Brand page · Clothing · United States

Barbell Apparel Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 5% in Clothing in United States
barbellapparel.com·🇺🇸 Las Vegas, United States· Shopify·Since 2013

Barbell Apparel: 89.9k visits a month, 91 active Meta ads, Gravity score 619.

Barbell Apparel — Barbell Apparel is a brand that sells workout apparel for men and women, specializing in clothing designed with a tailored athletic fit for active body types. In September 2026 barbellapparel.com drew an estimated 89.9k visits. It ranks #1,658 of 97,158 Clothing brands in United States and holds a 4.2 Trustpilot rating over 59 reviews.

barbellapparel.com@barbellapparel 188kFacebookLinkedIn 1kTrustpilot 4.2Meta Ad Library 91

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
89.9k
−0% vs. August 2026
Instagram followers
188k
1,024 posts · @barbellapparel
Trustpilot
4.2
59 reviews · 38 in 12 months
Meta ads
91
active · on Google since 2022
Products
98%
in stock · 185 collections
Rank in United States
#1,658
of 97,158 in Clothing
LinkedIn
1k
followers · 18 employees
Earned media value
€83.2k
per month, Instagram

Gravity score

619/ 1000 · 10 of 10 indicators rated
Brand Power750
Momentum361
Performance747

Percentiles within 2787 peers: Clothing brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Barbell Apparel is a brand that sells workout apparel for men and women, specializing in clothing designed with a tailored athletic fit for active body types.

01 · Traffic

How much traffic Barbell Apparel gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Barbell Apparel drew an estimated 89.9k visits in September 2026 and down 25% over three months.

  • Worldwide#102,589of 4.5m sites · Top 5%
  • In United States#33,475of 1.2m sites · Top 5%
  • Clothing, worldwide#9,825of 459,295 brands · Top 5%
  • Clothing, United States#1,658of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

89.9k

estimated visits in September

1 mo ▼ −0.3%4 mo ▼ −25.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Barbell Apparel.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Barbell Apparel holds 4.2 out of 5 on Trustpilot over 59 reviews, 38 of them in the last twelve months: 61% of customers give five stars and 24% one star. That volume places Barbell Apparel in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.

Trustpilotread 20 Oct 2026
4.2TrustScore · 59 reviews · 38 in 12 months
Top 40% review volumeTop 50% rating quality
5 ★61%
4 ★7%
3 ★3%
2 ★5%
1 ★24%

Clothing Store Men's Clothing Store Activewear Store Streetwear Store Women's Clothing Store Sportswear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Barbell Apparel sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Barbell Apparel sells on Shopify, 98% of its catalogue in stock. The best seller is Straight Athletic Fit Jeans, at US$149.00, followed by Havok Polo and Relaxed Athletic Fit Jeans.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops36%
Activewear29%
Pants13%
Shorts5%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing91%
Apparel & Accessories3%
Clothing Accessories3%
Gift Cards2%
Fitness & General Exercise Equipment1%

The dominant category places Barbell Apparel in its comparison group.

Prices and ratingsstore data
Average rating
4.88 / 5
Rated products
86% of the catalogue
In stock
98%
Upper price quartile
US$98.00
Currency
USD

05 · Influencers

Who talks about Barbell Apparel.

The creators who tag @barbellapparel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @barbellapparel on Instagram, led by Tom Haviland (1m followers, 2.2% engagement).

Influencersaccounts tagging @barbellapparel · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTom Haviland@tom_haviland · 🇺🇸 USFashion style luxury Creator1m2.2%12Tagged @barbellapparel
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Barbell Apparel competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Barbell Apparel among Clothing brands in United States. The closest is tasc, then Happy Earth, Legends, flowar, DeemedFit, Glyder.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
tasctascperformance.com
Happy Earthhappyearthapparel.com
Legendslegends.com
flowarflowar.la
DeemedFitdeemedfit.co
Glyderglyderapparel.com
Competitors Gravity finds for Barbell Apparel. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Barbell Apparel with tasc

07 · Company

The company behind Barbell Apparel.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Barbell Apparel is a company based in Las Vegas, United States, founded in 2013 according to LinkedIn, on a domain registered in December 2013. It employs about 18 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Las Vegas
Founded
2013, per LinkedIn
Domain registered
6 Dec 2013
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
18 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
barbellapparel.com · Shopify · USD
Catalogue
185 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Barbell Apparel

What people ask Google about Barbell Apparel.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Barbell Apparel a legit company?

According to Gravity by Benchr, Barbell Apparel is a brand based in Las Vegas, United States: its website has existed since December 2013, it sells on a Shopify store, it employs 18 people on LinkedIn, it has 187,944 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Barbell Apparel reviews

Customers rate Barbell Apparel 4.2 out of 5 on Trustpilot over 59 reviews, 38 of them in the last twelve months: 61% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Barbell Apparel sell?

Barbell Apparel is a brand that sells workout apparel for men and women, specializing in clothing designed with a tailored athletic fit for active body types. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Barbell Apparel prices: how much is it?

Barbell Apparel's best seller, Straight Athletic Fit Jeans, sells US$149.00 on barbellapparel.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check barbellapparel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Barbell Apparel have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Barbell Apparel advertises on Facebook and Instagram and on Google, where its offers often run. Check barbellapparel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Barbell Apparel?

Barbell Apparel sells on its own website, barbellapparel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Barbell Apparel?

Gravity by Benchr records a company based in Las Vegas, United States, founded in 2013 according to LinkedIn, on a domain registered in 2013, with 18 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Barbell Apparel doing well?

Not at the moment. Gravity by Benchr estimates about 89,900 visits to barbellapparel.com in September 2026, down 0% in a month and down 25% over three months. Barbell Apparel ranks #1,658 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Barbell Apparel use?

Gravity by Benchr identifies barbellapparel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Barbell Apparel spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Barbell Apparel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Barbell Apparel ranks #1,658 of 97,158 by estimated traffic. Its closest competitors on the same market are tasc, Happy Earth, Legends, flowar and DeemedFit. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Barbell Apparel.