Brand page · Nursing & Feeding · France
BÉABA: 124k visits a month, 28 active Meta ads.
BÉABA — BÉABA is a French babycare brand that sells products for parents and children, including baby food makers, bottle warmers, baby monitors, diaper bags, and high chairs. In September 2026 beaba.com drew an estimated 124k visits, down 4% on the month before. It ranks #2 of 88 Nursing & Feeding brands in France and holds a 3.6 Trustpilot rating over 5,084 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
BÉABA is a French babycare brand that sells products for parents and children, including baby food makers, bottle warmers, baby monitors, diaper bags, and high chairs.
01 · Traffic
How much traffic BÉABA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BÉABA drew an estimated 124k visits in September 2026, down 4% on the month before and up 17% over three months.
- Worldwide#78,014of 4.5m sites · Top 5%
- In France#3,013of 166k sites · Top 5%
- Nursing & Feeding, worldwide#78of 5,006 brands · Top 5%
- Nursing & Feeding, France#2of 88 brands · Top 5%
124k
estimated visits in September
1 mo ▼ −3.8%4 mo ▲ +16.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BÉABA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BÉABA holds 3.6 out of 5 on Trustpilot over 5,084 reviews, 404 of them in the last twelve months: 58% of customers give five stars and 17% one star. That volume places BÉABA in the top 5% of the 270,321 Trustpilot pages in the Gravity index. On Google, BÉABA scores 4.0 over 2,138 reviews.
Baby Store Baby Clothing Store Appliance Store Children's Furniture Store Maternity Store Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BÉABA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read BÉABA's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places BÉABA in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What BÉABA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BÉABA runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2021 (image, text, video).
Ce mois-ci, focus sur l’autonomie alimentaire de bébé 🍽️👶 L’objectif : vous accompagner pas à pas pour comprendre les besoins de bébé, l’enBÉABA France6 Oct 2026video
Trop de mignonneries, difficile de ne pas craquer pour ces petits détails du quotidien ✨BÉABA France5 Oct 2026video
Parce qu'on pense souvent aux autres avant de penser à soi, voici un petit rappel. Prenez quelques minutes chaque mois pour réaliser une autBÉABA France1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026BEABAverified
Text ad20 Oct 2026BEABAverified
Text ad20 Oct 2026BEABAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BÉABA.
The creators who tag @beaba on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @beaba on Instagram, led by 👑Trgovina Pikolin👑 (29.4k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �👑Trgovina Pikolin👑@pikolinshop · 🇸🇮 SI | Parenting family Creator | 29.4k | 0.1% | 4 | Tagged @beaba |
06 · Competitors according to Gravity
Who BÉABA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BÉABA among Nursing & Feeding brands in France. The closest is chicco.it, then kinderkraft.it, joiebaby.com, cybex-online.com, Baby Trend, bebe9.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| chicco.itchicco.it | |||||||
| kinderkraft.itkinderkraft.it | |||||||
| joiebaby.comjoiebaby.com | |||||||
| cybex-online.comcybex-online.com | |||||||
| Baby Trendbabytrend.com | |||||||
| bebe9.combebe9.com |
07 · Company
The company behind BÉABA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BÉABA is a company based in France, founded in 1989 according to LinkedIn, on a domain registered in May 1997. It employs about 117 people and is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1989, per LinkedIn
- Domain registered
- 12 May 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 117 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- beaba.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BÉABA
What people ask Google about BÉABA.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BÉABA a legit company?
According to Gravity by Benchr, BÉABA is a brand based in France: its website has existed since May 1997, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 117 people on LinkedIn, it has 198,459 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about BÉABA?
Customers rate BÉABA 3.6 out of 5 on Trustpilot over 5,084 reviews, 404 of them in the last twelve months: 58% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, BÉABA scores 4.0 over 2,138 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BÉABA known for?
BÉABA is a French babycare brand that sells products for parents and children, including baby food makers, bottle warmers, baby monitors, diaper bags, and high chairs. Gravity by Benchr classifies it under Nursing & Feeding. Source: Gravity by Benchr product classification.
Is there a BÉABA discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: BÉABA advertises on Facebook and Instagram and on Google, where its offers often run. Check beaba.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy BÉABA?
BÉABA sells on its own website, beaba.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind BÉABA?
Gravity by Benchr records a company based in France, founded in 1989 according to LinkedIn, on a domain registered in 1997, with 117 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is BÉABA doing well?
Yes. Gravity by Benchr estimates about 124,300 visits to beaba.com in September 2026, down 4% in a month and up 17% over three months. BÉABA ranks #2 of 88 Nursing & Feeding brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BÉABA use?
Gravity by Benchr identifies beaba.com as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
What is BÉABA's ad budget?
Gravity by Benchr does not publish a spend figure for BÉABA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Nursing & Feeding brands in France?
Among Nursing & Feeding brands in France in the Gravity by Benchr index, BÉABA ranks #2 of 88 by estimated traffic. Its closest competitors on the same market are chicco.it, kinderkraft.it, joiebaby.com, cybex-online.com and Baby Trend. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BÉABA.