Brand page · Clothing · United States

BoxLunch Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
boxlunch.com·🇺🇸 United States· Salesforce_commerce·Since 1996

BoxLunch: 6.6M visits a month, 18 active Meta ads.

BoxLunch — BoxLunch is a specialty retailer that sells official licensed merchandise, pop culture-themed gifts, apparel, and collectibles. The company combines fandom with philanthropy, donating meals to people in need through Feeding America for every $10 spent. In September 2026 boxlunch.com drew an estimated 6.6M visits, up 10% on the month before. It ranks #12 of 97,158 Clothing brands in United States and holds a 2.0 Trustpilot rating over 94 reviews.

boxlunch.com@boxlunchgifts 1MYouTube 4.8KFacebookLinkedIn 20KTrustpilot 2.0Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
6.6M
+10% vs. August 2026
Instagram followers
1M
296 posts · @boxlunchgifts
Trustpilot
2.0
94 reviews · 12 in 12 months
Meta ads
18
active · on Google since 2024
Products
—
Data not available
Rank in United States
#12
of 97,158 in Clothing
LinkedIn
20K
followers · 1,648 employees
Earned media value
€318.7k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

BoxLunch is a specialty retailer that sells official licensed merchandise, pop culture-themed gifts, apparel, and collectibles. The company combines fandom with philanthropy, donating meals to people in need through Feeding America for every $10 spent.

01 · Traffic

How much traffic BoxLunch gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

BoxLunch drew an estimated 6.6M visits in September 2026, up 10% on the month before and up 51% over three months.

  • Worldwide#3,124of 4.5M sites · Top 1%
  • In United States#1,090of 1.2M sites · Top 1%
  • Clothing, worldwide#204of 459,295 brands · Top 1%
  • Clothing, United States#12of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

6.6M

estimated visits in September

1 mo ▲ +10.4%4 mo ▲ +50.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about BoxLunch.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

BoxLunch holds 2.0 out of 5 on Trustpilot over 94 reviews, 12 of them in the last twelve months: 9% of customers give five stars and 76% one star. That volume places BoxLunch in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.0TrustScore · 94 reviews · 12 in 12 months
Top 30% review volume
5 ★9%
4 ★3%
3 ★4%
2 ★9%
1 ★76%

Children's Clothing Store Online Marketplace Clothing Store Men's Clothing Store Gift Shop Collectibles Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What BoxLunch sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read BoxLunch's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing71%
Toys6%
Hobbies & Creative Arts4%

The dominant category places BoxLunch in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about BoxLunch.

The creators who tag @boxlunchgifts on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @boxlunchgifts on Instagram, led by 👩🏼‍🎤💗 (10.1K followers).

Influencersaccounts tagging @boxlunchgifts · Instagram
AccountProfileFollowersEngagementTagsRelationship
�👩🏼‍🎤💗@ryytooflyy · 🇺🇸 USFashion style luxury Creator10.1K—6Tagged @boxlunchgifts
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who BoxLunch competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for BoxLunch among Clothing brands in United States. The closest is GeekCore, then Merchoid, Loungefly, Sanshee, toynk.com, funko.com.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
GeekCoregeekcore.co.uk
Merchoidmerchoid.com
Loungeflyloungefly.com
Sansheesanshee.com
toynk.comtoynk.com
funko.comfunko.com
Competitors Gravity finds for BoxLunch. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare BoxLunch with GeekCore

07 · Company

The company behind BoxLunch.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

BoxLunch is a company based in United States, founded in 2015 according to LinkedIn, on a domain registered in July 1996. It employs about 1,648 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2015, per LinkedIn
Domain registered
28 Jul 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
1,648 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
boxlunch.com · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about BoxLunch

What people ask Google about BoxLunch.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is BoxLunch a legit company?

According to Gravity by Benchr, BoxLunch is a brand based in United States: its website has existed since July 1996, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 1,648 people on LinkedIn, it has 1,041,337 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

BoxLunch reviews: is it worth it?

Customers rate BoxLunch 2.0 out of 5 on Trustpilot over 94 reviews, 12 of them in the last twelve months: 9% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is BoxLunch known for?

BoxLunch is a specialty retailer that sells official licensed merchandise, pop culture-themed gifts, apparel, and collectibles. The company combines fandom with philanthropy, donating meals to people in need through Feeding America for every $10 spent. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

BoxLunch promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: BoxLunch advertises on Facebook and Instagram and on Google, where its offers often run. Check boxlunch.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy BoxLunch?

BoxLunch sells on its own website, boxlunch.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns BoxLunch?

Gravity by Benchr records a company based in United States, founded in 2015 according to LinkedIn, on a domain registered in 1996, with 1,648 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is BoxLunch growing?

Yes. Gravity by Benchr estimates about 6,572,100 visits to boxlunch.com in September 2026, up 10% in a month and up 51% over three months. BoxLunch ranks #12 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does BoxLunch use?

Gravity by Benchr identifies boxlunch.com as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records.

How much does BoxLunch spend on Meta ads?

Gravity by Benchr does not publish a spend figure for BoxLunch on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, BoxLunch ranks #12 of 97,158 by estimated traffic. Its closest competitors on the same market are GeekCore, Merchoid, Loungefly, Sanshee, toynk.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BoxLunch.