Brand page · Books · United States
ASSOULINE traffic, ads & competitors 174k visits a month, 86 active Meta ads, Gravity score 553.
ASSOULINE — ASSOULINE is an independent luxury book publisher, retailer, and lifestyle brand that creates designer coffee table books, art, and lifestyle accessories focusing on culture, fashion, design, and travel. In September 2026 assouline.com drew an estimated 174k visits, up 4% on the month before. It ranks #50 of 9,015 Books brands in the United States and holds a 2.0 Trustpilot rating over 12 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 140 peers: Books brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
ASSOULINE is an independent luxury book publisher, retailer, and lifestyle brand that creates designer coffee table books, art, and lifestyle accessories focusing on culture, fashion, design, and travel.
01 · Traffic
ASSOULINE website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ASSOULINE drew an estimated 174k visits in September 2026, up 4% on the month before.
- Worldwide#58,684of 4.5m sites · Top 5%
- In United States#19,297of 1.2m sites · Top 5%
- Books, worldwide#596of 53,824 brands · Top 5%
- Books, United States#50of 9,015 brands · Top 1%
174k
estimated visits in September
1 mo ▲ +4.2%4 mo ▼ −0.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
ASSOULINE reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ASSOULINE holds 2.0 out of 5 on Trustpilot over 12 reviews, 2 of them in the last twelve months: 8% of customers give five stars and 75% one star.
Book Store Publisher Book Publisher
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
ASSOULINE best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
ASSOULINE sells on Shopify, 89% of its catalogue in stock. The best seller is Gift Wrapping, at US$8.00, followed by Capri Dolce Vita and Amalfi Coast.
#1Gift WrappingASSOULINEUS$8.00In stock
#3Capri Dolce VitaASSOULINEUS$105.00In stock
Amalfi CoastASSOULINEUS$105.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places ASSOULINE in its comparison group.
- Average rating
- 4.94 / 5
- Rated products
- 52% of the catalogue
- In stock
- 89%
- Upper price quartile
- US$315.00
- Currency
- USD
04 · Ads
ASSOULINE ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ASSOULINE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since July 2023 (image, text, video).
The Art of Refined LivingASSOULINE8 Oct 2026image
Travel From Home Notebook – St. Tropez SoleilASSOULINE8 Oct 2026image
Travel From Home Notebook – Ibiza BohemiaASSOULINE8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Assouline Publishing Incverified
Text ad20 Oct 2026Assouline Publishing Incverified
Text ad20 Oct 2026Assouline Publishing Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
ASSOULINE influencers
The creators who tag @assouline on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @assouline on Instagram, led by Kristian Laliberte (93.8k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKristian Laliberte@kristianlaliberte · 🇺🇸 US | Travel tourism exploration Creator | 93.8k | 0.8% | 7 | Tagged @assouline |
06 · Competitors according to Gravity
ASSOULINE competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ASSOULINE among Books brands in the United States. The closest is Thames & Hudson, then TASCHEN, rizzolibookstore.com, Laguna, Contrapunto, Indigo.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Thames & Hudsonthamesandhudson.com | |||||||
| TASCHENshop.taschen.com | |||||||
| rizzolibookstore.comrizzolibookstore.com | |||||||
| Lagunalaguna.rs | |||||||
| Contrapuntocontrapunto.cl | |||||||
| Indigoindigo.ca |
07 · Company
Who is behind ASSOULINE?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ASSOULINE is a company based in New York, United States, founded in 1994 according to LinkedIn, on a domain registered in January 1999. It employs about 266 people.
- Entity country
- 🇺🇸 United States · New York
- Founded
- 1994, per LinkedIn
- Domain registered
- 8 Jan 1999
- Status
- Operating
- Employees
- 266 on LinkedIn · 51-200
- Own store
- assouline.com · Shopify · USD
- Catalogue
- 118 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ASSOULINE
What people ask Google about ASSOULINE.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ASSOULINE legit?
According to Gravity by Benchr, ASSOULINE is a brand based in New York, United States: its website has existed since January 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 266 people on LinkedIn, it has 487,514 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about ASSOULINE?
Customers rate ASSOULINE 2.0 out of 5 on Trustpilot over 12 reviews, 2 of them in the last twelve months: 8% give five stars, 75% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is ASSOULINE?
ASSOULINE is an independent luxury book publisher, retailer, and lifestyle brand that creates designer coffee table books, art, and lifestyle accessories focusing on culture, fashion, design, and travel. Gravity by Benchr classifies it under Books, with Print Books making up 59% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does ASSOULINE cost?
ASSOULINE's best seller, Gift Wrapping, sells US$8.00 on assouline.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check assouline.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
ASSOULINE promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: ASSOULINE advertises on Facebook and Instagram and on Google, where its offers often run. Check assouline.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy ASSOULINE?
ASSOULINE sells on its own website, assouline.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind ASSOULINE?
Gravity by Benchr records a company based in New York, United States, founded in 1994 according to LinkedIn, on a domain registered in 1999, with 266 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is ASSOULINE growing?
Not at the moment. Gravity by Benchr estimates about 174,400 visits to assouline.com in September 2026, up 4% in a month and down 0% over three months. ASSOULINE ranks #50 of 9,015 Books brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does ASSOULINE use?
Gravity by Benchr identifies assouline.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is ASSOULINE's ad budget?
Gravity by Benchr does not publish a spend figure for ASSOULINE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Books brands in the United States?
Among Books brands in the United States in the Gravity by Benchr index, ASSOULINE ranks #50 of 9,015 by estimated traffic. Its closest competitors on the same market are Thames & Hudson, TASCHEN, rizzolibookstore.com, Laguna and Contrapunto. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ASSOULINE.