Brand page · Books · United Kingdom
Books2Door: 326k visits a month, 72 active Meta ads, Gravity score 537.
Books2Door — Books2Door is an online retailer that specializes in children's books sets and series, offering fiction and non-fiction books at bargain prices. In September 2026 books2door.com drew an estimated 326k visits, down 18% on the month before. It ranks #12 of 2,162 Books brands in United Kingdom and holds a 4.8 Trustpilot rating over 29,758 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 41 peers: Books brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Books2Door is an online retailer that specializes in children's books sets and series, offering fiction and non-fiction books at bargain prices.
01 · Traffic
How much traffic Books2Door gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Books2Door drew an estimated 326k visits in September 2026, down 18% on the month before and down 11% over three months.
- Worldwide#35,073of 4.5m sites · Top 1%
- In United Kingdom#1,728of 192k sites · Top 1%
- Books, worldwide#339of 53,824 brands · Top 1%
- Books, United Kingdom#12of 2,162 brands · Top 1%
326k
estimated visits in September
1 mo ▼ −17.9%4 mo ▼ −11.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Books2Door.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Books2Door holds 4.8 out of 5 on Trustpilot over 29,758 reviews, 1,550 of them in the last twelve months: 93% of customers give five stars and 2% one star. That volume places Books2Door in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%. On Google, Books2Door scores 4.7 over 35 reviews.
Childrens Book Store Book Store Books Wholesaler Online Marketplace
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Books2Door sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Books2Door sells on Shopify, 84% of its catalogue in stock. The best seller is Mula And The Roarsome Day: An Illustrated Fun Yoga Story By Lauren Hoffmeier - Ages 3-6 - Paperback, at £1.00, followed by Winnie-the-Pooh by A. A. Milne: The Complete Collection 30 Books Box Set - Ages 3+ - Hardback and Reading Champions Developing Readers 30 Books Collection Level 6 to 10 (Series 2) - Ages 5-7 - Paperback.
#1Mula And The Roarsome Day: An Illustrated Fun Yoga Story By Lauren Hoffmeier - Ages 3-6 - PaperbackBooks2Door£1.00In stock
#2Winnie-the-Pooh by A. A. Milne: The Complete Collection 30 Books Box Set - Ages 3+ - HardbackBooks2Door£30.99In stock
#3Reading Champions Developing Readers 30 Books Collection Level 6 to 10 (Series 2) - Ages 5-7 - PaperbackBooks2Door£20.49In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Books2Door in its comparison group.
- Average rating
- 4.87 / 5
- Rated products
- 2% of the catalogue
- In stock
- 84%
- Upper price quartile
- US$19.84
- Currency
- GBP
04 · Ads
What Books2Door is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Books2Door runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
A Classic Case Of Dr. Seuss With Dr Seuss The Grinch Children's Costumebooks2door.com7 Oct 2026image
A Classic Case Of Dr. Seuss With Dr Seuss The Grinch Children's Costumebooks2door.com7 Oct 2026image
Racing Legends: 101 Facts about Formula Onebooks2door.com6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026BOOKS 2 DOOR LIMITEDverified
Text ad21 Oct 2026BOOKS 2 DOOR LIMITEDverified
Text ad21 Oct 2026BOOKS 2 DOOR LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Books2Door.
The creators who tag @books2dooruk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @books2dooruk on Instagram, led by Dinusha Ilanperuma (94.5k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDinusha Ilanperuma@dinushaxo · 🇱🇰 LK | Fashion style luxury Creator | 94.5k | 0.7% | 1 | Tagged @books2dooruk |
06 · Competitors according to Gravity
Who Books2Door competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Books2Door among Books brands in United Kingdom. The closest is books4people, then BookXcess, Awesome Books, betterworldbooks.com, ThriftBooks, Book Outlet.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| books4peoplebooks4people.co.uk | |||||||
| BookXcessbookxcess.com | |||||||
| Awesome Booksawesomebooks.com | |||||||
| betterworldbooks.combetterworldbooks.com | |||||||
| ThriftBooksthriftbooks.com | |||||||
| Book Outletbookoutlet.ca |
07 · Company
The company behind Books2Door.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Books2Door is a company based in Leicester, United Kingdom, founded in 2004 according to LinkedIn, on a domain registered in October 2003. It employs about 27 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Leicester
- Founded
- 2004, per LinkedIn
- Domain registered
- 21 Oct 2003
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 27 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- books2door.com · Shopify · GBP
- Catalogue
- 839 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Books2Door
What people ask Google about Books2Door.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Books2Door legit or a scam?
According to Gravity by Benchr, Books2Door is a brand based in Leicester, United Kingdom: its website has existed since October 2003, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 27 people on LinkedIn, it has 42,877 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Books2Door reviews: is it worth it?
Customers rate Books2Door 4.8 out of 5 on Trustpilot over 29,758 reviews, 1,550 of them in the last twelve months: 93% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, Books2Door scores 4.7 over 35 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Books2Door sell?
Books2Door is an online retailer that specializes in children's books sets and series, offering fiction and non-fiction books at bargain prices. Gravity by Benchr classifies it under Books, with Print Books making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Books2Door cost?
Books2Door's best seller, Mula And The Roarsome Day: An Illustrated Fun Yoga Story By Lauren Hoffmeier - Ages 3-6 - Paperback, sells £1.00 on books2door.com. 84% of the catalogue is in stock. Gravity does not track prices daily: check books2door.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Books2Door have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Books2Door advertises on Facebook and Instagram and on Google, where its offers often run. Check books2door.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Books2Door?
Books2Door sells on its own website, books2door.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Books2Door?
Gravity by Benchr records a company based in Leicester, United Kingdom, founded in 2004 according to LinkedIn, on a domain registered in 2003, with 27 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Books2Door growing?
Not at the moment. Gravity by Benchr estimates about 326,400 visits to books2door.com in September 2026, down 18% in a month and down 11% over three months. Books2Door ranks #12 of 2,162 Books brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Books2Door use?
Gravity by Benchr identifies books2door.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Books2Door spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Books2Door on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Books brands in United Kingdom?
Among Books brands in United Kingdom in the Gravity by Benchr index, Books2Door ranks #12 of 2,162 by estimated traffic. Its closest competitors on the same market are books4people, BookXcess, Awesome Books, betterworldbooks.com and ThriftBooks. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Books2Door.