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  5. CLUB 1984

Brand page · Clothing · United Kingdom

CLUB 1984 Top 5% worldwide Top 10% in the United Kingdom Top 5% in Clothing Top 10% in Clothing in the United Kingdom
club1984.store·🇬🇧 Northampton, United Kingdom· Shopify·Since 2017

CLUB 1984 traffic, ads & competitors 43.3k visits a month, 77 active Meta ads, Gravity score 452.

CLUB 1984 — Club 1984 is a London-born streetwear brand blending football heritage, nostalgia and exclusive limited drops. Join early access and secure each collection before its gone. In September 2026 club1984.store drew an estimated 43.3k visits, down 31% on the month before. It ranks #1,111 of 19,668 Clothing brands in the United Kingdom and holds a 3.9 Trustpilot rating over 520 reviews.

club1984.store@club.1984 414kYouTube 219FacebookTrustpilot 3.9Meta Ad Library 77

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
43.3k
−31% vs. August 2026
Instagram followers
414k
184 posts · @club.1984
Trustpilot
3.9
520 reviews · 159 in 12 months
Meta ads
77
active · on Google since 2025
Products
92%
in stock · 33 collections
Rank in the United Kingdom
#1,111
of 19,668 in Clothing
LinkedIn
—
Data not available
Earned media value
€1.3k
per month, Instagram

Gravity score

452/ 1000 · 10 of 10 indicators rated
Brand Power528
Momentum273
Performance555

Percentiles within 1008 peers: Clothing brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Club 1984 is a London-born streetwear brand blending football heritage, nostalgia and exclusive limited drops. Join early access and secure each collection before its gone.

01 · Traffic

CLUB 1984 website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

CLUB 1984 drew an estimated 43.3k visits in September 2026, down 31% on the month before and down 30% over three months.

  • Worldwide#192,280of 4.5m sites · Top 5%
  • In United Kingdom#10,091of 192k sites · Top 10%
  • Clothing, worldwide#18,455of 459,295 brands · Top 5%
  • Clothing, United Kingdom#1,111of 19,668 brands · Top 10%
Monthly visitssource Sept 2026

43.3k

estimated visits in September

1 mo ▼ −30.8%4 mo ▼ −29.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

CLUB 1984 reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

CLUB 1984 holds 3.9 out of 5 on Trustpilot over 520 reviews, 159 of them in the last twelve months: 68% of customers give five stars and 20% one star. That volume places CLUB 1984 in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
3.9TrustScore · 520 reviews · 159 in 12 months
Top 20% review volumeTop 40% rating quality
5 ★68%
4 ★7%
3 ★2%
2 ★4%
1 ★20%

Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

CLUB 1984 best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

CLUB 1984 sells on Shopify, 92% of its catalogue in stock. The best seller is Casino T-shirt - White, at £55.00, followed by Casino T-shirt - Black (PRE ORDER) and Club 1984 Saint Louis Socks - White.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gift Cards1%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing89%
Clothing Accessories9%
Gift Cards1%
Outdoor Recreation1%
Athletics1%

The dominant category places CLUB 1984 in its comparison group.

Prices and ratingsstore data
Average rating
4.67 / 5
Rated products
56% of the catalogue
In stock
92%
Upper price quartile
US$125.74
Currency
GBP

05 · Influencers

CLUB 1984 influencers

The creators who tag @club.1984 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @club.1984 on Instagram, led by Suraj Singh (19.9k followers, 0.9% engagement).

Influencersaccounts tagging @club.1984 · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSuraj Singh@suraj.wellness · 🇮🇳 INPhotography visual arts Creator19.9k0.9%1Tagged @club.1984
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

CLUB 1984 competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for CLUB 1984 among Clothing brands in the United Kingdom. The closest is Summit, then Parlez Clothing, FORTY, Futsol, Chelsea Tractors Club, Original Penguin®.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Summitsummitclothing.com
Parlez Clothingparlez.co.uk
FORTYfortyclothing.com
Futsolfutsol.co
Chelsea Tractors Clubchelseatractorsclub.com
Original Penguin®originalpenguin.co.uk
Competitors Gravity finds for CLUB 1984. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare CLUB 1984 with Summit

07 · Company

Who is behind CLUB 1984?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

CLUB 1984 is a company based in Northampton, United Kingdom, on a domain registered in March 2017.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Northampton
Domain registered
10 Mar 2017
Status
Operating
DistributionGravity index, Nov 2026
Own store
club1984.store · Shopify · GBP
Catalogue
33 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about CLUB 1984

What people ask Google about CLUB 1984.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is CLUB 1984 legit?

According to Gravity by Benchr, CLUB 1984 is a brand based in Northampton, United Kingdom: its website has existed since March 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 414,485 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

CLUB 1984 reviews: is it worth it?

Customers rate CLUB 1984 3.9 out of 5 on Trustpilot over 520 reviews, 159 of them in the last twelve months: 68% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is CLUB 1984?

Club 1984 is a London-born streetwear brand blending football heritage, nostalgia and exclusive limited drops. Join early access and secure each collection before its gone. Gravity by Benchr classifies it under Clothing, with Gift Cards making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is CLUB 1984 expensive?

CLUB 1984's best seller, Casino T-shirt - White, sells £55.00 on club1984.store. 92% of the catalogue is in stock. Gravity does not track prices daily: check club1984.store before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does CLUB 1984 have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: CLUB 1984 advertises on Facebook and Instagram and on Google, where its offers often run. Check club1984.store for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy CLUB 1984?

CLUB 1984 sells on its own website, club1984.store, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns CLUB 1984?

Gravity by Benchr records a company based in Northampton, United Kingdom, whose domain was registered in 2017. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is CLUB 1984 growing?

Not at the moment. Gravity by Benchr estimates about 43,300 visits to club1984.store in September 2026, down 31% in a month and down 30% over three months. CLUB 1984 ranks #1,111 of 19,668 Clothing brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does CLUB 1984 use?

Gravity by Benchr identifies club1984.store as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is CLUB 1984's ad budget?

Gravity by Benchr does not publish a spend figure for CLUB 1984 on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in the United Kingdom?

Among Clothing brands in the United Kingdom in the Gravity by Benchr index, CLUB 1984 ranks #1,111 of 19,668 by estimated traffic. Its closest competitors on the same market are Summit, Parlez Clothing, FORTY, Futsol and Chelsea Tractors Club. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with CLUB 1984.