Brand page · Backpacks · United States
Eastpak: 957K visits a month, 62 active Meta ads, Gravity score 556.
Eastpak — Eastpak is a lifestyle brand that creates durable, functional bags including backpacks, luggage and accessories. In September 2026 eastpak.com drew an estimated 957K visits, down 24% on the month before. It ranks #1 of 103 Backpacks brands in United States and holds a 1.3 Trustpilot rating over 412 reviews.
Updated Traffic Sept 2026Meta ads 16 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 42 peers: Backpacks brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Eastpak is a lifestyle brand that creates durable, functional bags including backpacks, luggage and accessories.
01 · Traffic
How much traffic Eastpak gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Eastpak drew an estimated 957K visits in September 2026, down 24% on the month before and up 20% over three months.
- Worldwide#14,999of 4.5M sites · Top 1%
- In France#537of 166K sites · Top 1%
- Backpacks, worldwide#14of 5,429 brands · Top 1%
- Backpacks, France#1of 103 brands · Top 1%
957K
estimated visits in September
1 mo ▼ −23.7%4 mo ▲ +19.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Eastpak.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Eastpak holds 1.3 out of 5 on Trustpilot over 412 reviews, 67 of them in the last twelve months: 9% of customers give five stars and 81% one star. That volume places Eastpak in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Bag Shop Fashion Accessories Store Bags and Luggage Store Handbags Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Eastpak sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Eastpak sells on Shopify, 99% of its catalogue in stock. The best seller is PINNACLE, at US$95.00, followed by DAY PAK'R and TRANSIT'R S MONOTONE PINK.
#1PINNACLEEastpakUS$95.00In stock
#2DAY PAK'REastpakUS$65.00In stock
#3TRANSIT'R S MONOTONE PINKEastpakUS$119.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Eastpak in its comparison group.
- Average rating
- 4.10 / 5
- Rated products
- 36% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$185.00
- Currency
- USD
04 · Ads
What Eastpak is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Eastpak runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since August 2023 (image, text, video).
Sınırları Zorla, Konfordan Vazgeçme Sert kapaklı valizler ile sağlamlığı, yumuşak kapaklı valizlerle özgürlüğü keşfet.Eastpak15 Oct 2026video
EastpakEastpak15 Oct 2026image
EastpakEastpak15 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026VF International SAGLverified
Image ad20 Oct 2026Webranking srlverified
Text ad20 Oct 2026Click Tech Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Eastpak.
The creators who tag @eastpak on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @eastpak on Instagram, led by Dime (559K followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDime@dimemtl · 🇨🇦 CA | Fashion style luxury Creator | 559K | 0.7% | 3 | Tagged @eastpak |
06 · Competitors according to Gravity
Who Eastpak competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Eastpak among Backpacks brands in United States. The closest is jansport.com, then americantourister.nl, Timbuk2, SWISSGEAR, samsonite.de, Assembly.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| jansport.comjansport.com | |||||||
| americantourister.nlamericantourister.nl | |||||||
| Timbuk2timbuk2.com | |||||||
| SWISSGEARswissgear.com | |||||||
| samsonite.desamsonite.de | |||||||
| Assemblyassemblytravel.com |
07 · Company
The company behind Eastpak.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Eastpak is a company based in United States, founded in 1952 according to LinkedIn, on a domain registered in September 1995. It employs about 76 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1952, per LinkedIn
- Domain registered
- 16 Sept 1995
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 76 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- eastpak.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Eastpak
What people ask Google about Eastpak.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Eastpak a legit company?
According to Gravity by Benchr, Eastpak is a brand based in United States: its website has existed since September 1995, it sells on a Shopify store, it employs 76 people on LinkedIn, it has 189,192 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Eastpak reviews: is it worth it?
Customers rate Eastpak 1.3 out of 5 on Trustpilot over 412 reviews, 67 of them in the last twelve months: 9% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Eastpak?
Eastpak is a lifestyle brand that creates durable, functional bags including backpacks, luggage and accessories. Gravity by Benchr classifies it under Backpacks, with Backpacks making up 43% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Eastpak cost?
Eastpak's best seller, PINNACLE, sells US$95.00 on eastpak.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check eastpak.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Eastpak discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Eastpak advertises on Facebook and Instagram and on Google, where its offers often run. Check eastpak.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Eastpak?
Eastpak sells on its own website, eastpak.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Eastpak?
Gravity by Benchr records a company based in United States, founded in 1952 according to LinkedIn, on a domain registered in 1995, with 76 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Eastpak growing?
Yes. Gravity by Benchr estimates about 957,100 visits to eastpak.com in September 2026, down 24% in a month and up 20% over three months. Eastpak ranks #1 of 103 Backpacks brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Eastpak use?
Gravity by Benchr identifies eastpak.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Eastpak's ad budget?
Gravity by Benchr does not publish a spend figure for Eastpak on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Backpacks brands in United States?
Among Backpacks brands in United States in the Gravity by Benchr index, Eastpak ranks #1 of 103 by estimated traffic. Its closest competitors on the same market are jansport.com, americantourister.nl, Timbuk2, SWISSGEAR, samsonite.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Eastpak.