Brand page · Clothing · United Kingdom
Desmond & Dempsey: 52.5K visits a month, 67 active Meta ads, Gravity score 521.
Desmond & Dempsey — Desmond & Dempsey is a UK-based brand that designs and sells luxury pyjamas in organic cotton, including short and long sets, separates, robes, and loungewear. In September 2026 desmondanddempsey.com drew an estimated 52.5K visits, down 23% on the month before. It ranks #953 of 19,668 Clothing brands in United Kingdom and holds a 4.4 Trustpilot rating over 3,610 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Desmond & Dempsey is a UK-based brand that designs and sells luxury pyjamas in organic cotton, including short and long sets, separates, robes, and loungewear.
01 · Traffic
How much traffic Desmond & Dempsey gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Desmond & Dempsey drew an estimated 52.5K visits in September 2026, down 23% on the month before and down 20% over three months.
- Worldwide#163,184of 4.5M sites · Top 5%
- In United Kingdom#8,607of 192K sites · Top 5%
- Clothing, worldwide#15,757of 459,295 brands · Top 5%
- Clothing, United Kingdom#953of 19,668 brands · Top 5%
52.5K
estimated visits in September
1 mo ▼ −22.6%4 mo ▼ −19.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Desmond & Dempsey.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Desmond & Dempsey holds 4.4 out of 5 on Trustpilot over 3,610 reviews, 511 of them in the last twelve months: 85% of customers give five stars and 5% one star. That volume places Desmond & Dempsey in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Desmond & Dempsey scores 4.6 over 98 reviews.
Clothing Store Women's Clothing Store Men's Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Desmond & Dempsey sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Desmond & Dempsey sells on Shopify, 97% of its catalogue in stock. The best seller is Long Pyjama Set Soleia Leopard Print Multi, at £178.00, followed by Long Pyjama Set Sansindo Tiger Print Navy/Pink and Long Pyjama Set The Jag Print Cream.
#2Long Pyjama Set Soleia Leopard Print MultiDesmond & Dempsey£178.00In stock
#3Long Pyjama Set Sansindo Tiger Print Navy/PinkDesmond & Dempsey£178.00In stock
Long Pyjama Set The Jag Print CreamDesmond & Dempsey£178.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Desmond & Dempsey in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 84% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$206.48
- Currency
- GBP
04 · Ads
What Desmond & Dempsey is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Desmond & Dempsey runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since January 2024 (image, text, video).
Discover D&D sleepwearDesmond & Dempsey7 Oct 2026video
Discover D&D sleepwearDesmond & Dempsey7 Oct 2026image
Discover D&D sleepwearDesmond & Dempsey7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Desmond & Dempsey Ltdverified
Text ad20 Oct 2026Desmond & Dempsey Ltdverified
Text ad6 Oct 2026Desmond & Dempsey Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Desmond & Dempsey.
The creators who tag @desmondanddempsey on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @desmondanddempsey on Instagram, led by snuggs (102K followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ssnuggs@snuggs · 🇬🇧 GB | Fashion style luxury Creator | 102K | 0.0% | 2 | Tagged @desmondanddempsey |
06 · Competitors according to Gravity
Who Desmond & Dempsey competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Desmond & Dempsey among Clothing brands in United Kingdom. The closest is Bonsoir of London, then If Only If, Zed Sleep, Speltham, breathesleepwear.com, THEIR NIBS.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bonsoir of Londonbonsoiroflondon.com | |||||||
| If Only Ififonlyif.co.uk | |||||||
| Zed Sleepzedsleep.co | |||||||
| Spelthamspelthamstore.com | |||||||
| breathesleepwear.combreathesleepwear.com | |||||||
| THEIR NIBStheirnibs.com |
07 · Company
The company behind Desmond & Dempsey.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Desmond & Dempsey is a company based in London, United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in November 2013. It employs about 18 people, is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2014, per LinkedIn
- Domain registered
- 1 Nov 2013
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 18 on LinkedIn
- Funding stage
- Seed · last deal: seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- desmondanddempsey.com · Shopify · GBP
- Catalogue
- 1,186 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Desmond & Dempsey
What people ask Google about Desmond & Dempsey.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Desmond & Dempsey a legit company?
According to Gravity by Benchr, Desmond & Dempsey is a brand based in London, United Kingdom: its website has existed since November 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 18 people on LinkedIn, it has 156,740 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Desmond & Dempsey reviews: is it worth it?
Customers rate Desmond & Dempsey 4.4 out of 5 on Trustpilot over 3,610 reviews, 511 of them in the last twelve months: 85% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Desmond & Dempsey scores 4.6 over 98 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Desmond & Dempsey?
Desmond & Dempsey is a UK-based brand that designs and sells luxury pyjamas in organic cotton, including short and long sets, separates, robes, and loungewear. Gravity by Benchr classifies it under Clothing, with Sleepwear & Loungewear making up 75% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Desmond & Dempsey cost?
Desmond & Dempsey's best seller, Long Pyjama Set Soleia Leopard Print Multi, sells £178.00 on desmondanddempsey.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check desmondanddempsey.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Desmond & Dempsey have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Desmond & Dempsey advertises on Facebook and Instagram and on Google, where its offers often run. Check desmondanddempsey.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Desmond & Dempsey?
Desmond & Dempsey sells on its own website, desmondanddempsey.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Desmond & Dempsey?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in 2013, with 18 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Desmond & Dempsey growing?
Not at the moment. Gravity by Benchr estimates about 52,500 visits to desmondanddempsey.com in September 2026, down 23% in a month and down 20% over three months. Desmond & Dempsey ranks #953 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Desmond & Dempsey use?
Gravity by Benchr identifies desmondanddempsey.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Desmond & Dempsey spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Desmond & Dempsey on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Desmond & Dempsey ranks #953 of 19,668 by estimated traffic. Its closest competitors on the same market are Bonsoir of London, If Only If, Zed Sleep, Speltham, breathesleepwear.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Desmond & Dempsey.