Brand page · Clothing · Sweden

Care of Carl Top 1% worldwide Top 1% in Sweden Top 1% in Clothing Top 5% in Clothing in Sweden
careofcarl.no·🇸🇪 Sweden·Since 2012

Care of Carl: 492k visits a month, 168 active Meta ads, Gravity score 586.

Care of Carl — Care of Carl is an online store that sells premium and luxury menswear, offering carefully selected quality brands to help men design their wardrobe and personal style. In September 2026 careofcarl.no drew an estimated 492k visits, up 43% on the month before. It ranks #5 of 493 Clothing brands in Sweden and holds a 2.5 Trustpilot rating over 3,514 reviews.

careofcarl.no@careofcarl 88.4kFacebookLinkedIn 3.9kTrustpilot 2.5Meta Ad Library 168

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 22 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
492k
+43% vs. August 2026
Instagram followers
88.4k
3,156 posts · @careofcarl
Trustpilot
2.5
3,514 reviews · 18 in 12 months
Meta ads
168
active · on Google since 2021
Products
—
Data not available
Rank in Norway
#5
of 493 in Clothing
LinkedIn
3.9k
followers · 65 employees
Earned media value
€333.4
per month, Instagram

Gravity score

586/ 1000 · 9 of 10 indicators rated
Brand Power614
Momentum574
Performance571

Percentiles within 46 peers: Clothing brands in Sweden with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Care of Carl is an online store that sells premium and luxury menswear, offering carefully selected quality brands to help men design their wardrobe and personal style.

01 · Traffic

How much traffic Care of Carl gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Care of Carl drew an estimated 492k visits in September 2026, up 43% on the month before and down 3% over three months.

  • Worldwide#25,190of 4.5m sites · Top 1%
  • In Norway#105of 15.2k sites · Top 1%
  • Clothing, worldwide#2,085of 459,295 brands · Top 1%
  • Clothing, Norway#5of 493 brands · Top 5%
Monthly visitssource Sept 2026

492k

estimated visits in September

1 mo ▲ +43.1%4 mo ▼ −3.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Care of Carl.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Care of Carl holds 2.5 out of 5 on Trustpilot over 3,514 reviews, 18 of them in the last twelve months: 93% of customers give five stars and 2% one star. That volume places Care of Carl in the top 5% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.5TrustScore · 3,514 reviews · 18 in 12 months
Top 5% review volume
5 ★93%
4 ★4%
3 ★1%
2 ★0%
1 ★2%

Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Care of Carl sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Care of Carl's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Shoes2%
Apparel & Accessories1%

The dominant category places Care of Carl in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Care of Carl.

The creators who tag @careofcarl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @careofcarl · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Care of Carl competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Care of Carl among Clothing brands in Sweden. The closest is Mainline, then herrenausstatter.de, Old Money, STRELLSON, lost & found, mey-edlich.de.

CompetitorsClothing · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Mainlinemainlinemenswear.co.uk
herrenausstatter.deherrenausstatter.de
Old Moneyold-money.com
STRELLSONstrellson.com
lost & foundshoplostfound.com
mey-edlich.demey-edlich.de
Competitors Gravity finds for Care of Carl. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Care of Carl with Mainline

07 · Company

The company behind Care of Carl.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Care of Carl is a company based in Sweden, founded in 2010 according to LinkedIn, on a domain registered in March 2012. It employs about 65 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇪 Sweden
Founded
2010, per LinkedIn
Domain registered
6 Mar 2012
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
65 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
careofcarl.no
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Care of Carl

What people ask Google about Care of Carl.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Care of Carl a legit company?

According to Gravity by Benchr, Care of Carl is a brand based in Sweden: its website has existed since March 2012, its Trustpilot profile is claimed by the brand, it employs 65 people on LinkedIn, it has 88,374 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Care of Carl reviews

Customers rate Care of Carl 2.5 out of 5 on Trustpilot over 3,514 reviews, 18 of them in the last twelve months: 93% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Care of Carl sell?

Care of Carl is an online store that sells premium and luxury menswear, offering carefully selected quality brands to help men design their wardrobe and personal style. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Care of Carl promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Care of Carl advertises on Facebook and Instagram and on Google, where its offers often run. Check careofcarl.no for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Care of Carl?

Gravity by Benchr records a company based in Sweden, founded in 2010 according to LinkedIn, on a domain registered in 2012, with 65 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Care of Carl doing well?

Not at the moment. Gravity by Benchr estimates about 491,600 visits to careofcarl.no in September 2026, up 43% in a month and down 3% over three months. Care of Carl ranks #5 of 493 Clothing brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Care of Carl's ad budget?

Gravity by Benchr does not publish a spend figure for Care of Carl on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Sweden?

Among Clothing brands in Sweden in the Gravity by Benchr index, Care of Carl ranks #5 of 493 by estimated traffic. Its closest competitors on the same market are Mainline, herrenausstatter.de, Old Money, STRELLSON and lost & found. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Care of Carl.