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  5. Dune Perfumes

Brand page · Personal Care · Australia

Dune Perfumes Top 10% worldwide Top 10% in Australia Top 10% in Personal Care Top 5% in Personal Care in Australia
duneperfumes.com.au·🇦🇺 Craigieburn, Australia· Shopify

Dune Perfumes traffic, ads & competitors 34.7k visits a month, 23 active Meta ads, Gravity score 695.

Dune Perfumes — Dune Perfumes is an Australian retailer specializing in Middle Eastern and niche fragrances, offering over 600 authentic perfumes from brands like Initio, Sospiro, Lattafa, Khadlaj, Paris Corner, and Xerjoff. In September 2026 duneperfumes.com.au drew an estimated 34.7k visits, down 4% on the month before. It ranks #271 of 6,103 Personal Care brands in Australia and holds a 4.0 Trustpilot rating over 16 reviews.

duneperfumes.com.au@duneperfumes 2.2kFacebookTrustpilot 4.0Meta Ad Library 23

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
34.7k
−4% vs. August 2026
Instagram followers
2.2k
42 posts · @duneperfumes
Trustpilot
4.0
16 reviews · 7 in 12 months
Meta ads
23
active · on Google since 2024
Products
50%
in stock · 63 collections
Rank in Australia
#271
of 6,103 in Personal Care
LinkedIn
—
Data not available
Earned media value
€318.2
per month, Instagram

Gravity score

695/ 1000 · 9 of 10 indicators rated
Brand Power834
Momentum606
Performance647

Percentiles within 263 peers: Personal Care brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Dune Perfumes is an Australian retailer specializing in Middle Eastern and niche fragrances, offering over 600 authentic perfumes from brands like Initio, Sospiro, Lattafa, Khadlaj, Paris Corner, and Xerjoff.

01 · Traffic

Dune Perfumes website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Dune Perfumes drew an estimated 34.7k visits in September 2026, down 4% on the month before and up 6% over three months.

  • Worldwide#232,640of 4.5m sites · Top 10%
  • In Australia#5,991of 105k sites · Top 10%
  • Personal Care, worldwide#11,842of 215,119 brands · Top 10%
  • Personal Care, Australia#271of 6,103 brands · Top 5%
Monthly visitssource Sept 2026

34.7k

estimated visits in September

1 mo ▼ −4.4%4 mo ▲ +5.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Dune Perfumes reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Dune Perfumes holds 4.0 out of 5 on Trustpilot over 16 reviews, 7 of them in the last twelve months: 81% of customers give five stars and 13% one star.

Trustpilotclaimed page · read 21 Oct 2026
4.0TrustScore · 16 reviews · 7 in 12 months
5 ★81%
4 ★6%
3 ★0%
2 ★0%
1 ★13%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Dune Perfumes best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Dune Perfumes sells on Shopify, 50% of its catalogue in stock. The best seller is Choco Musk - Al Rehab, at A$9.99–A$29.95, followed by Eclaire 100ml EDP - Lattafa and Vanilla Voyage 100ml EDP - Maison Asrar.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics90%
Home Fragrances1%
Cooking & Baking Ingredients0%
Personal Care0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care99%
Decor1%
Food Items0%

The dominant category places Dune Perfumes in its comparison group.

Prices and ratingsstore data
Average rating
4.53 / 5
Rated products
66% of the catalogue
In stock
50%
Upper price quartile
US$55.76
Currency
AUD

05 · Influencers

Dune Perfumes influencers

The creators who tag @duneperfumes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @duneperfumes · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Dune Perfumes competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Dune Perfumes among Personal Care brands in Australia. The closest is LAMILAS PERFUME, then Dubai Blends, Skinmart, Skinluxe, Times Perfumes, My Perfume Shop.

CompetitorsPersonal Care · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
LAMILAS PERFUMElamilas.com.au
Dubai Blendsdubaiblends.com.au
Skinmartskinmart.com.au
Skinluxeskinluxe.com.au
Times Perfumestimesperfumes.com.au
My Perfume Shopmyperfumeshop.com.au
Competitors Gravity finds for Dune Perfumes. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Dune Perfumes with LAMILAS PERFUME

07 · Company

Who is behind Dune Perfumes?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Dune Perfumes is a company based in Craigieburn, Australia.

Legal entityGravity index, Nov 2026
Entity country
🇦🇺 Australia · Craigieburn
DistributionGravity index, Nov 2026
Own store
duneperfumes.com.au · Shopify · AUD
Catalogue
63 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Dune Perfumes

What people ask Google about Dune Perfumes.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Dune Perfumes a legit company?

According to Gravity by Benchr, Dune Perfumes is a brand based in Craigieburn, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 2,152 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Dune Perfumes reviews

Customers rate Dune Perfumes 4.0 out of 5 on Trustpilot over 16 reviews, 7 of them in the last twelve months: 81% give five stars, 13% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Dune Perfumes sell?

Dune Perfumes is an Australian retailer specializing in Middle Eastern and niche fragrances, offering over 600 authentic perfumes from brands like Initio, Sospiro, Lattafa, Khadlaj, Paris Corner, and Xerjoff. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 90% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Dune Perfumes cost?

Dune Perfumes' best seller, Choco Musk - Al Rehab, sells from A$9.99 to A$29.95 on duneperfumes.com.au. 50% of the catalogue is in stock. Gravity does not track prices daily: check duneperfumes.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Dune Perfumes discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Dune Perfumes advertises on Facebook and Instagram and on Google, where its offers often run. Check duneperfumes.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Dune Perfumes?

Dune Perfumes sells on its own website, duneperfumes.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Is Dune Perfumes doing well?

Yes. Gravity by Benchr estimates about 34,700 visits to duneperfumes.com.au in September 2026, down 4% in a month and up 6% over three months. Dune Perfumes ranks #271 of 6,103 Personal Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Dune Perfumes use?

Gravity by Benchr identifies duneperfumes.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Dune Perfumes spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Dune Perfumes on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Australia?

Among Personal Care brands in Australia in the Gravity by Benchr index, Dune Perfumes ranks #271 of 6,103 by estimated traffic. Its closest competitors on the same market are LAMILAS PERFUME, Dubai Blends, Skinmart, Skinluxe and Times Perfumes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dune Perfumes.