Brand page · Decor · United States
Boutique Rugs: 345K visits a month, 51 active Meta ads, Gravity score 572.
Boutique Rugs — Shop rugs, area rugs for your living room, and home decor at Boutique Rugs. Explore thousands of styles with great prices, fast delivery, and easy returns. In September 2026 boutiquerugs.com drew an estimated 345K visits, up 12% on the month before. It ranks #75 of 42,373 Decor brands in United States and holds a 4.4 Trustpilot rating over 1,049 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 294 peers: Decor brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Shop rugs, area rugs for your living room, and home decor at Boutique Rugs. Explore thousands of styles with great prices, fast delivery, and easy returns.
01 · Traffic
How much traffic Boutique Rugs gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Boutique Rugs drew an estimated 345K visits in September 2026, up 12% on the month before and up 77% over three months.
- Worldwide#33,540of 4.5M sites · Top 1%
- In United States#10,884of 1.2M sites · Top 1%
- Decor, worldwide#469of 185,686 brands · Top 1%
- Decor, United States#75of 42,373 brands · Top 1%
345K
estimated visits in September
1 mo ▲ +11.7%4 mo ▲ +77.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Boutique Rugs.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Boutique Rugs holds 4.4 out of 5 on Trustpilot over 1,049 reviews, 272 of them in the last twelve months: 72% of customers give five stars and 16% one star. That volume places Boutique Rugs in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Rug Store Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Boutique Rugs sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Boutique Rugs sells on Shopify, 81% of its catalogue in stock. The best seller is Non-Slip Rug Pad, at US$49.00–US$999.00, followed by Mohawk Dual Surface Pad and Parkerfield Area Rug.
#1Non-Slip Rug PadBoutique RugsUS$49.00–US$999.00In stock
#2Mohawk Dual Surface PadBoutique RugsUS$49.00–US$1,449.00In stock
#3Parkerfield Area RugBoutique RugsUS$29.00–US$999.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Boutique Rugs in its comparison group.
- Average rating
- 4.65 / 5
- Rated products
- 21% of the catalogue
- In stock
- 81%
- Upper price quartile
- US$86.99
- Currency
- USD
04 · Ads
What Boutique Rugs is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Boutique Rugs runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Extra 20% Off Sitewide: FLASH20BoutiqueRugs.com7 Oct 2026video
Balmat Area RugBoutiqueRugs.com7 Oct 2026image
Extra 20% Off Sitewide: FLASH20BoutiqueRugs.com7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Boutique Rugs, LLCverified
Image ad20 Oct 2026Boutique Rugs, LLCverified
Text ad20 Oct 2026Boutique Rugs, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Boutique Rugs.
The creators who tag @boutiquerugs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @boutiquerugs on Instagram, led by Aubrey 🌿 (23.3K followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAubrey 🌿@thehouseofswans · 🇺🇸 US | Decoration garden diy Creator | 23.3K | — | 3 | Tagged @boutiquerugs |
06 · Competitors according to Gravity
Who Boutique Rugs competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Boutique Rugs among Decor brands in United States. The closest is Incredible Rugs and Decor, then Rug Source, Kukoon Rugs Online, Volero, Rugs Direct, Tapeso.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Incredible Rugs and Decorincrediblerugsanddecor.com | |||||||
| Rug Sourcerugsource.com | |||||||
| Kukoon Rugs Onlinekukoonrugs.com | |||||||
| Volerovolero.nl | |||||||
| Rugs Directrugsdirect.co.uk | |||||||
| Tapesotapeso.nl |
07 · Company
The company behind Boutique Rugs.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Boutique Rugs is a company based in Calhoun, United States, on a domain registered in July 2006. It employs about 51 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Calhoun
- Founded
- Data not available
- Domain registered
- 20 Jul 2006
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 51 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- boutiquerugs.com · Shopify · USD
- Catalogue
- 345 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Boutique Rugs
What people ask Google about Boutique Rugs.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Boutique Rugs a legit company?
According to Gravity by Benchr, Boutique Rugs is a brand based in Calhoun, United States: its website has existed since July 2006, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 51 people on LinkedIn, it has 612,861 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Boutique Rugs reviews: is it worth it?
Customers rate Boutique Rugs 4.4 out of 5 on Trustpilot over 1,049 reviews, 272 of them in the last twelve months: 72% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Boutique Rugs known for?
Shop rugs, area rugs for your living room, and home decor at Boutique Rugs. Explore thousands of styles with great prices, fast delivery, and easy returns. Gravity by Benchr classifies it under Decor, with Rugs making up 52% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Boutique Rugs cost?
Boutique Rugs' best seller, Non-Slip Rug Pad, sells from US$49.00 to US$999.00 on boutiquerugs.com. 81% of the catalogue is in stock. Gravity does not track prices daily: check boutiquerugs.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Boutique Rugs discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Boutique Rugs advertises on Facebook and Instagram and on Google, where its offers often run. Check boutiquerugs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Boutique Rugs?
Boutique Rugs sells on its own website, boutiquerugs.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Boutique Rugs?
Gravity by Benchr records a company based in Calhoun, United States, whose domain was registered in 2006, with 51 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Boutique Rugs doing well?
Yes. Gravity by Benchr estimates about 344,500 visits to boutiquerugs.com in September 2026, up 12% in a month and up 77% over three months. Boutique Rugs ranks #75 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Boutique Rugs use?
Gravity by Benchr identifies boutiquerugs.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Boutique Rugs spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Boutique Rugs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in United States?
Among Decor brands in United States in the Gravity by Benchr index, Boutique Rugs ranks #75 of 42,373 by estimated traffic. Its closest competitors on the same market are Incredible Rugs and Decor, Rug Source, Kukoon Rugs Online, Volero, Rugs Direct. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Boutique Rugs.