Brand page · Suitcases · Australia
Antler: 195K visits a month, 749 active Meta ads.
Antler — Antler Luggage Australia is the Australian store of the British travel brand Antler, selling premium hand luggage, casual bags, and accessories. In September 2026 antler.com.au drew an estimated 195K visits, down 5% on the month before. It ranks #4 of 48 Suitcases brands in Australia and holds a 4.6 Trustpilot rating over 4,607 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Antler Luggage Australia is the Australian store of the British travel brand Antler, selling premium hand luggage, casual bags, and accessories.
01 · Traffic
How much traffic Antler gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Antler drew an estimated 195K visits in September 2026, down 5% on the month before and down 16% over three months.
- Worldwide#53,487of 4.5M sites · Top 5%
- In Australia#1,105of 105K sites · Top 5%
- Suitcases, worldwide#56of 1,776 brands · Top 5%
- Suitcases, Australia#4of 48 brands · Top 10%
195K
estimated visits in September
1 mo ▼ −4.8%4 mo ▼ −15.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Antler.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Antler holds 4.6 out of 5 on Trustpilot over 4,607 reviews, 1,765 of them in the last twelve months: 82% of customers give five stars and 7% one star. That volume places Antler in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Antler scores 4.1 over 18 reviews.
Luggage Store Bags and Luggage Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Antler sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Antler sells on Shopify, 84% of its catalogue in stock. The best seller is Packing Cubes in Taupe - Set of 4, at A$65.00, followed by Packing Cubes in Black - Set of 4 and Packing Cubes in Green - Set of 4.
#1Packing Cubes in Taupe - Set of 4AntlerA$65.00In stock
#2Packing Cubes in Black - Set of 4AntlerA$65.00In stock
#3Packing Cubes in Green - Set of 4AntlerA$65.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Antler in its comparison group.
- Average rating
- 4.89 / 5
- Rated products
- 94% of the catalogue
- In stock
- 84%
- Upper price quartile
- US$243.39
- Currency
- AUD
04 · Ads
What Antler is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Antler runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2024 (image, text, video).
The British Travel Brand. Since 1914.Antler7 Oct 2026video
Explore the Heritage CollectionAntler7 Oct 2026video
Medium Suitcase in Taupe - Icon StripeAntler7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026TOP NOTCH DEVELOPMENTS LIMITEDverified
Text ad20 Oct 2026ATR Brands Ltdverified
Text ad20 Oct 2026ATR Brands Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Antler.
The creators who tag @antlerofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @antlerofficial on Instagram, led by Kim Turkington (214K followers, 2.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKim Turkington@kimturkington_ · 🇬🇧 GB | Fashion style luxury Creator | 214K | 2.3% | 2 | Tagged @antlerofficial |
06 · Competitors according to Gravity
Who Antler competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Antler among Suitcases brands in Australia. The closest is SWISSGEAR, then Samsonite Australia, americantourister.se, BAGSMART AU, Assembly, CABINZERO.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SWISSGEARswissgear.com | |||||||
| Samsonite Australiasamsonite.com.au | |||||||
| americantourister.seamericantourister.se | |||||||
| BAGSMART AUau.bagsmart.com | |||||||
| Assemblyassemblytravel.com | |||||||
| CABINZEROcabinzero.com |
07 · Company
The company behind Antler.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Antler is a company based in Pyrmont, Australia, founded in 1914 according to LinkedIn. It employs about 50 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Pyrmont
- Founded
- 1914, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 50 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- antler.com.au · Shopify · AUD
- Catalogue
- 281 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Antler
What people ask Google about Antler.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Antler a legit company?
According to Gravity by Benchr, Antler is a brand based in Pyrmont, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 50 people on LinkedIn, it has 117,335 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Antler?
Customers rate Antler 4.6 out of 5 on Trustpilot over 4,607 reviews, 1,765 of them in the last twelve months: 82% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Antler scores 4.1 over 18 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Antler known for?
Antler Luggage Australia is the Australian store of the British travel brand Antler, selling premium hand luggage, casual bags, and accessories. Gravity by Benchr classifies it under Suitcases, with Suitcases making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Antler prices: how much is it?
Antler's best seller, Packing Cubes in Taupe - Set of 4, sells A$65.00 on antler.com.au. 84% of the catalogue is in stock. Gravity does not track prices daily: check antler.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Antler discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Antler advertises on Facebook and Instagram and on Google, where its offers often run. Check antler.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Antler?
Antler sells on its own website, antler.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Antler?
Gravity by Benchr records a company based in Pyrmont, Australia, founded in 1914 according to LinkedIn, with 50 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Antler growing?
Not at the moment. Gravity by Benchr estimates about 195,400 visits to antler.com.au in September 2026, down 5% in a month and down 16% over three months. Antler ranks #4 of 48 Suitcases brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Antler use?
Gravity by Benchr identifies antler.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records.
How much does Antler spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Antler on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Suitcases brands in Australia?
Among Suitcases brands in Australia in the Gravity by Benchr index, Antler ranks #4 of 48 by estimated traffic. Its closest competitors on the same market are SWISSGEAR, Samsonite Australia, americantourister.se, BAGSMART AU, Assembly. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Antler.