Brand page · Costumes & Accessories · Australia
CostumeBox traffic, ads & competitors 281k visits a month, 22 active Meta ads.
CostumeBox — CostumeBox Australia is an online retailer that sells costumes, costume accessories, and party supplies for various themes including Halloween, Book Week, and Oktoberfest. In September 2026 costumebox.com.au drew an estimated 281k visits, down 2% on the month before. It ranks #1 of 107 Costumes & Accessories brands in Australia and holds a 4.4 Trustpilot rating over 11 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
CostumeBox Australia is an online retailer that sells costumes, costume accessories, and party supplies for various themes including Halloween, Book Week, and Oktoberfest.
01 · Traffic
CostumeBox website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
CostumeBox drew an estimated 281k visits in September 2026, down 2% on the month before and up 93% over three months.
- Worldwide#39,544of 4.5m sites · Top 1%
- In Australia#799of 105k sites · Top 1%
- Costumes & Accessories, worldwide#26of 3,547 brands · Top 1%
- Costumes & Accessories, Australia#1of 107 brands · Top 1%
281k
estimated visits in September
1 mo ▼ −2.5%4 mo ▲ +92.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
CostumeBox reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
CostumeBox holds 4.4 out of 5 on Trustpilot over 11 reviews, 1 of them in the last twelve months: 45% of customers give five stars and 55% one star.
Costume Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
CostumeBox best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
CostumeBox sells on Shopify, 36% of its catalogue in stock. The best seller is Fuzzy Black Spider Family Pack of 8 For Halloween, at A$6.99, followed by 80s Purple Tracksuit Womens Costume and 80s Neon Tracksuit Mens Costume.
#1Fuzzy Black Spider Family Pack of 8 For HalloweenCostumeBoxA$6.99In stock
#280s Purple Tracksuit Womens CostumeCostumeBoxA$49.99In stock
#380s Neon Tracksuit Mens CostumeCostumeBoxA$49.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places CostumeBox in its comparison group.
- Average rating
- 4.51 / 5
- Rated products
- 38% of the catalogue
- In stock
- 36%
- Upper price quartile
- US$45.32
- Currency
- AUD
04 · Ads
CostumeBox ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
CostumeBox runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Do you like scary movies? 🔪CostumeBox6 Oct 2026video
Your favourite characters, shipped from Sydney!CostumeBox4 Oct 2026video
Exclusive to CostumeBoxCostumeBox2 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Costumebox.com.au Pty Ltdverified
Text ad20 Oct 2026Costumebox.com.au Pty Ltdverified
Text ad20 Oct 2026Costumebox.com.au Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
CostumeBox influencers
The creators who tag @costumebox on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @costumebox on Instagram, led by mᥲrіᥒᥲһ ✨ (11.6k followers, 2.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| mmᥲrіᥒᥲһ ✨@marinah_x · INTL | Fashion style luxury Creator | 11.6k | 2.7% | 1 | Tagged @costumebox |
06 · Competitors according to Gravity
CostumeBox competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for CostumeBox among Costumes & Accessories brands in Australia. The closest is HalloweenCostumes.com, then Costumes.com, halloweenexpress.com, spirithalloween.com, Halloween, maskworld.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| HalloweenCostumes.comhalloweencostumes.com.au | |||||||
| Costumes.comcostumes.com | |||||||
| halloweenexpress.comhalloweenexpress.com | |||||||
| spirithalloween.comspirithalloween.com | |||||||
| Halloweenhalloween.com | |||||||
| maskworld.commaskworld.com |
07 · Company
Who is behind CostumeBox?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
CostumeBox is a company based in Manly, Australia. It employs about 11 people.
- Entity country
- 🇦🇺 Australia · Manly
- Status
- Operating
- Employees
- 11 on LinkedIn
- Own store
- costumebox.com.au · Shopify · AUD
- Catalogue
- 636 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about CostumeBox
What people ask Google about CostumeBox.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is CostumeBox legit?
According to Gravity by Benchr, CostumeBox is a brand based in Manly, Australia: it sells on a Shopify store, it employs 11 people on LinkedIn, it has 12,882 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about CostumeBox?
Customers rate CostumeBox 4.4 out of 5 on Trustpilot over 11 reviews, 1 of them in the last twelve months: 45% give five stars, 55% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is CostumeBox known for?
CostumeBox Australia is an online retailer that sells costumes, costume accessories, and party supplies for various themes including Halloween, Book Week, and Oktoberfest. Gravity by Benchr classifies it under Costumes & Accessories, with Costumes making up 39% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
CostumeBox prices: how much is it?
CostumeBox's best seller, Fuzzy Black Spider Family Pack of 8 For Halloween, sells A$6.99 on costumebox.com.au. 36% of the catalogue is in stock. Gravity does not track prices daily: check costumebox.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
CostumeBox promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: CostumeBox advertises on Facebook and Instagram and on Google, where its offers often run. Check costumebox.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy CostumeBox?
CostumeBox sells on its own website, costumebox.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns CostumeBox?
Gravity by Benchr records a company based in Manly, Australia, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is CostumeBox growing?
Yes. Gravity by Benchr estimates about 281,100 visits to costumebox.com.au in September 2026, down 2% in a month and up 93% over three months. CostumeBox ranks #1 of 107 Costumes & Accessories brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does CostumeBox use?
Gravity by Benchr identifies costumebox.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
What is CostumeBox's ad budget?
Gravity by Benchr does not publish a spend figure for CostumeBox on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Costumes & Accessories brands in Australia?
Among Costumes & Accessories brands in Australia in the Gravity by Benchr index, CostumeBox ranks #1 of 107 by estimated traffic. Its closest competitors on the same market are HalloweenCostumes.com, Costumes.com, halloweenexpress.com, spirithalloween.com and Halloween. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with CostumeBox.