Brand page · Kitchen & Dining · United States
Char-Griller: 143K visits a month, 13 active Meta ads, Gravity score 506.
Char-Griller — Char-Griller is a brand that manufactures and sells BBQ grills and smokers, including charcoal grills, dual fuel grills, and portable options. In September 2026 chargriller.com drew an estimated 143K visits, down 12% on the month before. It ranks #221 of 25,135 Kitchen & Dining brands in United States and holds a 1.4 Trustpilot rating over 59 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 321 peers: Kitchen & Dining brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Char-Griller is a brand that manufactures and sells BBQ grills and smokers, including charcoal grills, dual fuel grills, and portable options.
01 · Traffic
How much traffic Char-Griller gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Char-Griller drew an estimated 143K visits in September 2026, down 12% on the month before and down 20% over three months.
- Worldwide#69,344of 4.5M sites · Top 5%
- In United States#22,875of 1.2M sites · Top 5%
- Kitchen & Dining, worldwide#1,538of 145,612 brands · Top 5%
- Kitchen & Dining, United States#221of 25,135 brands · Top 1%
143K
estimated visits in September
1 mo ▼ −11.7%4 mo ▼ −19.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Char-Griller.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Char-Griller holds 1.4 out of 5 on Trustpilot over 59 reviews, 7 of them in the last twelve months: 2% of customers give five stars and 92% one star. That volume places Char-Griller in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Grill Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Char-Griller sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Char-Griller sells on Shopify, 88% of its catalogue in stock. The best seller is Flame Shield (5050, 3001,3070, 3072, 5650, 5072, 4001, 5252, 4208, 4008, 3008), at US$12.99, followed by Ashpan (4 Grate Grill - 1224, 1324, 2121, 2222, 2727, 2828, 2929) and AKORN® Outer Cooking Grate (Does Not Fit AKORN Jr. Models).
#1Flame Shield (5050, 3001,3070, 3072, 5650, 5072, 4001, 5252, 4208, 4008, 3008)Char-GrillerUS$12.99In stock
#2Ashpan (4 Grate Grill - 1224, 1324, 2121, 2222, 2727, 2828, 2929)Char-GrillerUS$24.99In stock
#3AKORN® Outer Cooking Grate (Does Not Fit AKORN Jr. Models)Char-GrillerUS$37.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Char-Griller in its comparison group.
- Average rating
- 4.44 / 5
- Rated products
- 24% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$24.99
- Currency
- USD
04 · Ads
What Char-Griller is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Char-Griller runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since February 2024 (image, text, video).
Reverse seared and savored. Delicious Picanha hot off the Akorn Kamado💪 📸 @smoke_stone_cuisineChar-Griller28 Sept 2026video
Smoked & Fried QuailChar-Griller14 Sept 2026video
Seriously HardworkingChar-Griller29 Jun 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026PREMIER SPECIALTY BRANDS LLCverified
Text ad19 Oct 2026PREMIER SPECIALTY BRANDS LLCverified
Image ad19 Oct 2026PREMIER SPECIALTY BRANDS LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Char-Griller.
The creators who tag @chargrillergrills on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @chargrillergrills on Instagram, led by Dirty Jersey Backyard BBQ (10.8K followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDirty Jersey Backyard BBQ@dirtyjerseybbq · 🇺🇸 US | Food cooking nutrition Creator | 10.8K | 1.0% | 9 | Tagged @chargrillergrills |
06 · Competitors according to Gravity
Who Char-Griller competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Char-Griller among Kitchen & Dining brands in United States. The closest is Masterbuilt, then Charbroil, amgrill.de, grillco.at, Kamado Joe, weber.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Masterbuiltmasterbuilt.com | |||||||
| Charbroilcharbroil.com | |||||||
| amgrill.deamgrill.de | |||||||
| grillco.atgrillco.at | |||||||
| Kamado Joekamadojoe.com | |||||||
| weber.comweber.com |
07 · Company
The company behind Char-Griller.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Char-Griller is a company based in Chamblee, United States, founded in 1973 according to LinkedIn, on a domain registered in August 1998. It employs about 171 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Chamblee
- Founded
- 1973, per LinkedIn
- Domain registered
- 11 Aug 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 171 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- chargriller.com · Shopify · USD
- Catalogue
- 42 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Char-Griller
What people ask Google about Char-Griller.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Char-Griller legit?
According to Gravity by Benchr, Char-Griller is a brand based in Chamblee, United States: its website has existed since August 1998, it sells on a Shopify store, it employs 171 people on LinkedIn, it has 165,261 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Char-Griller?
Customers rate Char-Griller 1.4 out of 5 on Trustpilot over 59 reviews, 7 of them in the last twelve months: 2% give five stars, 92% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Char-Griller known for?
Char-Griller is a brand that manufactures and sells BBQ grills and smokers, including charcoal grills, dual fuel grills, and portable options. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliance Accessories making up 93% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Char-Griller cost?
Char-Griller's best seller, Flame Shield (5050, 3001,3070, 3072, 5650, 5072, 4001, 5252, 4208, 4008, 3008), sells US$12.99 on chargriller.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check chargriller.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Char-Griller discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Char-Griller advertises on Facebook and Instagram and on Google, where its offers often run. Check chargriller.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Char-Griller?
Char-Griller sells on its own website, chargriller.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Char-Griller?
Gravity by Benchr records a company based in Chamblee, United States, founded in 1973 according to LinkedIn, on a domain registered in 1998, with 171 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Char-Griller doing well?
Not at the moment. Gravity by Benchr estimates about 143,300 visits to chargriller.com in September 2026, down 12% in a month and down 20% over three months. Char-Griller ranks #221 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Char-Griller use?
Gravity by Benchr identifies chargriller.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Char-Griller spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Char-Griller on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in United States?
Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Char-Griller ranks #221 of 25,135 by estimated traffic. Its closest competitors on the same market are Masterbuilt, Charbroil, amgrill.de, grillco.at, Kamado Joe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Char-Griller.