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  5. Bachan's

Brand page · Food Items · United States

Bachan's Top 5% worldwide Top 5% in the United States Top 1% in Food Items Top 1% in Food Items in the United States
bachans.com·🇺🇸 Sebastopol, United States· Shopify·Since 2012

Bachan's traffic, ads & competitors 149k visits a month, 80 active Meta ads, Gravity score 639.

Bachan's — Bachan's is a brand that sells Japanese barbecue sauces and dipping sauces, created from a multi-generational family recipe. The company offers various flavors including original, roasted garlic, sweet honey, sweet pineapple, and spicy varieties. In September 2026 bachans.com drew an estimated 149k visits, up 12% on the month before. It ranks #152 of 20,419 Food Items brands in the United States and holds a 4.7 Trustpilot rating over 7,317 reviews.

bachans.com@trybachans 164kFacebookLinkedIn 7.4kTrustpilot 4.7Meta Ad Library 80

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
149k
+12% vs. August 2026
Instagram followers
164k
1,586 posts · @trybachans
Trustpilot
4.7
7,317 reviews · 1 in 12 months
Meta ads
80
active · on Google since 2026
Products
94%
in stock · 28 collections
Rank in the United States
#152
of 20,419 in Food Items
LinkedIn
7.4k
followers · 41 employees
Earned media value
€36.4k
per month, Instagram

Gravity score

639/ 1000 · 9 of 10 indicators rated
Brand Power658
Momentum636
Performance623

Percentiles within 238 peers: Food Items brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Bachan's is a brand that sells Japanese barbecue sauces and dipping sauces, created from a multi-generational family recipe. The company offers various flavors including original, roasted garlic, sweet honey, sweet pineapple, and spicy varieties.

01 · Traffic

How much traffic Bachan's gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Bachan's drew an estimated 149k visits in September 2026, up 12% on the month before and up 20% over three months.

  • Worldwide#67,036of 4.5m sites · Top 5%
  • In United States#22,091of 1.2m sites · Top 5%
  • Food Items, worldwide#1,675of 260,714 brands · Top 1%
  • Food Items, United States#152of 20,419 brands · Top 1%
Monthly visitssource Sept 2026

149k

estimated visits in September

1 mo ▲ +11.7%4 mo ▲ +19.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Bachan's.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Bachan's holds 4.7 out of 5 on Trustpilot over 7,317 reviews, 1 of them in the last twelve months: 91% of customers give five stars and 2% one star. That volume places Bachan's in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.

Trustpilotclaimed page · read 21 Oct 2026
4.7TrustScore · 7,317 reviews · 1 in 12 months
Top 5% review volumeTop 10% rating quality
5 ★91%
4 ★4%
3 ★2%
2 ★1%
1 ★2%

Condiments Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Bachan's sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Bachan's sells on Shopify, 94% of its catalogue in stock. The best seller is The Original, at US$9.49–US$56.94, followed by Sweet & Spicy and Yuzu Citrus.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Condiments & Sauces65%
Clothing Tops15%
Hats6%
Gift Cards3%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items74%
Clothing15%
Clothing Accessories6%
Gift Cards3%
Jewelry3%

The dominant category places Bachan's in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
68% of the catalogue
In stock
94%
Upper price quartile
US$25.00
Currency
USD

05 · Influencers

Who talks about Bachan's.

The creators who tag @trybachans on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @trybachans on Instagram, led by Joey Fava (44.1k followers, 5.1% engagement).

Influencersaccounts tagging @trybachans · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJoey Fava@_joeyfava_ · 🇺🇸 USFitness sport bodybuilding Creator44.1k5.1%6Tagged @trybachans
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Bachan's competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Bachan's among Food Items brands in the United States. The closest is SizzleBrothers, then Kinder's, Chez Biceps BBQ, Meat Church, Hey Grill Hey, McCormick.

CompetitorsFood Items · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
SizzleBrotherssizzlebrothers.de
Kinder'skinders.com
Chez Biceps BBQchezbicepsbbq.com
Meat Churchmeatchurch.com
Hey Grill Heyheygrillhey.com
McCormickmccormick.com
Competitors Gravity finds for Bachan's. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Bachan's with SizzleBrothers

07 · Company

The company behind Bachan's.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Bachan's is a company based in Sebastopol, United States, founded in 2015 according to LinkedIn, on a domain registered in November 2012. It employs about 41 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Sebastopol
Founded
2015, per LinkedIn
Domain registered
14 Nov 2012
Status
was_acquired
Employees
41 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: series a
DistributionGravity index, Nov 2026
Own store
bachans.com · Shopify · USD
Catalogue
28 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Bachan's

What people ask Google about Bachan's.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Bachan's legit?

According to Gravity by Benchr, Bachan's is a brand based in Sebastopol, United States: its website has existed since November 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 41 people on LinkedIn, it has 163,970 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Bachan's reviews

Customers rate Bachan's 4.7 out of 5 on Trustpilot over 7,317 reviews, 1 of them in the last twelve months: 91% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Bachan's sell?

Bachan's is a brand that sells Japanese barbecue sauces and dipping sauces, created from a multi-generational family recipe. The company offers various flavors including original, roasted garlic, sweet honey, sweet pineapple, and spicy varieties. Gravity by Benchr classifies it under Food Items, with Condiments & Sauces making up 65% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Bachan's cost?

Bachan's' best seller, The Original, sells from US$9.49 to US$56.94 on bachans.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check bachans.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Bachan's discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Bachan's advertises on Facebook and Instagram and on Google, where its offers often run. Check bachans.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Bachan's?

Bachan's sells on its own website, bachans.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Bachan's?

Gravity by Benchr records a company based in Sebastopol, United States, founded in 2015 according to LinkedIn, on a domain registered in 2012, with 41 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Bachan's doing well?

Yes. Gravity by Benchr estimates about 149,200 visits to bachans.com in September 2026, up 12% in a month and up 20% over three months. Bachan's ranks #152 of 20,419 Food Items brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Bachan's use?

Gravity by Benchr identifies bachans.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Bachan's' ad budget?

Gravity by Benchr does not publish a spend figure for Bachan's on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in the United States?

Among Food Items brands in the United States in the Gravity by Benchr index, Bachan's ranks #152 of 20,419 by estimated traffic. Its closest competitors on the same market are SizzleBrothers, Kinder's, Chez Biceps BBQ, Meat Church and Hey Grill Hey. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bachan's.