Brand page · Food Items · Spain
Dia España: 2.1M visits a month, 113 active Meta ads.
Dia España — Día is a supermarket chain that operates over 4,000 proximity stores in Spain, Argentina and Brazil, offering online grocery shopping with same-day delivery. In September 2026 dia.es drew an estimated 2.1M visits, down 9% on the month before. It ranks #5 of 1,032 Food Items brands in Spain and holds a 1.7 Trustpilot rating over 931 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Día is a supermarket chain that operates over 4,000 proximity stores in Spain, Argentina and Brazil, offering online grocery shopping with same-day delivery.
01 · Traffic
How much traffic Dia España gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Dia España drew an estimated 2.1M visits in September 2026, down 9% on the month before and up 12% over three months.
- Worldwide#8,052of 4.5M sites · Top 1%
- In Spain#187of 115K sites · Top 1%
- Food Items, worldwide#196of 260,714 brands · Top 1%
- Food Items, Spain#5of 1,032 brands · Top 1%
2.1M
estimated visits in September
1 mo ▼ −9.1%4 mo ▲ +12.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Dia España.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Dia España holds 1.7 out of 5 on Trustpilot over 931 reviews, 166 of them in the last twelve months: 11% of customers give five stars and 76% one star. That volume places Dia España in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Discount Supermarket
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Dia España sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Dia España's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Dia España in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Dia España is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Dia España runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2026 (image, video).
⚠️ AVISO SOLO PARA VALIENTES 🎃🕸️ ¿Tienes planes para el 23 de octubre? ¿Quieres pasar una noche de miedo? 😱💥 Sorteamos 3 ENTRADAS DOBLESDIA España7 Oct 2026video
Nuestras nuevas hamburguesas: el bocado gourmet que mereces hoyDIA España7 Oct 2026image
Hoy el jamón viene extra de todo menos de precio👀 97% de carne a 1,49 € ¡Extra-tentador! #DiaSupermercado #EnserioMuyBienDIA España7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad21 Oct 2026DIA RETAIL ESPAÑA S.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Dia España.
The creators who tag @dia_esp on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @dia_esp on Instagram, led by Jesús Buenavida (916K followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJesús Buenavida@fitfoodmania · 🇪🇸 ES | Food cooking nutrition Creator | 916K | 0.6% | 3 | Tagged @dia_esp |
06 · Competitors according to Gravity
Who Dia España competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Dia España among Food Items brands in Spain. The closest is supermercadosdia.com.ar, then tienda.mercadona.es, plus.nl, fairprice.com.sg, more, delhaize.be.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| supermercadosdia.com.arsupermercadosdia.com.ar | |||||||
| tienda.mercadona.estienda.mercadona.es | |||||||
| plus.nlplus.nl | |||||||
| fairprice.com.sgfairprice.com.sg | |||||||
| moremore.in | |||||||
| delhaize.bedelhaize.be |
07 · Company
The company behind Dia España.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Dia España is a company based in Spain. It employs about 2,558 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇪🇸 Spain
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,558 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- dia.es
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Dia España
What people ask Google about Dia España.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Dia España legit?
According to Gravity by Benchr, Dia España is a brand based in Spain: its Trustpilot profile is claimed by the brand, it employs 2,558 people on LinkedIn, it has 601,990 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Dia España reviews
Customers rate Dia España 1.7 out of 5 on Trustpilot over 931 reviews, 166 of them in the last twelve months: 11% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Dia España?
Día is a supermarket chain that operates over 4,000 proximity stores in Spain, Argentina and Brazil, offering online grocery shopping with same-day delivery. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Is there a Dia España discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Dia España advertises on Facebook and Instagram and on Google, where its offers often run. Check dia.es for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Dia España?
Gravity by Benchr records a company based in Spain, with 2,558 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Dia España growing?
Yes. Gravity by Benchr estimates about 2,063,600 visits to dia.es in September 2026, down 9% in a month and up 12% over three months. Dia España ranks #5 of 1,032 Food Items brands in Spain in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Dia España's ad budget?
Gravity by Benchr does not publish a spend figure for Dia España on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Spain?
Among Food Items brands in Spain in the Gravity by Benchr index, Dia España ranks #5 of 1,032 by estimated traffic. Its closest competitors on the same market are supermercadosdia.com.ar, tienda.mercadona.es, plus.nl, fairprice.com.sg, more. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dia España.