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  5. Death Wish Coffee

Brand page · Beverages · United States

Death Wish Coffee Top 5% worldwide Top 5% in the United States Top 1% in Beverages Top 1% in Beverages in the United States
deathwishcoffee.com·🇺🇸 Round Lake, United States· Shopify·Since 2010

Death Wish Coffee traffic, ads & competitors 219k visits a month, 92 active Meta ads, Gravity score 576.

Death Wish Coffee — Death Wish Coffee is an American coffee company that sells USDA Organic and Fair Trade Certified coffee beans and coffee products. In September 2026 deathwishcoffee.com drew an estimated 219k visits, up 3% on the month before. It ranks #65 of 12,385 Beverages brands in the United States.

deathwishcoffee.com@deathwishcoffee 344kYouTube 18kFacebookLinkedIn 18.2kTrustpilot 3.1Meta Ad Library 92

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
219k
+3% vs. August 2026
Instagram followers
344k
6,937 posts · @deathwishcoffee
Trustpilot
3.1
4 reviews · 3 in 12 months
Meta ads
92
active · on Google since 2026
Products
98%
in stock · 124 collections
Rank in the United States
#65
of 12,385 in Beverages
LinkedIn
18.2k
followers · 107 employees
Earned media value
€53.2k
per month, Instagram

Gravity score

576/ 1000 · 10 of 10 indicators rated
Brand Power551
Momentum462
Performance715

Percentiles within 152 peers: Beverages brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Death Wish Coffee is an American coffee company that sells USDA Organic and Fair Trade Certified coffee beans and coffee products.

01 · Traffic

Death Wish Coffee website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Death Wish Coffee drew an estimated 219k visits in September 2026, up 3% on the month before and up 4% over three months.

  • Worldwide#48,538of 4.5m sites · Top 5%
  • In United States#15,890of 1.2m sites · Top 5%
  • Beverages, worldwide#290of 97,069 brands · Top 1%
  • Beverages, United States#65of 12,385 brands · Top 1%
Monthly visitssource Sept 2026

219k

estimated visits in September

1 mo ▲ +2.5%4 mo ▲ +4.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Death Wish Coffee reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Death Wish Coffee holds 3.1 out of 5 on Trustpilot over 4 reviews, 3 of them in the last twelve months: 25% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
3.1TrustScore · 4 reviews · 3 in 12 months
5 ★25%
4 ★25%
3 ★0%
2 ★0%
1 ★50%

Coffee Roasters Coffee Store Coffee Shop Coffee Wholesaler Coffee Machine Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Death Wish Coffee best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Death Wish Coffee sells on Shopify, 98% of its catalogue in stock. The best seller is Dark Roast Coffee, at US$19.99–US$84.99, followed by Dark Roast Single-Serve Pods and Valhalla Java Odinforce Blend.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Coffee44%
Apparel & Accessories23%
Tableware8%
Clothing Tops5%

Share of the catalogue by product family.

Activity mixdominant: Beverages
Beverages44%
Apparel & Accessories23%
Kitchen & Dining16%
Clothing8%
Clothing Accessories3%

The dominant category places Death Wish Coffee in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
90% of the catalogue
In stock
98%
Upper price quartile
US$39.98
Currency
USD

05 · Influencers

Death Wish Coffee influencers

The creators who tag @deathwishcoffee on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @deathwishcoffee on Instagram, led by Fynn Bullock (68.4k followers, 15.2% engagement).

Influencersaccounts tagging @deathwishcoffee · Instagram
AccountProfileFollowersEngagementTagsRelationship
FFynn Bullock@fynnbullock · 🇺🇸 USFitness sport bodybuilding Creator68.4k15.2%4Tagged @deathwishcoffee
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Death Wish Coffee competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Death Wish Coffee among Beverages brands in the United States. The closest is Blackout Coffee Co, then Black Rifle Coffee Company, Lifeboost Coffee, Counter Culture Coffee, Purity Coffee, Koffievoordeel.

CompetitorsBeverages · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Blackout Coffee Coblackoutcoffee.com
Black Rifle Coffee Companyblackriflecoffee.com
Lifeboost Coffeelifeboostcoffee.com
Counter Culture Coffeecounterculturecoffee.com
Purity Coffeepuritycoffee.com
Koffievoordeelkoffievoordeel.nl
Competitors Gravity finds for Death Wish Coffee. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Death Wish Coffee with Blackout Coffee Co

07 · Company

Who is behind Death Wish Coffee?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Death Wish Coffee is a company based in Round Lake, United States, founded in 2012 according to LinkedIn, on a domain registered in December 2010. It employs about 107 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Round Lake
Founded
2012, per LinkedIn
Domain registered
10 Dec 2010
Status
Operating
Employees
107 on LinkedIn
DistributionGravity index, Nov 2026
Own store
deathwishcoffee.com · Shopify · USD
Catalogue
124 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Death Wish Coffee

What people ask Google about Death Wish Coffee.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Death Wish Coffee legit or a scam?

According to Gravity by Benchr, Death Wish Coffee is a brand based in Round Lake, United States: its website has existed since December 2010, it sells on a Shopify store, it employs 107 people on LinkedIn, it has 343,792 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Death Wish Coffee known for?

Death Wish Coffee is an American coffee company that sells USDA Organic and Fair Trade Certified coffee beans and coffee products. Gravity by Benchr classifies it under Beverages, with Coffee making up 44% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Death Wish Coffee expensive?

Death Wish Coffee's best seller, Dark Roast Coffee, sells from US$19.99 to US$84.99 on deathwishcoffee.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check deathwishcoffee.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Death Wish Coffee promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Death Wish Coffee advertises on Facebook and Instagram and on Google, where its offers often run. Check deathwishcoffee.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Death Wish Coffee?

Death Wish Coffee sells on its own website, deathwishcoffee.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Death Wish Coffee?

Gravity by Benchr records a company based in Round Lake, United States, founded in 2012 according to LinkedIn, on a domain registered in 2010, with 107 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Death Wish Coffee doing well?

Yes. Gravity by Benchr estimates about 218,800 visits to deathwishcoffee.com in September 2026, up 3% in a month and up 4% over three months. Death Wish Coffee ranks #65 of 12,385 Beverages brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Death Wish Coffee use?

Gravity by Benchr identifies deathwishcoffee.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Death Wish Coffee's ad budget?

Gravity by Benchr does not publish a spend figure for Death Wish Coffee on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beverages brands in the United States?

Among Beverages brands in the United States in the Gravity by Benchr index, Death Wish Coffee ranks #65 of 12,385 by estimated traffic. Its closest competitors on the same market are Blackout Coffee Co, Black Rifle Coffee Company, Lifeboost Coffee, Counter Culture Coffee and Purity Coffee. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Death Wish Coffee.