Brand page · Kitchen & Dining · United States
Charbroil: 144K visits a month, 29 active Meta ads, Gravity score 584.
Charbroil — Charbroil is a manufacturer of barbecue products that sells grills, griddles, outdoor kitchens, accessories, and recipes for outdoor cooking. In September 2026 charbroil.com drew an estimated 144K visits, down 14% on the month before. It ranks #218 of 25,135 Kitchen & Dining brands in United States and holds a 3.7 Trustpilot rating over 158 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 321 peers: Kitchen & Dining brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Charbroil is a manufacturer of barbecue products that sells grills, griddles, outdoor kitchens, accessories, and recipes for outdoor cooking.
01 · Traffic
How much traffic Charbroil gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Charbroil drew an estimated 144K visits in September 2026, down 14% on the month before and down 62% over three months.
- Worldwide#69,008of 4.5M sites · Top 5%
- In United States#22,746of 1.2M sites · Top 5%
- Kitchen & Dining, worldwide#1,532of 145,612 brands · Top 5%
- Kitchen & Dining, United States#218of 25,135 brands · Top 1%
144K
estimated visits in September
1 mo ▼ −14.3%4 mo ▼ −61.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Charbroil.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Charbroil holds 3.7 out of 5 on Trustpilot over 158 reviews, 53 of them in the last twelve months: 35% of customers give five stars and 51% one star. That volume places Charbroil in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Bar and Grill
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Charbroil sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Charbroil sells on Shopify, 81% of its catalogue in stock. The best seller is Electronic Ignition Module, 2 Spark, at US$10.99, followed by Heat Tent and Warranty Pack, Carryover Tube, 430ss, 4b.
#1Electronic Ignition Module, 2 SparkCharbroilUS$10.99In stock
#2Heat TentCharbroilUS$10.99In stock
Warranty Pack, Carryover Tube, 430ss, 4bCharbroilUS$5.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Charbroil in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 2% of the catalogue
- In stock
- 81%
- Upper price quartile
- US$32.99
- Currency
- USD
04 · Ads
What Charbroil is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Charbroil runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Charbroil Performance™ Series GrillsCharbroil8 Oct 2026image
Grill. Griddle. Charcoal.Charbroil6 Oct 2026video
Grill. Griddle. Charcoal.Charbroil6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Char-Broil, LLCverified
Text ad19 Oct 2026Char-Broil, LLCverified
Text ad19 Oct 2026Char-Broil, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Charbroil.
The creators who tag @charbroilgrills on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @charbroilgrills on Instagram, led by Cory Shackleford (51.9K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCory Shackleford@corysbackyardbbq · 🇺🇸 US | Food cooking nutrition Creator | 51.9K | 0.5% | 6 | Tagged @charbroilgrills |
06 · Competitors according to Gravity
Who Charbroil competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Charbroil among Kitchen & Dining brands in United States. The closest is Char-Griller, then weber.com, Masterbuilt, bbq-entertainer-shop.de, bbqs2u.co.uk, raviday-barbecue.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Char-Grillerchargriller.com | |||||||
| weber.comweber.com | |||||||
| Masterbuiltmasterbuilt.com | |||||||
| bbq-entertainer-shop.debbq-entertainer-shop.de | |||||||
| bbqs2u.co.ukbbqs2u.co.uk | |||||||
| raviday-barbecue.comraviday-barbecue.com |
07 · Company
The company behind Charbroil.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Charbroil is a company based in Columbus, United States, founded in 1948 according to LinkedIn, on a domain registered in January 1996. It employs about 241 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Columbus
- Founded
- 1948, per LinkedIn
- Domain registered
- 9 Jan 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 241 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- charbroil.com · Shopify · USD
- Catalogue
- 65 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Charbroil
What people ask Google about Charbroil.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Charbroil a legit company?
According to Gravity by Benchr, Charbroil is a brand based in Columbus, United States: its website has existed since January 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 241 people on LinkedIn, it has 88,114 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Charbroil reviews: is it worth it?
Customers rate Charbroil 3.7 out of 5 on Trustpilot over 158 reviews, 53 of them in the last twelve months: 35% give five stars, 51% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Charbroil known for?
Charbroil is a manufacturer of barbecue products that sells grills, griddles, outdoor kitchens, accessories, and recipes for outdoor cooking. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliance Accessories making up 98% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Charbroil prices: how much is it?
Charbroil's best seller, Electronic Ignition Module, 2 Spark, sells US$10.99 on charbroil.com. 81% of the catalogue is in stock. Gravity does not track prices daily: check charbroil.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Charbroil discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Charbroil advertises on Facebook and Instagram and on Google, where its offers often run. Check charbroil.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Charbroil?
Charbroil sells on its own website, charbroil.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Charbroil?
Gravity by Benchr records a company based in Columbus, United States, founded in 1948 according to LinkedIn, on a domain registered in 1996, with 241 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Charbroil doing well?
Not at the moment. Gravity by Benchr estimates about 144,100 visits to charbroil.com in September 2026, down 14% in a month and down 62% over three months. Charbroil ranks #218 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Charbroil use?
Gravity by Benchr identifies charbroil.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Charbroil spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Charbroil on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in United States?
Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Charbroil ranks #218 of 25,135 by estimated traffic. Its closest competitors on the same market are Char-Griller, weber.com, Masterbuilt, bbq-entertainer-shop.de, bbqs2u.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Charbroil.