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- Eileen West
Brand page · Clothing · United States
Eileen West traffic, ads & competitors 128k visits a month, 84 active Meta ads, Gravity score 626.
Eileen West — Eileen West is a heritage brand that offers luxury sleepwear including nightgowns, robes, and pajamas made from fine cottons with delicate lace details. In September 2026 eileenwest.com drew an estimated 128k visits, up 1% on the month before. It ranks #1,190 of 97,158 Clothing brands in the United States and holds a 4.1 Trustpilot rating over 17 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Eileen West is a heritage brand that offers luxury sleepwear including nightgowns, robes, and pajamas made from fine cottons with delicate lace details.
01 · Traffic
Eileen West website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Eileen West drew an estimated 128k visits in September 2026, up 1% on the month before and up 19% over three months.
- Worldwide#75,872of 4.5m sites · Top 5%
- In United States#25,039of 1.2m sites · Top 5%
- Clothing, worldwide#7,139of 459,295 brands · Top 5%
- Clothing, United States#1,190of 97,158 brands · Top 5%
128k
estimated visits in September
1 mo ▲ +1.2%4 mo ▲ +19.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Eileen West reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Eileen West holds 4.1 out of 5 on Trustpilot over 17 reviews, 10 of them in the last twelve months: 59% of customers give five stars and 41% one star.
Lingerie Store Women's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Eileen West best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Eileen West sells on Shopify, 100% of its catalogue in stock. The best seller is Heirloom Dream Ballet Gown, at US$105.00, followed by Heirloom Dream Chemise and Heirloom Dream Long Sleeve Gown.
#1Heirloom Dream Ballet GownEileen WestUS$105.00In stock
#2Heirloom Dream ChemiseEileen WestUS$98.00In stock
#3Heirloom Dream Long Sleeve GownEileen WestUS$110.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Eileen West in its comparison group.
- Average rating
- 4.86 / 5
- Rated products
- 84% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$78.00
- Currency
- USD
04 · Ads
Eileen West ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Eileen West runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since July 2024 (image, text, video).
Dream in Eileen WestEileen West7 Oct 2026video
Fits Like a DreamEileen West4 Oct 2026image
New Summer Styles AwaitEileen West2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Komar Brandsverified
Text ad20 Oct 2026Komar Brandsverified
Text ad20 Oct 2026Komar Brandsverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Eileen West influencers
The creators who tag @eileenwestdesigns on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @eileenwestdesigns on Instagram, led by Megan Madden | a little mother (49.8k followers, 7.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMegan Madden | a little mother@amotherslace · 🇮🇪 IE | Parenting family Creator | 49.8k | 7.2% | 1 | Tagged @eileenwestdesigns |
06 · Competitors according to Gravity
Eileen West competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Eileen West among Clothing brands in the United States. The closest is sweetheartnightwear.co.uk, then Eberjey, Papinelle, Miss Pijama, Sweet Dreams, Printfresh.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| sweetheartnightwear.co.uksweetheartnightwear.co.uk | |||||||
| Eberjeyeberjey.com | |||||||
| Papinellepapinelle.com | |||||||
| Miss Pijamamisspijama.com.br | |||||||
| Sweet Dreamssweetdreams.in | |||||||
| Printfreshprintfresh.com |
07 · Company
Who is behind Eileen West?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Eileen West is a company based in Mira Loma, United States, on a domain registered in May 1996.
- Entity country
- 🇺🇸 United States · Mira Loma
- Domain registered
- 31 May 1996
- Status
- Operating
- Own store
- eileenwest.com · Shopify · USD
- Catalogue
- 46 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Eileen West
What people ask Google about Eileen West.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Eileen West legit or a scam?
According to Gravity by Benchr, Eileen West is a brand based in Mira Loma, United States: its website has existed since May 1996, it sells on a Shopify store, it has 23,065 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Eileen West reviews
Customers rate Eileen West 4.1 out of 5 on Trustpilot over 17 reviews, 10 of them in the last twelve months: 59% give five stars, 41% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Eileen West?
Eileen West is a heritage brand that offers luxury sleepwear including nightgowns, robes, and pajamas made from fine cottons with delicate lace details. Gravity by Benchr classifies it under Clothing, with Sleepwear & Loungewear making up 94% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Eileen West cost?
Eileen West's best seller, Heirloom Dream Ballet Gown, sells US$105.00 on eileenwest.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check eileenwest.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Eileen West discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Eileen West advertises on Facebook and Instagram and on Google, where its offers often run. Check eileenwest.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Eileen West?
Eileen West sells on its own website, eileenwest.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Eileen West?
Gravity by Benchr records a company based in Mira Loma, United States, whose domain was registered in 1996. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Eileen West growing?
Yes. Gravity by Benchr estimates about 128,400 visits to eileenwest.com in September 2026, up 1% in a month and up 19% over three months. Eileen West ranks #1,190 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Eileen West use?
Gravity by Benchr identifies eileenwest.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since July 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Eileen West spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Eileen West on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United States?
Among Clothing brands in the United States in the Gravity by Benchr index, Eileen West ranks #1,190 of 97,158 by estimated traffic. Its closest competitors on the same market are sweetheartnightwear.co.uk, Eberjey, Papinelle, Miss Pijama and Sweet Dreams. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Eileen West.