Brand page · Suitcases · Australia
Samsonite Australia: 273K visits a month, 43 active Meta ads.
Samsonite Australia — Samsonite Australia is the official Australian retailer of Samsonite luggage, suitcases, backpacks, travel bags and travel accessories, offering a wide selection of products designed for durability and ease of use. In September 2026 samsonite.com.au drew an estimated 273K visits, up 13% on the month before. It ranks #2 of 48 Suitcases brands in Australia.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Samsonite Australia is the official Australian retailer of Samsonite luggage, suitcases, backpacks, travel bags and travel accessories, offering a wide selection of products designed for durability and ease of use.
01 · Traffic
How much traffic Samsonite Australia gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Samsonite Australia drew an estimated 273K visits in September 2026, up 13% on the month before and down 4% over three months.
- Worldwide#40,498of 4.5M sites · Top 1%
- In Australia#828of 105K sites · Top 1%
- Suitcases, worldwide#39of 1,776 brands · Top 5%
- Suitcases, Australia#2of 48 brands · Top 5%
273K
estimated visits in September
1 mo ▲ +13.1%4 mo ▼ −3.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Samsonite Australia.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Samsonite Australia holds 2.2 out of 5 on Trustpilot over 9 reviews, 4 of them in the last twelve months: 11% of customers give five stars and 78% one star.
Bags and Luggage Store Luggage Store Bag Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Samsonite Australia sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Samsonite Australia's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Samsonite Australia in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Samsonite Australia is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Samsonite Australia runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Samsonite | Seriously ToughSamsonite Australia & New Zealand12 Oct 2026video
Samsonite | Seriously ToughSamsonite Australia & New Zealand12 Oct 2026video
Samsonite | Seriously ToughSamsonite Australia & New Zealand12 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026Samsonite Australia Pty Ltdverified
Video ad19 Oct 2026Samsonite Australia Pty Ltdverified
Text ad19 Oct 2026Samsonite Australia Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Samsonite Australia.
The creators who tag @samsonite_au on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @samsonite_au on Instagram, led by ALEJANDRA POLGLASÉ (11.7K followers, 2.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AALEJANDRA POLGLASÉ@alejandra.polglase · 🇦🇺 AU | Fashion style luxury Creator | 11.7K | 2.2% | 2 | Tagged @samsonite_au |
06 · Competitors according to Gravity
Who Samsonite Australia competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Samsonite Australia among Suitcases brands in Australia. The closest is Samsonite Singapore, then americantourister.nl, rimowa.com, SWISSGEAR, Travelpro, fr.tumi.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Samsonite Singaporesamsonite.com.sg | |||||||
| americantourister.nlamericantourister.nl | |||||||
| rimowa.comrimowa.com | |||||||
| SWISSGEARswissgear.com | |||||||
| Travelprotravelpro.com | |||||||
| fr.tumi.comfr.tumi.com |
07 · Company
The company behind Samsonite Australia.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Samsonite Australia is a company based in Australia. It employs about 222 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- 🇦🇺 Australia
- Founded
- Data not available
- Domain registered
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- Share capital
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- Status
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- President
- Data not available
- Activity code
- Data not available
- Employees
- 222 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- samsonite.com.au · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Samsonite Australia
What people ask Google about Samsonite Australia.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Samsonite Australia a legit company?
According to Gravity by Benchr, Samsonite Australia is a brand based in Australia: it sells on a Salesforce_commerce store, it employs 222 people on LinkedIn, it has 20,896 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Samsonite Australia known for?
Samsonite Australia is the official Australian retailer of Samsonite luggage, suitcases, backpacks, travel bags and travel accessories, offering a wide selection of products designed for durability and ease of use. Gravity by Benchr classifies it under Suitcases. Source: Gravity by Benchr product classification.
Is there a Samsonite Australia discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Samsonite Australia advertises on Facebook and Instagram and on Google, where its offers often run. Check samsonite.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Samsonite Australia?
Samsonite Australia sells on its own website, samsonite.com.au, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Samsonite Australia?
Gravity by Benchr records a company based in Australia, with 222 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Samsonite Australia doing well?
Not at the moment. Gravity by Benchr estimates about 272,700 visits to samsonite.com.au in September 2026, up 13% in a month and down 4% over three months. Samsonite Australia ranks #2 of 48 Suitcases brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Samsonite Australia use?
Gravity by Benchr identifies samsonite.com.au as a Salesforce_commerce store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does Samsonite Australia spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Samsonite Australia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Suitcases brands in Australia?
Among Suitcases brands in Australia in the Gravity by Benchr index, Samsonite Australia ranks #2 of 48 by estimated traffic. Its closest competitors on the same market are Samsonite Singapore, americantourister.nl, rimowa.com, SWISSGEAR, Travelpro. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Samsonite Australia.