Brand page · Outdoor Furniture · Italy
B&B Italia: 179K visits a month, 585 active Meta ads.
B&B Italia — B&B Italia is an Italian company that designs and manufactures high-end designer furniture for residential and contract sectors. In September 2026 bebitalia.com drew an estimated 179K visits, up 2% on the month before. It ranks #6 of 682 Outdoor Furniture brands in Italy.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
B&B Italia is an Italian company that designs and manufactures high-end designer furniture for residential and contract sectors.
01 · Traffic
How much traffic B&B Italia gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
B&B Italia drew an estimated 179K visits in September 2026, up 2% on the month before and down 7% over three months.
- Worldwide#57,350of 4.5M sites · Top 5%
- In United States#18,858of 1.2M sites · Top 5%
- Outdoor Furniture, worldwide#38of 6,214 brands · Top 1%
- Outdoor Furniture, United States#6of 682 brands · Top 1%
179K
estimated visits in September
1 mo ▲ +1.8%4 mo ▼ −7.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about B&B Italia.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
B&B Italia holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Living Room Furniture Store Furniture Store Sofa Store Furniture Manufacturer Garden Furniture Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What B&B Italia sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read B&B Italia's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places B&B Italia in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What B&B Italia is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
B&B Italia runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2025 (image, text, video).
B&B ItaliaB&B Italia7 Oct 2026image
Un'icona, in una nuova Edizione EsclusivaB&B Italia6 Oct 2026image
Un'icona, in una nuova Edizione EsclusivaB&B Italia6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026B&B Italia Spaverified
Text ad30 Jun 2026B&B Italia Spaverified
Text ad30 Jun 2026B&B Italia Spaverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about B&B Italia.
The creators who tag @bebitalia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bebitalia on Instagram, led by Laflo Experience (24.9K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLaflo Experience@lafloexperience · 🇮🇩 ID | Decoration garden diy Creator | 24.9K | 0.5% | 9 | Tagged @bebitalia |
06 · Competitors according to Gravity
Who B&B Italia competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for B&B Italia among Outdoor Furniture brands in Italy. The closest is flexform.it, then gervasoni1882.com, minotti.com, poliform.it, boconcept.com, Modern Loft.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| flexform.itflexform.it | |||||||
| gervasoni1882.comgervasoni1882.com | |||||||
| minotti.comminotti.com | |||||||
| poliform.itpoliform.it | |||||||
| boconcept.comboconcept.com | |||||||
| Modern Loftmodernloftinteriors.com |
07 · Company
The company behind B&B Italia.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
B&B Italia is a company based in Italy, founded in 1966 according to LinkedIn, on a domain registered in January 2002. It employs about 600 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1966, per LinkedIn
- Domain registered
- 2 Jan 2002
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 600 on LinkedIn
- Funding stage
- M and a · last deal: debt financing
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bebitalia.com · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about B&B Italia
What people ask Google about B&B Italia.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is B&B Italia legit or a scam?
According to Gravity by Benchr, B&B Italia is a brand based in Italy: its website has existed since January 2002, it sells on a Magento store, it employs 600 people on LinkedIn, it has 698,017 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is B&B Italia?
B&B Italia is an Italian company that designs and manufactures high-end designer furniture for residential and contract sectors. Gravity by Benchr classifies it under Outdoor Furniture. Source: Gravity by Benchr product classification.
Is there a B&B Italia discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: B&B Italia advertises on Facebook and Instagram and on Google, where its offers often run. Check bebitalia.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy B&B Italia?
B&B Italia sells on its own website, bebitalia.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind B&B Italia?
Gravity by Benchr records a company based in Italy, founded in 1966 according to LinkedIn, on a domain registered in 2002, with 600 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is B&B Italia doing well?
Not at the moment. Gravity by Benchr estimates about 179,500 visits to bebitalia.com in September 2026, up 2% in a month and down 7% over three months. B&B Italia ranks #6 of 682 Outdoor Furniture brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does B&B Italia use?
Gravity by Benchr identifies bebitalia.com as a Magento store. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records.
How much does B&B Italia spend on Meta ads?
Gravity by Benchr does not publish a spend figure for B&B Italia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Furniture brands in Italy?
Among Outdoor Furniture brands in Italy in the Gravity by Benchr index, B&B Italia ranks #6 of 682 by estimated traffic. Its closest competitors on the same market are flexform.it, gervasoni1882.com, minotti.com, poliform.it, boconcept.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with B&B Italia.