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  5. Articles of Style

Brand page · Clothing · United States

Articles of Style Top 5% worldwide Top 5% in the United States Top 5% in Clothing Top 5% in Clothing in the United States
articlesofstyle.com·🇺🇸 Middletown, United States· Shopify·Since 2014

Articles of Style traffic, ads & competitors 121k visits a month, 119 active Meta ads, Gravity score 663.

Articles of Style — Articles of Style is a bespoke tailoring company that creates custom capsule wardrobes designed and fitted for individuals, founded by Dan Trepanier who was named Esquire magazine's "Best-Dressed Man in America". In September 2026 articlesofstyle.com drew an estimated 121k visits, down 18% on the month before. It ranks #1,259 of 97,158 Clothing brands in the United States and holds a 4.4 Trustpilot rating over 179 reviews.

articlesofstyle.com@articlesofstyle 335kYouTube 10.4kFacebookLinkedIn 929Trustpilot 4.4Meta Ad Library 119

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
121k
−18% vs. August 2026
Instagram followers
335k
3,646 posts · @articlesofstyle
Trustpilot
4.4
179 reviews · 38 in 12 months
Meta ads
119
active · on Google since 2025
Products
98%
in stock · 389 collections
Rank in the United States
#1,259
of 97,158 in Clothing
LinkedIn
929
followers · 10 employees
Earned media value
€668.8
per month, Instagram

Gravity score

663/ 1000 · 10 of 10 indicators rated
Brand Power676
Momentum641
Performance673

Percentiles within 1441 peers: Clothing brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Articles of Style is a bespoke tailoring company that creates custom capsule wardrobes designed and fitted for individuals, founded by Dan Trepanier who was named Esquire magazine's "Best-Dressed Man in America".

01 · Traffic

Articles of Style website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Articles of Style drew an estimated 121k visits in September 2026, down 18% on the month before and up 12% over three months.

  • Worldwide#80,062of 4.5m sites · Top 5%
  • In United States#26,350of 1.2m sites · Top 5%
  • Clothing, worldwide#7,550of 459,295 brands · Top 5%
  • Clothing, United States#1,259of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

121k

estimated visits in September

1 mo ▼ −17.7%4 mo ▲ +12.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Articles of Style reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Articles of Style holds 4.4 out of 5 on Trustpilot over 179 reviews, 38 of them in the last twelve months: 90% of customers give five stars and 4% one star. That volume places Articles of Style in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 20 Oct 2026
4.4TrustScore · 179 reviews · 38 in 12 months
Top 30% review volumeTop 30% rating quality
5 ★90%
4 ★3%
3 ★1%
2 ★2%
1 ★4%

Women's Clothing Store Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Articles of Style best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Articles of Style sells on Shopify, 98% of its catalogue in stock. The best seller is HOW TO BUY MENSWEAR e-book by Dan Trepanier, at US$7.50–US$77.45, followed by 5 Fabric Swatches and Custom Builder Capsule (10-15 Items).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing44%
Outerwear15%
Clothing Tops14%
Suits14%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing96%
Clothing Accessories1%
Handbags, Wallets & Cases1%
Apparel & Accessories0%
Duffel Bags0%

The dominant category places Articles of Style in its comparison group.

Prices and ratingsstore data
Average rating
5.00 / 5
Rated products
1% of the catalogue
In stock
98%
Upper price quartile
US$2,995.00
Currency
USD

05 · Influencers

Articles of Style influencers

The creators who tag @articlesofstyle on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @articlesofstyle on Instagram, led by Albert Lawrence, TV Host - Tech | Entertainment | Lifestyle (53.4k followers, 76.4% engagement).

Influencersaccounts tagging @articlesofstyle · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAlbert Lawrence, TV Host - Tech | Entertainment | Lifestyle@alberttalks · 🇺🇸 USCinema series pop culture Creator53.4k76.4%2Tagged @articlesofstyle
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Articles of Style competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Articles of Style among Clothing brands in the United States. The closest is indochino.com, then suitsupply.com, Proper Cloth, Hockerty, StudioSuits, capitalcustomclothiers.com.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
indochino.comindochino.com
suitsupply.comsuitsupply.com
Proper Clothpropercloth.com
Hockertyhockerty.it
StudioSuitsstudiosuits.com
capitalcustomclothiers.comcapitalcustomclothiers.com
Competitors Gravity finds for Articles of Style. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Articles of Style with indochino.com

07 · Company

Who is behind Articles of Style?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Articles of Style is a company based in Middletown, United States, founded in 2015 according to LinkedIn, on a domain registered in September 2014. It employs about 10 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Middletown
Founded
2015, per LinkedIn
Domain registered
25 Sept 2014
Status
Operating
Employees
10 on LinkedIn
DistributionGravity index, Nov 2026
Own store
articlesofstyle.com · Shopify · USD
Catalogue
389 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Articles of Style

What people ask Google about Articles of Style.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Articles of Style legit or a scam?

According to Gravity by Benchr, Articles of Style is a brand based in Middletown, United States: its website has existed since September 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 334,996 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Articles of Style?

Customers rate Articles of Style 4.4 out of 5 on Trustpilot over 179 reviews, 38 of them in the last twelve months: 90% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Articles of Style known for?

Articles of Style is a bespoke tailoring company that creates custom capsule wardrobes designed and fitted for individuals, founded by Dan Trepanier who was named Esquire magazine's "Best-Dressed Man in America". Gravity by Benchr classifies it under Clothing, with Clothing making up 44% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Articles of Style prices: how much is it?

Articles of Style's best seller, HOW TO BUY MENSWEAR e-book by Dan Trepanier, sells from US$7.50 to US$77.45 on articlesofstyle.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check articlesofstyle.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Articles of Style discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Articles of Style advertises on Facebook and Instagram and on Google, where its offers often run. Check articlesofstyle.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Articles of Style?

Articles of Style sells on its own website, articlesofstyle.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Articles of Style?

Gravity by Benchr records a company based in Middletown, United States, founded in 2015 according to LinkedIn, on a domain registered in 2014, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Articles of Style doing well?

Yes. Gravity by Benchr estimates about 120,700 visits to articlesofstyle.com in September 2026, down 18% in a month and up 12% over three months. Articles of Style ranks #1,259 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Articles of Style use?

Gravity by Benchr identifies articlesofstyle.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Articles of Style spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Articles of Style on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in the United States?

Among Clothing brands in the United States in the Gravity by Benchr index, Articles of Style ranks #1,259 of 97,158 by estimated traffic. Its closest competitors on the same market are indochino.com, suitsupply.com, Proper Cloth, Hockerty and StudioSuits. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Articles of Style.