Brand page · Outdoor Recreation · United States
Eberlestock traffic, ads & competitors 343k visits a month, 302 active Meta ads, Gravity score 691.
Eberlestock — Eberlestock is an American brand that designs and manufactures high-performance outdoor gear, including hunting packs, mission/LE packs, and accessories, known for their modular systems and durability. In September 2026 eberlestock.com drew an estimated 343k visits, down 16% on the month before. It ranks #60 of 14,873 Outdoor Recreation brands in the United States and holds a 2.4 Trustpilot rating over 15 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 316 peers: Outdoor Recreation brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Eberlestock is an American brand that designs and manufactures high-performance outdoor gear, including hunting packs, mission/LE packs, and accessories, known for their modular systems and durability.
01 · Traffic
Eberlestock website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Eberlestock drew an estimated 343k visits in September 2026, down 16% on the month before and down 17% over three months.
- Worldwide#33,656of 4.5m sites · Top 1%
- In United States#10,923of 1.2m sites · Top 1%
- Outdoor Recreation, worldwide#378of 101,136 brands · Top 1%
- Outdoor Recreation, United States#60of 14,873 brands · Top 1%
343k
estimated visits in September
1 mo ▼ −15.5%4 mo ▼ −17.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Eberlestock reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Eberlestock holds 2.4 out of 5 on Trustpilot over 15 reviews, 4 of them in the last twelve months: 27% of customers give five stars and 67% one star.
Fashion Accessories Store Clothing Store Men's Clothing Store Outdoor Clothing and Equipment Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Eberlestock best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Eberlestock sells on Shopify, 87% of its catalogue in stock. The best seller is Bando Bag, at US$59.00–US$69.00, followed by Recon Modular Bino Pack and Rangefinder Pouch.
#1Bando BagEberlestockUS$59.00–US$69.00In stock
#2Recon Modular Bino PackEberlestockUS$139.00–US$154.00In stock
#3Rangefinder PouchEberlestockUS$42.00–US$49.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Eberlestock in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 95% of the catalogue
- In stock
- 87%
- Upper price quartile
- US$217.10
- Currency
- USD
04 · Ads
Eberlestock ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Eberlestock runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since March 2022 (image, text, video).
The Best-Selling Everyday Carry PackEberlestock13 Oct 2026image
The #1 Backcountry Frame SystemEberlestock11 Oct 2026video
EberlestockEberlestock11 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Eberlestockverified
Image ad21 Oct 2026Eberlestockverified
Text ad21 Oct 2026Eberlestockverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Eberlestock influencers
The creators who tag @eberlestock on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @eberlestock on Instagram, led by Limitless Outdoors (18.6k followers, 3.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLimitless Outdoors@limitlessoutdoors_official · 🇺🇸 US | Spirituality religion esotericism Creator | 18.6k | 3.1% | 9 | Tagged @eberlestock |
06 · Competitors according to Gravity
Eberlestock competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Eberlestock among Outdoor Recreation brands in the United States. The closest is MYSTERY RANCH, then AtlasPacks, EVERGOODS, Hyperlite Mountain Gear, Gregory Mountain Products, Savior Equipment.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| MYSTERY RANCHmysteryranch.com | |||||||
| AtlasPacksatlaspacks.com | |||||||
| EVERGOODSevergoods.us | |||||||
| Hyperlite Mountain Gearhyperlitemountaingear.com | |||||||
| Gregory Mountain Productseu.gregorypacks.com | |||||||
| Savior Equipmentsaviorequipment.com |
07 · Company
Who is behind Eberlestock?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Eberlestock is a company based in Boise, United States, founded in 1985 according to LinkedIn, on a domain registered in January 2002. It employs about 37 people.
- Entity country
- 🇺🇸 United States · Boise
- Founded
- 1985, per LinkedIn
- Domain registered
- 21 Jan 2002
- Status
- Operating
- Employees
- 37 on LinkedIn
- Own store
- eberlestock.com · Shopify · USD
- Catalogue
- 482 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Eberlestock
What people ask Google about Eberlestock.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Eberlestock legit or a scam?
According to Gravity by Benchr, Eberlestock is a brand based in Boise, United States: its website has existed since January 2002, it sells on a Shopify store, it employs 37 people on LinkedIn, it has 329,340 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Eberlestock?
Customers rate Eberlestock 2.4 out of 5 on Trustpilot over 15 reviews, 4 of them in the last twelve months: 27% give five stars, 67% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Eberlestock known for?
Eberlestock is an American brand that designs and manufactures high-performance outdoor gear, including hunting packs, mission/LE packs, and accessories, known for their modular systems and durability. Gravity by Benchr classifies it under Outdoor Recreation, with Outdoor Recreation making up 60% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Eberlestock prices: how much is it?
Eberlestock's best seller, Bando Bag, sells from US$59.00 to US$69.00 on eberlestock.com. 87% of the catalogue is in stock. Gravity does not track prices daily: check eberlestock.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Eberlestock promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Eberlestock advertises on Facebook and Instagram and on Google, where its offers often run. Check eberlestock.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Eberlestock?
Eberlestock sells on its own website, eberlestock.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Eberlestock?
Gravity by Benchr records a company based in Boise, United States, founded in 1985 according to LinkedIn, on a domain registered in 2002, with 37 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Eberlestock growing?
Not at the moment. Gravity by Benchr estimates about 343,000 visits to eberlestock.com in September 2026, down 16% in a month and down 17% over three months. Eberlestock ranks #60 of 14,873 Outdoor Recreation brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Eberlestock use?
Gravity by Benchr identifies eberlestock.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since March 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Eberlestock spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Eberlestock on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in the United States?
Among Outdoor Recreation brands in the United States in the Gravity by Benchr index, Eberlestock ranks #60 of 14,873 by estimated traffic. Its closest competitors on the same market are MYSTERY RANCH, AtlasPacks, EVERGOODS, Hyperlite Mountain Gear and Gregory Mountain Products. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Eberlestock.