Brand page · Sofas · United States

Burrow Top 1% worldwide Top 1% in United States Top 1% in Sofas Top 1% in Sofas in United States
burrow.com·🇺🇸 United States· Shopify·Since 1996

Burrow: 963k visits a month, 164 active Meta ads, Gravity score 604.

Burrow — Burrow is a furniture company that designs modular furniture for modern living, including customizable sofas, sectionals, and storage with tool-free assembly and performance fabrics. In September 2026 burrow.com drew an estimated 963k visits, up 7% on the month before. It ranks #2 of 1,012 Sofas brands in United States and holds a 2.5 Trustpilot rating over 553 reviews.

burrow.com@burrow 175kFacebookLinkedIn 10.4kTrustpilot 2.5Meta Ad Library 164

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
963k
+7% vs. August 2026
Instagram followers
175k
1,336 posts · @burrow
Trustpilot
2.5
553 reviews · 304 in 12 months
Meta ads
164
active · on Google since 2021
Products
93%
in stock
Rank in United States
#2
of 1,012 in Sofas
LinkedIn
10.4k
followers · 35 employees
Earned media value
€6.7k
per month, Instagram

Gravity score

604/ 1000 · 9 of 10 indicators rated
Brand Power589
Momentum547
Performance677

Percentiles within 29 peers: Sofas brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Burrow is a furniture company that designs modular furniture for modern living, including customizable sofas, sectionals, and storage with tool-free assembly and performance fabrics.

01 · Traffic

How much traffic Burrow gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Burrow drew an estimated 963k visits in September 2026, up 7% on the month before and up 50% over three months.

  • Worldwide#14,920of 4.5m sites · Top 1%
  • In United States#4,922of 1.2m sites · Top 1%
  • Sofas, worldwide#18of 7,681 brands · Top 1%
  • Sofas, United States#2of 1,012 brands · Top 1%
Monthly visitssource Sept 2026

963k

estimated visits in September

1 mo ▲ +7.2%4 mo ▲ +50.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Burrow.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Burrow holds 2.5 out of 5 on Trustpilot over 553 reviews, 304 of them in the last twelve months: 28% of customers give five stars and 46% one star. That volume places Burrow in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.5TrustScore · 553 reviews · 304 in 12 months
Top 20% review volume
5 ★28%
4 ★7%
3 ★8%
2 ★10%
1 ★46%

Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Burrow sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Burrow sells on Shopify, 93% of its catalogue in stock. The best seller is Opera Media Console, at US$689.00–US$862.00, followed by Georgia Clay Performance Chenille and Navy Blue Performance Basketweave.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Sectional Sofas36%
Outdoor Furniture12%
Rugs6%
Sofas6%

Share of the catalogue by product family.

Activity mixdominant: Sofas
Sofas45%
Outdoor Furniture12%
Decor8%
Chairs8%
Hobbies & Creative Arts6%

The dominant category places Burrow in its comparison group.

Prices and ratingsstore data
Average rating
3.78 / 5
Rated products
59% of the catalogue
In stock
93%
Upper price quartile
US$2,287.00
Currency
USD

05 · Influencers

Who talks about Burrow.

The creators who tag @burrow on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @burrow on Instagram, led by Trinity Shi (60.6k followers, 3.7% engagement).

Influencersaccounts tagging @burrow · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTrinity Shi@cubehousejungle · 🇺🇸 USDecoration garden diy Creator60.6k3.7%2Tagged @burrow
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Burrow competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Burrow among Sofas brands in United States. The closest is CasaFab, then DFS, Koala, Mopio, OPTISOFA, Rove Lab™.

CompetitorsSofas · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
CasaFabcasafab.com
DFSdfs.co.uk
Koalaus.koala.com
Mopiomopio.com
OPTISOFAoptisofa.com
Rove Lab™rovelab.com
Competitors Gravity finds for Burrow. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Burrow with CasaFab

07 · Company

The company behind Burrow.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Burrow is a company based in United States, founded in 2016 according to LinkedIn, on a domain registered in June 1996. It employs about 35 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2016, per LinkedIn
Domain registered
3 Jun 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
35 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
burrow.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Burrow

What people ask Google about Burrow.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Burrow a legit company?

According to Gravity by Benchr, Burrow is a brand based in United States: its website has existed since June 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 35 people on LinkedIn, it has 174,512 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Burrow reviews: is it worth it?

Customers rate Burrow 2.5 out of 5 on Trustpilot over 553 reviews, 304 of them in the last twelve months: 28% give five stars, 46% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Burrow?

Burrow is a furniture company that designs modular furniture for modern living, including customizable sofas, sectionals, and storage with tool-free assembly and performance fabrics. Gravity by Benchr classifies it under Sofas, with Sectional Sofas making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Burrow cost?

Burrow's best seller, Opera Media Console, sells from US$689.00 to US$862.00 on burrow.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check burrow.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Burrow discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Burrow advertises on Facebook and Instagram and on Google, where its offers often run. Check burrow.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Burrow?

Burrow sells on its own website, burrow.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Burrow?

Gravity by Benchr records a company based in United States, founded in 2016 according to LinkedIn, on a domain registered in 1996, with 35 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Burrow doing well?

Yes. Gravity by Benchr estimates about 963,000 visits to burrow.com in September 2026, up 7% in a month and up 50% over three months. Burrow ranks #2 of 1,012 Sofas brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Burrow use?

Gravity by Benchr identifies burrow.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Burrow spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Burrow on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Sofas brands in United States?

Among Sofas brands in United States in the Gravity by Benchr index, Burrow ranks #2 of 1,012 by estimated traffic. Its closest competitors on the same market are CasaFab, DFS, Koala, Mopio and OPTISOFA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Burrow.