Brand page · Food Items · Italy
bofrost* traffic, ads & competitors 167k visits a month, 28 active Meta ads, Gravity score 594.
bofrost* — bofrost* Italia S.p.a. sells and distributes frozen food products directly to customers' homes through online ordering. In September 2026 bofrost.it drew an estimated 167k visits, up 39% on the month before. It ranks #14 of 1,598 Food Items brands in Italy and holds a 3.6 Trustpilot rating over 933 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Food Items brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
bofrost* Italia S.p.a. sells and distributes frozen food products directly to customers' homes through online ordering.
01 · Traffic
bofrost* website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
bofrost* drew an estimated 167k visits in September 2026, up 39% on the month before and up 57% over three months.
- Worldwide#60,939of 4.5m sites · Top 5%
- In Italy#1,508of 138k sites · Top 5%
- Food Items, worldwide#1,485of 260,714 brands · Top 1%
- Food Items, Italy#14of 1,598 brands · Top 1%
167k
estimated visits in September
1 mo ▲ +38.7%4 mo ▲ +57.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
bofrost* reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
bofrost* holds 3.6 out of 5 on Trustpilot over 933 reviews, 342 of them in the last twelve months: 36% of customers give five stars and 43% one star. That volume places bofrost* in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Frozen Food Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
bofrost* best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read bofrost*'s catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places bofrost* in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
bofrost* ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
bofrost* runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2022 (image, text, video).
Frutti di Bosco BIOBofrost Italia6 Oct 2026image
Scopri zuppe e vellutate bofrost*Bofrost Italia6 Oct 2026image
Scopri i prodotti orientaliBofrost Italia6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Bofrost S.p.a.verified
Text ad21 Oct 2026Bofrost S.p.a.verified
Text ad21 Oct 2026Bofrost S.p.a.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
bofrost* influencers
The creators who tag @bofrost_italia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bofrost_italia on Instagram, led by Spazio Nutrizione (12.1k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSpazio Nutrizione@spazio_nutrizione · 🇮🇹 IT | Food cooking nutrition Creator | 12.1k | 0.5% | 2 | Tagged @bofrost_italia |
06 · Competitors according to Gravity
bofrost* competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for bofrost* among Food Items brands in Italy. The closest is eismann.de, then Picard Surgelés, La Sirena, FRoSTA, Prepmymeal, Wiltshire Farm Foods.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| eismann.deeismann.de | |||||||
| Picard Surgeléspicard.fr | |||||||
| La Sirenalasirena.es | |||||||
| FRoSTAfrosta.de | |||||||
| Prepmymealprepmymeal.it | |||||||
| Wiltshire Farm Foodswiltshirefarmfoods.com |
07 · Company
Who is behind bofrost*?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
bofrost* is a company based in Italy, founded in 1987 according to LinkedIn. It employs about 1,035 people.
- Entity country
- 🇮🇹 Italy
- Founded
- 1987, per LinkedIn
- Employees
- 1,035 on LinkedIn
- Own store
- bofrost.it · Salesforce_commerce
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about bofrost*
What people ask Google about bofrost*.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is bofrost* legit?
According to Gravity by Benchr, bofrost* is a brand based in Italy: its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 1,035 people on LinkedIn, it has 23,825 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
bofrost* reviews: is it worth it?
Customers rate bofrost* 3.6 out of 5 on Trustpilot over 933 reviews, 342 of them in the last twelve months: 36% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does bofrost* sell?
bofrost* Italia S.p.a. sells and distributes frozen food products directly to customers' homes through online ordering. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
bofrost* promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: bofrost* advertises on Facebook and Instagram and on Google, where its offers often run. Check bofrost.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy bofrost*?
bofrost* sells on its own website, bofrost.it, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind bofrost*?
Gravity by Benchr records a company based in Italy, founded in 1987 according to LinkedIn, with 1,035 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is bofrost* doing well?
Yes. Gravity by Benchr estimates about 166,900 visits to bofrost.it in September 2026, up 39% in a month and up 57% over three months. bofrost* ranks #14 of 1,598 Food Items brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does bofrost* use?
Gravity by Benchr identifies bofrost.it as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does bofrost* spend on Meta ads?
Gravity by Benchr does not publish a spend figure for bofrost* on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Italy?
Among Food Items brands in Italy in the Gravity by Benchr index, bofrost* ranks #14 of 1,598 by estimated traffic. Its closest competitors on the same market are eismann.de, Picard Surgelés, La Sirena, FRoSTA and Prepmymeal. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with bofrost*.