers often run. Check alphalion.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Alpha Lion?

Alpha Lion sells on its own website, alphalion.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Alpha Lion?

Gravity by Benchr records a company based in Miami, United States, founded in 2017 according to LinkedIn, on a domain registered in 2000, with 56 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Alpha Lion doing well?

Not at the moment. Gravity by Benchr estimates about 219,700 visits to alphalion.com in September 2026, down 18% in a month and down 39% over three months. Alpha Lion ranks #27 of 451 Health Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Alpha Lion use?

Gravity by Benchr identifies alphalion.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Alpha Lion spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Alpha Lion on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in the United States?

Among Health Care brands in the United States in the Gravity by Benchr index, Alpha Lion ranks #27 of 451 by estimated traffic. Its closest competitors on the same market are Legion, Tiger Fitness, Bodybuilding.com, Kinobody and BigMuscles Nutrition. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Alpha Lion.