Brand page · Clothing · United States
Cotopaxi: 1.7M visits a month, 191 active Meta ads, Gravity score 680.
Cotopaxi — Cotopaxi creates innovative outdoor products and experiences that fund sustainable poverty relief and inspire adventure. In September 2026 cotopaxi.com drew an estimated 1.7M visits, down 16% on the month before. It ranks #70 of 97,158 Clothing brands in United States and holds a 1.5 Trustpilot rating over 62 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 128 peers: Clothing brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Cotopaxi creates innovative outdoor products and experiences that fund sustainable poverty relief and inspire adventure.
01 · Traffic
How much traffic Cotopaxi gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Cotopaxi drew an estimated 1.7M visits in September 2026, down 16% on the month before and up 10% over three months.
- Worldwide#9,395of 4.5M sites · Top 1%
- In United States#3,143of 1.2M sites · Top 1%
- Clothing, worldwide#692of 459,295 brands · Top 1%
- Clothing, United States#70of 97,158 brands · Top 1%
1.7M
estimated visits in September
1 mo ▼ −16.2%4 mo ▲ +10.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Cotopaxi.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Cotopaxi holds 1.5 out of 5 on Trustpilot over 62 reviews, 24 of them in the last twelve months: 11% of customers give five stars and 77% one star. That volume places Cotopaxi in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Outdoor Clothing and Equipment Shop Clothing Store Activewear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Cotopaxi sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Cotopaxi sells on Shopify, 30% of its catalogue in stock. The best seller is Bataan 3L Fanny Pack - Del Día, at US$32.50, followed by Kapai 1.5L Hip Pack - Del Día and Batac 16L Daypack - Del Día.
#1Bataan 3L Fanny Pack - Del DíaCotopaxiUS$32.50In stock
#2Kapai 1.5L Hip Pack - Del DíaCotopaxiUS$40.00In stock
#3Batac 16L Daypack - Del DíaCotopaxiUS$70.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Cotopaxi in its comparison group.
- Average rating
- 4.77 / 5
- Rated products
- 72% of the catalogue
- In stock
- 30%
- Upper price quartile
- US$78.00
- Currency
- USD
04 · Ads
What Cotopaxi is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Cotopaxi runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since July 2022 (image, text, video).
Explore with CotopaxiCotopaxi7 Oct 2026video
Empacable 16L DaypackCotopaxi7 Oct 2026video
New Coraza LuggageCotopaxi7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Global Uprising, PBCverified
Text ad20 Oct 2026Global Uprising, PBCverified
Text ad20 Oct 2026Global Uprising, PBCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Cotopaxi.
The creators who tag @cotopaxi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Cotopaxi competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Cotopaxi among Clothing brands in United States. The closest is Topo Designs, then Portland Gear, Osprey, deuter Sport, CALPAK, eastpak.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Topo Designstopodesigns.com | |||||||
| Portland Gearportlandgear.com | |||||||
| Ospreyosprey.com | |||||||
| deuter Sportdeuter.com | |||||||
| CALPAKcalpaktravel.com | |||||||
| eastpak.comeastpak.com |
07 · Company
The company behind Cotopaxi.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Cotopaxi is a company based in Salt Lake City, United States, founded in 2014 according to LinkedIn, on a domain registered in September 1998. It employs about 402 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Salt Lake City
- Founded
- 2014, per LinkedIn
- Domain registered
- 5 Sept 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 402 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- cotopaxi.com · Shopify · USD
- Catalogue
- 429 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Cotopaxi
What people ask Google about Cotopaxi.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Cotopaxi legit or a scam?
According to Gravity by Benchr, Cotopaxi is a brand based in Salt Lake City, United States: its website has existed since September 1998, it sells on a Shopify store, it employs 402 people on LinkedIn, it has 594,763 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Cotopaxi reviews
Customers rate Cotopaxi 1.5 out of 5 on Trustpilot over 62 reviews, 24 of them in the last twelve months: 11% give five stars, 77% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Cotopaxi sell?
Cotopaxi creates innovative outdoor products and experiences that fund sustainable poverty relief and inspire adventure. Gravity by Benchr classifies it under Clothing, with Backpacks making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Cotopaxi expensive?
Cotopaxi's best seller, Bataan 3L Fanny Pack - Del Día, sells US$32.50 on cotopaxi.com. 30% of the catalogue is in stock. Gravity does not track prices daily: check cotopaxi.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Cotopaxi promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Cotopaxi advertises on Facebook and Instagram and on Google, where its offers often run. Check cotopaxi.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Cotopaxi?
Cotopaxi sells on its own website, cotopaxi.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Cotopaxi?
Gravity by Benchr records a company based in Salt Lake City, United States, founded in 2014 according to LinkedIn, on a domain registered in 1998, with 402 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Cotopaxi growing?
Yes. Gravity by Benchr estimates about 1,711,700 visits to cotopaxi.com in September 2026, down 16% in a month and up 10% over three months. Cotopaxi ranks #70 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Cotopaxi use?
Gravity by Benchr identifies cotopaxi.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Cotopaxi spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Cotopaxi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Cotopaxi ranks #70 of 97,158 by estimated traffic. Its closest competitors on the same market are Topo Designs, Portland Gear, Osprey, deuter Sport, CALPAK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Cotopaxi.