Brand page · Building Consumables · Germany
Brillux traffic, ads & competitors 199k visits a month, 31 active Meta ads, Gravity score 643.
Brillux — Brillux is a German paint and coatings manufacturer that offers comprehensive services in the field of enamels and paints, providing over 12,000 perfectly coordinated products and systems for painting, varnishing and plastering businesses. In September 2026 brillux.de drew an estimated 199k visits, down 6% on the month before. It ranks #4 of 328 Building Consumables brands in Germany and holds a 1.8 Trustpilot rating over 18 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 6 peers: Building Consumables brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Brillux is a German paint and coatings manufacturer that offers comprehensive services in the field of enamels and paints, providing over 12,000 perfectly coordinated products and systems for painting, varnishing and plastering businesses.
01 · Traffic
Brillux website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Brillux drew an estimated 199k visits in September 2026, down 6% on the month before and up 26% over three months.
- Worldwide#52,775of 4.5m sites · Top 5%
- In Germany#2,386of 184k sites · Top 5%
- Building Consumables, worldwide#80of 22,981 brands · Top 1%
- Building Consumables, Germany#4of 328 brands · Top 5%
199k
estimated visits in September
1 mo ▼ −6.2%4 mo ▲ +26.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Brillux reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Brillux holds 1.8 out of 5 on Trustpilot over 18 reviews, 5 of them in the last twelve months: 6% of customers give five stars and 89% one star. That volume places Brillux in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Painter Paint Store Paint Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Brillux best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Brillux's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Brillux in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Brillux ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Brillux runs Meta ads on Facebook, Instagram, and has advertised on Google since January 2025 (image, text, video).
Bewirb dich jetzt!Brillux2 Oct 2026image
Deine Playlist zwischen Indie, Rock, Pop und Soul. Für alle, die Neues entdecken wollen. Brillux Radio – Colour your life!Brillux1 Oct 2026image
Brillux Radio Hörbar inspirierendBrillux1 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Brillux GmbH & Co. Kommanditgesellschaftverified
Text ad21 Oct 2026Brillux GmbH & Co. Kommanditgesellschaftverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Brillux influencers
The creators who tag @brillux on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @brillux on Instagram, led by 𝗕𝝠𝗨𝝠𝗨𝗦𝗙𝗨̈𝗛𝗥𝗨𝗡𝗚 𝗞𝝠𝗥𝗕𝝝 (14.3k followers, 3.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝗕𝝠𝗨𝝠𝗨𝗦𝗙𝗨̈𝗛𝗥𝗨𝗡𝗚 𝗞𝝠𝗥𝗕𝝝@bauausfuehrung_karbo · 🇩🇪 DE | Decoration garden diy Creator | 14.3k | 3.5% | 5 | Tagged @brillux |
06 · Competitors according to Gravity
Brillux competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Brillux among Building Consumables brands in Germany. The closest is Pintuco, then Filli Boya, Sherwin Williams de Centroamérica, Sherwin-Williams, Sherwin-Williams Paints, Stains, Supplies and Coating Solutions, ppgpaints.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Pintucopintuco.com.co | |||||||
| Filli Boyafilliboya.com | |||||||
| Sherwin Williams de Centroaméricasherwinca.com | |||||||
| Sherwin-Williamssherwin-williams.com | |||||||
| Sherwin-Williams Paints, Stains, Supplies and Coating Solutionssherwin.com | |||||||
| ppgpaints.comppgpaints.com |
07 · Company
Who is behind Brillux?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Brillux is a company based in Germany, founded in 1889 according to LinkedIn. It employs about 900 people.
- Entity country
- 🇩🇪 Germany
- Founded
- 1889, per LinkedIn
- Employees
- 900 on LinkedIn
- Own store
- brillux.de
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Brillux
What people ask Google about Brillux.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Brillux a legit company?
According to Gravity by Benchr, Brillux is a brand based in Germany: it employs 900 people on LinkedIn, it has 36,197 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Brillux?
Customers rate Brillux 1.8 out of 5 on Trustpilot over 18 reviews, 5 of them in the last twelve months: 6% give five stars, 89% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Brillux sell?
Brillux is a German paint and coatings manufacturer that offers comprehensive services in the field of enamels and paints, providing over 12,000 perfectly coordinated products and systems for painting, varnishing and plastering businesses. Gravity by Benchr classifies it under Building Consumables. Source: Gravity by Benchr product classification.
Is there a Brillux discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Brillux advertises on Facebook and Instagram and on Google, where its offers often run. Check brillux.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Brillux?
Gravity by Benchr records a company based in Germany, founded in 1889 according to LinkedIn, with 900 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Brillux doing well?
Yes. Gravity by Benchr estimates about 198,600 visits to brillux.de in September 2026, down 6% in a month and up 26% over three months. Brillux ranks #4 of 328 Building Consumables brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Brillux's ad budget?
Gravity by Benchr does not publish a spend figure for Brillux on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Consumables brands in Germany?
Among Building Consumables brands in Germany in the Gravity by Benchr index, Brillux ranks #4 of 328 by estimated traffic. Its closest competitors on the same market are Pintuco, Filli Boya, Sherwin Williams de Centroamérica, Sherwin-Williams and Sherwin-Williams Paints, Stains, Supplies and Coating Solutions. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Brillux.