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  5. Baronfig

Brand page · Office Instruments · United States

Baronfig Top 5% worldwide Top 5% in the United States Top 5% in Office Instruments Top 5% in Office Instruments in the United States
baronfig.com·🇺🇸 Springfield, United States· Shopify·Since 2013

Baronfig traffic, ads & competitors 63.6k visits a month, 55 active Meta ads, Gravity score 467.

Baronfig — Baronfig makes tools for thinkers—pens, notebooks, objects, limited editions, and creative projects designed to inspire ideas and built to last. In September 2026 baronfig.com drew an estimated 63.6k visits, up 5% on the month before. It ranks #48 of 1,018 Office Instruments brands in the United States and holds a 2.0 Trustpilot rating over 14 reviews.

baronfig.com@baronfig 41.7kFacebookLinkedIn 2kTrustpilot 2.0Meta Ad Library 55

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
63.6k
+5% vs. August 2026
Instagram followers
41.7k
1,834 posts · @baronfig
Trustpilot
2.0
14 reviews · 4 in 12 months
Meta ads
55
active · on Google since 2024
Products
96%
in stock · 53 collections
Rank in the United States
#48
of 1,018 in Office Instruments
LinkedIn
2k
followers · 7 employees
Earned media value
€1.1k
per month, Instagram

Gravity score

467/ 1000 · 10 of 10 indicators rated
Brand Power494
Momentum346
Performance563

Percentiles within 56 peers: Office Instruments brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Baronfig makes tools for thinkers—pens, notebooks, objects, limited editions, and creative projects designed to inspire ideas and built to last.

01 · Traffic

Baronfig website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Baronfig drew an estimated 63.6k visits in September 2026, up 5% on the month before and down 15% over three months.

  • Worldwide#138,442of 4.5m sites · Top 5%
  • In United States#44,809of 1.2m sites · Top 5%
  • Office Instruments, worldwide#182of 5,820 brands · Top 5%
  • Office Instruments, United States#48of 1,018 brands · Top 5%
Monthly visitssource Sept 2026

63.6k

estimated visits in September

1 mo ▲ +4.6%4 mo ▼ −15.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Baronfig reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Baronfig holds 2.0 out of 5 on Trustpilot over 14 reviews, 4 of them in the last twelve months: 50% of customers give five stars and 36% one star.

Trustpilotclaimed page · read 21 Oct 2026
2.0TrustScore · 14 reviews · 4 in 12 months
5 ★50%
4 ★0%
3 ★14%
2 ★0%
1 ★36%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Baronfig best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Baronfig sells on Shopify, 96% of its catalogue in stock. The best seller is Confidant Hardcover Notebook, at US$28.00–US$32.00, followed by Clear Habit Journal and Squire Rollerball Ink Refills.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Paper Products34%
Writing & Drawing Instruments30%
Writing & Drawing Instrument Accessories9%
Print Books6%

Share of the catalogue by product family.

Activity mixdominant: Office Instruments
Office Instruments38%
General Office Supplies34%
Filing & Organization9%
Books6%
Backpacks4%

The dominant category places Baronfig in its comparison group.

Prices and ratingsstore data
Average rating
4.88 / 5
Rated products
79% of the catalogue
In stock
96%
Upper price quartile
US$90.00
Currency
USD

05 · Influencers

Baronfig influencers

The creators who tag @baronfig on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @baronfig on Instagram, led by MICHAEL BYERS (20.1k followers, 4.1% engagement).

Influencersaccounts tagging @baronfig · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMICHAEL BYERS@michaelbyers · 🇨🇦 CAPhotography visual arts Creator20.1k4.1%5Tagged @baronfig
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Baronfig competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Baronfig among Office Instruments brands in the United States. The closest is novium, then Blackwing, LEUCHTTURM1917, The Paper Mind, Mi Kaizen, Rocketbook.

CompetitorsOffice Instruments · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
noviumnoviumdesign.com
Blackwingblackwing602.com
LEUCHTTURM1917leuchtturm1917.us
The Paper Mindthepapermind.com
Mi Kaizenmikaizen.es
Rocketbookgetrocketbook.com
Competitors Gravity finds for Baronfig. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Baronfig with novium

07 · Company

Who is behind Baronfig?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Baronfig is a company based in Springfield, United States, founded in 2013 according to LinkedIn, on a domain registered in May 2013. It employs about 7 people and is listed at seed stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Springfield
Founded
2013, per LinkedIn
Domain registered
1 May 2013
Status
Operating
Employees
7 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
DistributionGravity index, Nov 2026
Own store
baronfig.com · Shopify · USD
Catalogue
53 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Baronfig

What people ask Google about Baronfig.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Baronfig legit?

According to Gravity by Benchr, Baronfig is a brand based in Springfield, United States: its website has existed since May 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 41,712 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Baronfig reviews: is it worth it?

Customers rate Baronfig 2.0 out of 5 on Trustpilot over 14 reviews, 4 of them in the last twelve months: 50% give five stars, 36% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Baronfig sell?

Baronfig makes tools for thinkers—pens, notebooks, objects, limited editions, and creative projects designed to inspire ideas and built to last. Gravity by Benchr classifies it under Office Instruments, with Paper Products making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Baronfig cost?

Baronfig's best seller, Confidant Hardcover Notebook, sells from US$28.00 to US$32.00 on baronfig.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check baronfig.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Baronfig promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Baronfig advertises on Facebook and Instagram and on Google, where its offers often run. Check baronfig.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Baronfig?

Baronfig sells on its own website, baronfig.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Baronfig?

Gravity by Benchr records a company based in Springfield, United States, founded in 2013 according to LinkedIn, on a domain registered in 2013, with 7 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Baronfig growing?

Not at the moment. Gravity by Benchr estimates about 63,600 visits to baronfig.com in September 2026, up 5% in a month and down 15% over three months. Baronfig ranks #48 of 1,018 Office Instruments brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Baronfig use?

Gravity by Benchr identifies baronfig.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Baronfig spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Baronfig on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Office Instruments brands in the United States?

Among Office Instruments brands in the United States in the Gravity by Benchr index, Baronfig ranks #48 of 1,018 by estimated traffic. Its closest competitors on the same market are novium, Blackwing, LEUCHTTURM1917, The Paper Mind and Mi Kaizen. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Baronfig.