Brand page · Clothing · Norway
Dale of Norway: 152K visits a month, 37 active Meta ads, Gravity score 670.
Dale of Norway — Dale of Norway is a Norwegian clothing company that sells wool sweaters, wool jackets, pullovers and other wool clothes. In September 2026 daleofnorway.com drew an estimated 152K visits, up 18% on the month before. It ranks #1,007 of 97,158 Clothing brands in Norway.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 9 peers: Clothing brands in Norway with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Dale of Norway is a Norwegian clothing company that sells wool sweaters, wool jackets, pullovers and other wool clothes.
01 · Traffic
How much traffic Dale of Norway gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Dale of Norway drew an estimated 152K visits in September 2026, up 18% on the month before and up 90% over three months.
- Worldwide#66,049of 4.5M sites · Top 5%
- In United States#21,772of 1.2M sites · Top 5%
- Clothing, worldwide#6,126of 459,295 brands · Top 5%
- Clothing, United States#1,007of 97,158 brands · Top 5%
152K
estimated visits in September
1 mo ▲ +18.5%4 mo ▲ +89.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Dale of Norway.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Dale of Norway holds 3.0 out of 5 on Trustpilot over 4 reviews, 1 of them in the last twelve months: 25% of customers give five stars and 25% one star. On Google, Dale of Norway scores 4.8 over 16 reviews.
Clothing Store Women's Clothing Store Winterwear Store Men's Clothing Store Outerwear Store Clothing Supplier
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Dale of Norway sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Dale of Norway's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Dale of Norway in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Dale of Norway is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Dale of Norway runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since August 2022 (image, text, video).
It started with an idea, and became something we’re incredibly proud to share. Created for both the home and the cabin, the collection is tiDale of Norway7 Oct 2026video
The collaboration grew alongside Pernille’s cabin project at Skeikampen, with a shared ambition to create pieces that would feel naturally aDale of Norway7 Oct 2026video
Dale of NorwayDale of Norway7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Dale of Norway ASverified
Text ad20 Oct 2026Dale of Norway ASverified
Text ad20 Oct 2026Dale of Norway ASverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Dale of Norway.
The creators who tag @daleofnorway on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @daleofnorway on Instagram, led by 🇳🇴| ANNE (18.1K followers, 7.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �🇳🇴| ANNE@annepanne84 · 🇳🇴 NO | Travel tourism exploration Creator | 18.1K | 7.3% | 2 | Tagged @daleofnorway |
06 · Competitors according to Gravity
Who Dale of Norway competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Dale of Norway among Clothing brands in Norway. The closest is aran.com, then wooloverslondon.com, Brora, Nordwolle, woolland.no, armorlux.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| aran.comaran.com | |||||||
| wooloverslondon.comwooloverslondon.com | |||||||
| Brorabroraonline.com | |||||||
| Nordwollenordwolle.com | |||||||
| woolland.nowoolland.no | |||||||
| armorlux.comarmorlux.com |
07 · Company
The company behind Dale of Norway.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Dale of Norway is a company based in Norway, founded in 1879 according to LinkedIn, on a domain registered in August 1997. It employs about 70 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- 🇳🇴 Norway
- Founded
- 1879, per LinkedIn
- Domain registered
- 28 Aug 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 70 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- daleofnorway.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Dale of Norway
What people ask Google about Dale of Norway.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Dale of Norway legit or a scam?
According to Gravity by Benchr, Dale of Norway is a brand based in Norway: its website has existed since August 1997, it employs 70 people on LinkedIn, it has 110,586 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Dale of Norway sell?
Dale of Norway is a Norwegian clothing company that sells wool sweaters, wool jackets, pullovers and other wool clothes. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Dale of Norway have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Dale of Norway advertises on Facebook and Instagram and on Google, where its offers often run. Check daleofnorway.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Dale of Norway?
Gravity by Benchr records a company based in Norway, founded in 1879 according to LinkedIn, on a domain registered in 1997, with 70 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Dale of Norway doing well?
Yes. Gravity by Benchr estimates about 151,700 visits to daleofnorway.com in September 2026, up 18% in a month and up 90% over three months. Dale of Norway ranks #1,007 of 97,158 Clothing brands in Norway in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Dale of Norway spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Dale of Norway on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Norway?
Among Clothing brands in Norway in the Gravity by Benchr index, Dale of Norway ranks #1,007 of 97,158 by estimated traffic. Its closest competitors on the same market are aran.com, wooloverslondon.com, Brora, Nordwolle, woolland.no. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dale of Norway.