Brand page · Nursing & Feeding · United States

Dr. Brown's Top 5% worldwide Top 5% in United States Top 5% in Nursing & Feeding Top 5% in Nursing & Feeding in United States
drbrownsbaby.com·🇺🇸 St. Louis, United States· Shopify·Since 2010

Dr. Brown's: 139K visits a month, 24 active Meta ads, Gravity score 503.

Dr. Brown's — Dr. Brown's is a company that creates innovative feeding products for babies, specializing in baby bottles with anti-colic internal vent systems that are clinically proven to reduce colic and preserve breastmilk nutrients. In September 2026 drbrownsbaby.com drew an estimated 139K visits, down 18% on the month before. It ranks #14 of 636 Nursing & Feeding brands in United States and holds a 1.9 Trustpilot rating over 24 reviews.

drbrownsbaby.com@drbrowns 228KYouTube 6KFacebookTrustpilot 1.9Meta Ad Library 24

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
139K
−18% vs. August 2026
Instagram followers
228K
2,949 posts · @drbrowns
Trustpilot
1.9
24 reviews · 6 in 12 months
Meta ads
24
active · on Google since 2021
Products
93%
in stock · 48 collections
Rank in United States
#14
of 636 in Nursing & Feeding
LinkedIn
—
Data not available
Earned media value
€310.9k
per month, Instagram

Gravity score

503/ 1000 · 9 of 10 indicators rated
Brand Power523
Momentum397
Performance589

Percentiles within 18 peers: Nursing & Feeding brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Dr. Brown's is a company that creates innovative feeding products for babies, specializing in baby bottles with anti-colic internal vent systems that are clinically proven to reduce colic and preserve breastmilk nutrients.

01 · Traffic

How much traffic Dr. Brown's gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Dr. Brown's drew an estimated 139K visits in September 2026, down 18% on the month before and down 29% over three months.

  • Worldwide#71,198of 4.5M sites · Top 5%
  • In United States#23,471of 1.2M sites · Top 5%
  • Nursing & Feeding, worldwide#66of 5,006 brands · Top 5%
  • Nursing & Feeding, United States#14of 636 brands · Top 5%
Monthly visitssource Sept 2026

139K

estimated visits in September

1 mo ▼ −17.7%4 mo ▼ −29.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Dr. Brown's.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Dr. Brown's holds 1.9 out of 5 on Trustpilot over 24 reviews, 6 of them in the last twelve months: 17% of customers give five stars and 67% one star. That volume places Dr. Brown's in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.9TrustScore · 24 reviews · 6 in 12 months
Top 50% review volume
5 ★17%
4 ★0%
3 ★0%
2 ★17%
1 ★67%

Baby Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Dr. Brown's sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Dr. Brown's sells on Shopify, 93% of its catalogue in stock. The best seller is Dr. Brown’s® Milestones™ Options+™ Sippy Spouts, 2-Pack Narrow, Soft 100% Silicone Baby Bottle Sippy Spout, 6m+, at US$4.99, followed by Dr. Brown's Natural Flow Narrow Baby Bottle Silicone Nipple, Level 2, 2-Pack and Dr. Brown’s® Sippy Straw Bottle Conversion Kit – Narrow.

ProductsCatalogue read Oct 2026
  • #1Dr. Brown’s® Milestones™ Options+™ Sippy Spouts, 2-Pack Narrow, Soft 100% Silicone Baby Bottle Sippy Spout, 6m+Dr. Brown'sUS$4.99In stock
  • #2Dr. Brown's Natural Flow Narrow Baby Bottle Silicone Nipple, Level 2, 2-PackDr. Brown'sUS$5.99In stock
  • #3Dr. Brown’s® Sippy Straw Bottle Conversion Kit – NarrowDr. Brown'sUS$7.99In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Feeding Essentials17%
Pacifiers & Teethers4%
Oral Care3%
Pacifier Clips & Holders2%

Share of the catalogue by product family.

Activity mixdominant: Nursing & Feeding
Nursing & Feeding58%
Baby Health15%
Kitchen & Dining8%
Personal Care7%
Health Care2%

The dominant category places Dr. Brown's in its comparison group.

Prices and ratingsstore data
Average rating
4.91 / 5
Rated products
52% of the catalogue
In stock
93%
Upper price quartile
US$10.99
Currency
USD

05 · Influencers

Who talks about Dr. Brown's.

The creators who tag @drbrowns on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @drbrowns on Instagram, led by Nicole C. (263K followers, 0.6% engagement).

Influencersaccounts tagging @drbrowns · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNicole C.@nicoleleeanne6 · 🇺🇸 USParenting family Creator263K0.6%4Tagged @drbrowns
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Dr. Brown's competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Dr. Brown's among Nursing & Feeding brands in United States. The closest is munchkin.com, then NUK USA, Tommee Tippee, Moonkie, anneclairebaby.com, mambaby.com.

CompetitorsNursing & Feeding · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
munchkin.communchkin.com
NUK USAnuk-usa.com
Tommee Tippeetommeetippee.com
Moonkiemoonkieshop.com
anneclairebaby.comanneclairebaby.com
mambaby.commambaby.com
Competitors Gravity finds for Dr. Brown's. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Dr. Brown's with munchkin.com

07 · Company

The company behind Dr. Brown's.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Dr. Brown's is a company based in St. Louis, United States, on a domain registered in January 2010.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · St. Louis
Founded
Data not available
Domain registered
13 Jan 2010
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
drbrownsbaby.com · Shopify · USD
Catalogue
48 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Dr. Brown's

What people ask Google about Dr. Brown's.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Dr. Brown's legit or a scam?

According to Gravity by Benchr, Dr. Brown's is a brand based in St. Louis, United States: its website has existed since January 2010, it sells on a Shopify store, it has 228,256 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Dr. Brown's reviews: is it worth it?

Customers rate Dr. Brown's 1.9 out of 5 on Trustpilot over 24 reviews, 6 of them in the last twelve months: 17% give five stars, 67% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Dr. Brown's?

Dr. Brown's is a company that creates innovative feeding products for babies, specializing in baby bottles with anti-colic internal vent systems that are clinically proven to reduce colic and preserve breastmilk nutrients. Gravity by Benchr classifies it under Nursing & Feeding, with Feeding Essentials making up 17% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Dr. Brown's prices: how much is it?

Dr. Brown's' best seller, Dr. Brown’s® Milestones™ Options+™ Sippy Spouts, 2-Pack Narrow, Soft 100% Silicone Baby Bottle Sippy Spout, 6m+, sells US$4.99 on drbrownsbaby.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check drbrownsbaby.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Dr. Brown's discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Dr. Brown's advertises on Facebook and Instagram and on Google, where its offers often run. Check drbrownsbaby.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Dr. Brown's?

Dr. Brown's sells on its own website, drbrownsbaby.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Dr. Brown's?

Gravity by Benchr records a company based in St. Louis, United States, whose domain was registered in 2010. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Dr. Brown's doing well?

Not at the moment. Gravity by Benchr estimates about 138,800 visits to drbrownsbaby.com in September 2026, down 18% in a month and down 29% over three months. Dr. Brown's ranks #14 of 636 Nursing & Feeding brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Dr. Brown's use?

Gravity by Benchr identifies drbrownsbaby.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Dr. Brown's spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Dr. Brown's on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Nursing & Feeding brands in United States?

Among Nursing & Feeding brands in United States in the Gravity by Benchr index, Dr. Brown's ranks #14 of 636 by estimated traffic. Its closest competitors on the same market are munchkin.com, NUK USA, Tommee Tippee, Moonkie, anneclairebaby.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dr. Brown's.