Brand page · Clothing · United States
Old Money: 259k visits a month, 240 active Meta ads, Gravity score 634.
Old Money — Old Money is a brand that offers a curated collection of fashionable clothes inspired by the Old Money Lifestyle & Quiet Luxury, featuring classic and stylish pieces such as loafers, linen shirts, and shoes. In September 2026 old-money.com drew an estimated 259k visits, up 4% on the month before. It ranks #555 of 97,158 Clothing brands in United States and holds a 2.3 Trustpilot rating over 2,009 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Old Money is a brand that offers a curated collection of fashionable clothes inspired by the Old Money Lifestyle & Quiet Luxury, featuring classic and stylish pieces such as loafers, linen shirts, and shoes.
01 · Traffic
How much traffic Old Money gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Old Money drew an estimated 259k visits in September 2026, up 4% on the month before and down 6% over three months.
- Worldwide#42,174of 4.5m sites · Top 1%
- In United States#13,754of 1.2m sites · Top 5%
- Clothing, worldwide#3,713of 459,295 brands · Top 1%
- Clothing, United States#555of 97,158 brands · Top 1%
259k
estimated visits in September
1 mo ▲ +3.6%4 mo ▼ −5.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Old Money.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Old Money holds 2.3 out of 5 on Trustpilot over 2,009 reviews, 261 of them in the last twelve months: 27% of customers give five stars and 65% one star. That volume places Old Money in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Old Money sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Old Money sells on Shopify, 100% of its catalogue in stock. The best seller is Old Money Suede Loafers, at US$66.99, followed by Old Money Premium Suede Loafers and Verbier Half Zip Sweater.
#1Old Money Suede LoafersOld MoneyUS$66.99In stock
#2Old Money Premium Suede LoafersOld MoneyUS$82.99In stock
#3Verbier Half Zip SweaterOld MoneyUS$59.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Old Money in its comparison group.
- Average rating
- 3.66 / 5
- Rated products
- 30% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$87.49
- Currency
- USD
04 · Ads
What Old Money is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Old Money runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2024 (image, text, video).
default_collection_headlineOld Money2 Oct 2026image
End of Season Sale, 20% OffOld Money1 Oct 2026image
Dress With Class, For Less.Old Money30 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Future Holding B.V.verified
Text ad20 Oct 2026Future Holding B.V.verified
Text ad20 Oct 2026Future Holding B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Old Money.
The creators who tag @oldmoney on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @oldmoney on Instagram, led by p1mkk (35.9k followers, 15.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| pp1mkk@p1mkk · 🇨🇭 CH | Automotive mobility Creator | 35.9k | 15.7% | 14 | Tagged @oldmoney |
06 · Competitors according to Gravity
Who Old Money competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Old Money among Clothing brands in United States. The closest is careofcarl.no, then Loja Renki, Armand & Fils, lojavicentti.com, A KIND OF GUISE, Old Khaki.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| careofcarl.nocareofcarl.no | |||||||
| Loja Renkilojarenki.com | |||||||
| Armand & Filsarmandetfils.fr | |||||||
| lojavicentti.comlojavicentti.com | |||||||
| A KIND OF GUISEakindofguise.com | |||||||
| Old Khakioldkhaki.co.za |
07 · Company
The company behind Old Money.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Old Money is a company based in New York, United States, on a domain registered in April 2017.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · New York
- Founded
- Data not available
- Domain registered
- 6 Apr 2017
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- old-money.com · Shopify · USD
- Catalogue
- 58 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Old Money
What people ask Google about Old Money.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Old Money legit or a scam?
According to Gravity by Benchr, Old Money is a brand based in New York, United States: its website has existed since April 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 406,056 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Old Money reviews
Customers rate Old Money 2.3 out of 5 on Trustpilot over 2,009 reviews, 261 of them in the last twelve months: 27% give five stars, 65% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Old Money sell?
Old Money is a brand that offers a curated collection of fashionable clothes inspired by the Old Money Lifestyle & Quiet Luxury, featuring classic and stylish pieces such as loafers, linen shirts, and shoes. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Old Money expensive?
Old Money's best seller, Old Money Suede Loafers, sells US$66.99 on old-money.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check old-money.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Old Money have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Old Money advertises on Facebook and Instagram and on Google, where its offers often run. Check old-money.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Old Money?
Old Money sells on its own website, old-money.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Old Money?
Gravity by Benchr records a company based in New York, United States, whose domain was registered in 2017. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Old Money doing well?
Not at the moment. Gravity by Benchr estimates about 259,200 visits to old-money.com in September 2026, up 4% in a month and down 6% over three months. Old Money ranks #555 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Old Money use?
Gravity by Benchr identifies old-money.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Old Money's ad budget?
Gravity by Benchr does not publish a spend figure for Old Money on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Old Money ranks #555 of 97,158 by estimated traffic. Its closest competitors on the same market are careofcarl.no, Loja Renki, Armand & Fils, lojavicentti.com and A KIND OF GUISE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Old Money.