Brand page · Nursing & Feeding · United Kingdom

Tommee Tippee Top 1% worldwide Top 1% in United Kingdom Top 1% in Nursing & Feeding Top 1% in Nursing & Feeding in United Kingdom
tommeetippee.com·🇬🇧 Newcastle upon Tyne, United Kingdom· Shopify·Since 2003

Tommee Tippee: 362K visits a month, 3 active Meta ads, Gravity score 473.

Tommee Tippee — Tommee Tippee is a brand that accompanies parents' natural instincts with baby products. In September 2026 tommeetippee.com drew an estimated 362K visits, up 5% on the month before. It ranks #1 of 210 Nursing & Feeding brands in United Kingdom and holds a 4.5 Trustpilot rating over 12,458 reviews.

tommeetippee.com@tommeetippeefr 30.8KFacebookLinkedIn 654Trustpilot 4.5Meta Ad Library 3

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
362K
+5% vs. August 2026
Instagram followers
30.8K
604 posts · @tommeetippeefr
Trustpilot
4.5
12,458 reviews · 1,426 in 12 months
Meta ads
3
active · on Google since 2024
Products
75%
in stock · 277 collections
Rank in United Kingdom
#1
of 210 in Nursing & Feeding
LinkedIn
654
followers · 5 employees
Earned media value
€6.3k
per month, Instagram

Gravity score

473/ 1000 · 9 of 10 indicators rated
Brand Power620
Momentum429
Performance371

Percentiles within 6 peers: Nursing & Feeding brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Tommee Tippee is a brand that accompanies parents' natural instincts with baby products.

01 · Traffic

How much traffic Tommee Tippee gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Tommee Tippee drew an estimated 362K visits in September 2026, up 5% on the month before and down 10% over three months.

  • Worldwide#32,217of 4.5M sites · Top 1%
  • In United Kingdom#1,573of 192K sites · Top 1%
  • Nursing & Feeding, worldwide#16of 5,006 brands · Top 1%
  • Nursing & Feeding, United Kingdom#1of 210 brands · Top 1%
Monthly visitssource Sept 2026

362K

estimated visits in September

1 mo ▲ +5.2%4 mo ▼ −10.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Tommee Tippee.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Tommee Tippee holds 4.5 out of 5 on Trustpilot over 12,458 reviews, 1,426 of them in the last twelve months: 72% of customers give five stars and 17% one star. That volume places Tommee Tippee in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Tommee Tippee scores 4.2 over 705 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 12,458 reviews · 1,426 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★72%
4 ★5%
3 ★3%
2 ★3%
1 ★17%

Baby Clothing Store Baby Store Maternity Store FMCG Manufacturer Children's Store

Google reviewsread 20 Oct 2026
4.2705 reviews on the Google business profile
5 ★60%
4 ★11%
3 ★5%
2 ★4%
1 ★20%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Tommee Tippee sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Tommee Tippee sells on Shopify, 75% of its catalogue in stock. The best seller is Twist & Click Nappy Disposal Bin Refills, at £13.99–£57.99, followed by Perfect Prep Replacement Filter and Ultra UV Steriliser, Dryer and Storage.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Baby & Children's Clothing14%
Feeding Essentials3%
Diaper Pail Accessories1%
Pacifiers & Teethers1%

Share of the catalogue by product family.

Activity mixdominant: Nursing & Feeding
Nursing & Feeding46%
Clothing18%
Baby Health16%
Kitchen & Dining5%
Diapering3%

The dominant category places Tommee Tippee in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
42% of the catalogue
In stock
75%
Upper price quartile
US$64.84
Currency
GBP

05 · Influencers

Who talks about Tommee Tippee.

The creators who tag @tommeetippeefr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @tommeetippeefr on Instagram, led by Jordan Mouillerac (205K followers, 29.2% engagement).

Influencersaccounts tagging @tommeetippeefr · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJordan Mouillerac@jordanmouillerac · 🇫🇷 FRMusic concerts dance Creator205K29.2%1Tagged @tommeetippeefr
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Tommee Tippee competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Tommee Tippee among Nursing & Feeding brands in United Kingdom. The closest is NUK USA, then Dr. Brown's, mambaby.com, munchkin.com, BIBS, nuk.fr.

CompetitorsNursing & Feeding · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
NUK USAnuk-usa.com
Dr. Brown'sdrbrownsbaby.com
mambaby.commambaby.com
munchkin.communchkin.com
BIBSbibsworld.com
nuk.frnuk.fr
Competitors Gravity finds for Tommee Tippee. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Tommee Tippee with NUK USA

07 · Company

The company behind Tommee Tippee.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Tommee Tippee is a company based in Newcastle upon Tyne, United Kingdom, founded in 1965 according to LinkedIn, on a domain registered in April 2003. It employs about 5 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Newcastle upon Tyne
Founded
1965, per LinkedIn
Domain registered
24 Apr 2003
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
5 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
tommeetippee.com · Shopify · GBP
Catalogue
277 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Tommee Tippee

What people ask Google about Tommee Tippee.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Tommee Tippee a legit company?

According to Gravity by Benchr, Tommee Tippee is a brand based in Newcastle upon Tyne, United Kingdom: its website has existed since April 2003, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 30,837 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Tommee Tippee reviews

Customers rate Tommee Tippee 4.5 out of 5 on Trustpilot over 12,458 reviews, 1,426 of them in the last twelve months: 72% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Tommee Tippee scores 4.2 over 705 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Tommee Tippee sell?

Tommee Tippee is a brand that accompanies parents' natural instincts with baby products. Gravity by Benchr classifies it under Nursing & Feeding, with Baby & Children's Clothing making up 14% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Tommee Tippee expensive?

Tommee Tippee's best seller, Twist & Click Nappy Disposal Bin Refills, sells from £13.99 to £57.99 on tommeetippee.com. 75% of the catalogue is in stock. Gravity does not track prices daily: check tommeetippee.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Tommee Tippee discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Tommee Tippee advertises on Facebook and Instagram and on Google, where its offers often run. Check tommeetippee.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Tommee Tippee?

Tommee Tippee sells on its own website, tommeetippee.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Tommee Tippee?

Gravity by Benchr records a company based in Newcastle upon Tyne, United Kingdom, founded in 1965 according to LinkedIn, on a domain registered in 2003, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Tommee Tippee growing?

Not at the moment. Gravity by Benchr estimates about 362,400 visits to tommeetippee.com in September 2026, up 5% in a month and down 10% over three months. Tommee Tippee ranks #1 of 210 Nursing & Feeding brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Tommee Tippee use?

Gravity by Benchr identifies tommeetippee.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Tommee Tippee's ad budget?

Gravity by Benchr does not publish a spend figure for Tommee Tippee on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Nursing & Feeding brands in United Kingdom?

Among Nursing & Feeding brands in United Kingdom in the Gravity by Benchr index, Tommee Tippee ranks #1 of 210 by estimated traffic. Its closest competitors on the same market are NUK USA, Dr. Brown's, mambaby.com, munchkin.com, BIBS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tommee Tippee.