1. Gravity
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  4. Decor
  5. Designtorget

Brand page · Decor · Sweden

Designtorget Top 5% worldwide Top 5% in Sweden Top 1% in Decor Top 5% in Decor in Sweden
designtorget.se·🇸🇪 Sweden

Designtorget traffic, ads & competitors 174k visits a month, 56 active Meta ads, Gravity score 541.

Designtorget — DesignTorget is a Scandinavian marketplace for customers and designers who value form, function and renewal. They sell quality household items from known and unknown designers through 16 stores in Sweden and Norway, as well as via e-commerce. In September 2026 designtorget.se drew an estimated 174k visits, down 2% on the month before. It ranks #14 of 980 Decor brands in Sweden and holds a 2.9 Trustpilot rating over 18 reviews.

designtorget.se@designtorget 76.2kFacebookLinkedIn 4.5kTrustpilot 2.9Meta Ad Library 56

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
174k
−2% vs. August 2026
Instagram followers
76.2k
2,757 posts · @designtorget
Trustpilot
2.9
18 reviews · 2 in 12 months
Meta ads
56
active · on Google since 2021
Products
—
Data not available
Rank in Sweden
#14
of 980 in Decor
LinkedIn
4.5k
followers · 60 employees
Earned media value
€3.1k
per month, Instagram

Gravity score

541/ 1000 · 8 of 10 indicators rated
Brand Power483
Momentum577
Performance562

Percentiles within 25 peers: Decor brands in Sweden with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

DesignTorget is a Scandinavian marketplace for customers and designers who value form, function and renewal. They sell quality household items from known and unknown designers through 16 stores in Sweden and Norway, as well as via e-commerce.

01 · Traffic

Designtorget website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Designtorget drew an estimated 174k visits in September 2026, down 2% on the month before and up 29% over three months.

  • Worldwide#58,952of 4.5m sites · Top 5%
  • In Sweden#469of 27.3k sites · Top 5%
  • Decor, worldwide#969of 185,686 brands · Top 1%
  • Decor, Sweden#14of 980 brands · Top 5%
Monthly visitssource Sept 2026

174k

estimated visits in September

1 mo ▼ −2.3%4 mo ▲ +28.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Designtorget reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Designtorget holds 2.9 out of 5 on Trustpilot over 18 reviews, 2 of them in the last twelve months: 39% of customers give five stars and 61% one star. That volume places Designtorget in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.9TrustScore · 18 reviews · 2 in 12 months
Top 50% review volume
5 ★39%
4 ★0%
3 ★0%
2 ★0%
1 ★61%

Interior Designer Furniture Store Decoration and Interior Design Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Designtorget best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Designtorget's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor45%
Kitchen & Dining45%
Lighting2%

The dominant category places Designtorget in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Designtorget influencers

The creators who tag @designtorget on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @designtorget on Instagram, led by Erik Josefsson (48.9k followers, 2.2% engagement).

Influencersaccounts tagging @designtorget · Instagram
AccountProfileFollowersEngagementTagsRelationship
EErik Josefsson@erinterior · 🇸🇪 SEDecoration garden diy Creator48.9k2.2%3Tagged @designtorget
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Designtorget competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Designtorget among Decor brands in Sweden. The closest is Hipicon, then ichliebedesign.de, finnishdesignshop.fi, PENTIK, Fröken Fräken, Artilleriet.

CompetitorsDecor · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Hipiconhipicon.com
ichliebedesign.deichliebedesign.de
finnishdesignshop.fifinnishdesignshop.fi
PENTIKpentik.com
Fröken Fräkenfrokenfraken.se
Artillerietartilleriet.se
Competitors Gravity finds for Designtorget. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Designtorget with Hipicon

07 · Company

Who is behind Designtorget?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Designtorget is a company based in Sweden, founded in 1993 according to LinkedIn. It employs about 60 people.

Legal entityGravity index, Nov 2026
Entity country
🇸🇪 Sweden
Founded
1993, per LinkedIn
Employees
60 on LinkedIn
DistributionGravity index, Nov 2026
Own store
designtorget.se
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Designtorget

What people ask Google about Designtorget.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Designtorget legit or a scam?

According to Gravity by Benchr, Designtorget is a brand based in Sweden: its Trustpilot profile is claimed by the brand, it employs 60 people on LinkedIn, it has 76,211 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Designtorget?

Customers rate Designtorget 2.9 out of 5 on Trustpilot over 18 reviews, 2 of them in the last twelve months: 39% give five stars, 61% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Designtorget known for?

DesignTorget is a Scandinavian marketplace for customers and designers who value form, function and renewal. They sell quality household items from known and unknown designers through 16 stores in Sweden and Norway, as well as via e-commerce. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Is there a Designtorget discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Designtorget advertises on Facebook and Instagram and on Google, where its offers often run. Check designtorget.se for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Designtorget?

Gravity by Benchr records a company based in Sweden, founded in 1993 according to LinkedIn, with 60 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Designtorget growing?

Yes. Gravity by Benchr estimates about 173,600 visits to designtorget.se in September 2026, down 2% in a month and up 29% over three months. Designtorget ranks #14 of 980 Decor brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Designtorget's ad budget?

Gravity by Benchr does not publish a spend figure for Designtorget on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Sweden?

Among Decor brands in Sweden in the Gravity by Benchr index, Designtorget ranks #14 of 980 by estimated traffic. Its closest competitors on the same market are Hipicon, ichliebedesign.de, finnishdesignshop.fi, PENTIK and Fröken Fräken. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Designtorget.