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  5. EliteFTS

Brand page · Fitness & General Exercise Equipment · United States

EliteFTS Top 5% worldwide Top 5% in United States Top 5% in Fitness & General Exercise Equipment Top 5% in Fitness & General Exercise Equipment in United States
elitefts.com·🇺🇸 London, United States· Shopify·Since 2000

EliteFTS: 123k visits a month, 9 active Meta ads, Gravity score 514.

EliteFTS — EliteFTS is a strength training company that provides high-quality strength training products, equipment, accessories, and media services. In September 2026 elitefts.com drew an estimated 123k visits, down 33% on the month before. It ranks #54 of 1,967 Fitness & General Exercise Equipment brands in United States.

elitefts.com@elitefts 183kFacebookLinkedIn 1.3kTrustpilot 2.4Meta Ad Library 9

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
123k
−33% vs. August 2026
Instagram followers
183k
10,148 posts · @elitefts
Trustpilot
2.4
6 reviews · 2 in 12 months
Meta ads
9
active · on Google since 2024
Products
96%
in stock · 134 collections
Rank in United States
#54
of 1,967 in Fitness & General Exercise Equipment
LinkedIn
1.3k
followers · 20 employees
Earned media value
€11.5k
per month, Instagram

Gravity score

514/ 1000 · 10 of 10 indicators rated
Brand Power687
Momentum267
Performance589

Percentiles within 65 peers: Fitness & General Exercise Equipment brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

EliteFTS is a strength training company that provides high-quality strength training products, equipment, accessories, and media services.

01 · Traffic

How much traffic EliteFTS gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

EliteFTS drew an estimated 123k visits in September 2026, down 33% on the month before and down 40% over three months.

  • Worldwide#78,486of 4.5m sites · Top 5%
  • In United States#25,881of 1.2m sites · Top 5%
  • Fitness & General Exercise Equipment, worldwide#164of 11,219 brands · Top 5%
  • Fitness & General Exercise Equipment, United States#54of 1,967 brands · Top 5%
Monthly visitssource Sept 2026

123k

estimated visits in September

1 mo ▼ −33.0%4 mo ▼ −40.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about EliteFTS.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

EliteFTS holds 2.4 out of 5 on Trustpilot over 6 reviews, 2 of them in the last twelve months: 17% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
2.4TrustScore · 6 reviews · 2 in 12 months
5 ★17%
4 ★0%
3 ★0%
2 ★33%
1 ★50%

Sporting Goods Store Gym Martial Arts Supply Store Fitness Equipment Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What EliteFTS sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

EliteFTS sells on Shopify, 96% of its catalogue in stock. The best seller is elitefts Pro Micro Resistance Bands, at US$8.78, followed by elitefts Pro Mini Resistance Band and elitefts Pro Light Resistance Band.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Weight Lifting36%
Activewear23%
Clothing Tops8%
E-Books6%

Share of the catalogue by product family.

Activity mixdominant: Fitness & General Exercise Equipment
Fitness & General Exercise Equipment50%
Clothing31%
Books9%
Health Care3%
Athletics3%

The dominant category places EliteFTS in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
20% of the catalogue
In stock
96%
Upper price quartile
US$147.25
Currency
USD

05 · Influencers

Who talks about EliteFTS.

The creators who tag @elitefts on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @elitefts · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who EliteFTS competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for EliteFTS among Fitness & General Exercise Equipment brands in United States. The closest is Rogue Fitness, then TRX Training, Jim Wendler, TuffWraps®, GYMREAPERS, Beyond Power.

CompetitorsFitness & General Exercise Equipment · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Rogue Fitnessroguefitness.com
TRX Trainingtrxtraining.com
Jim Wendlerjimwendler.com
TuffWraps®tuffwraps.com
GYMREAPERSgymreapers.com
Beyond Powerbeyond-power.com
Competitors Gravity finds for EliteFTS. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare EliteFTS with Rogue Fitness

07 · Company

The company behind EliteFTS.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

EliteFTS is a company based in London, United States, founded in 1998 according to LinkedIn, on a domain registered in November 2000. It employs about 20 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · London
Founded
1998, per LinkedIn
Domain registered
4 Nov 2000
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
20 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
elitefts.com · Shopify · USD
Catalogue
134 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about EliteFTS

What people ask Google about EliteFTS.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is EliteFTS legit or a scam?

According to Gravity by Benchr, EliteFTS is a brand based in London, United States: its website has existed since November 2000, it sells on a Shopify store, it employs 20 people on LinkedIn, it has 183,137 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is EliteFTS?

EliteFTS is a strength training company that provides high-quality strength training products, equipment, accessories, and media services. Gravity by Benchr classifies it under Fitness & General Exercise Equipment, with Weight Lifting making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

EliteFTS prices: how much is it?

EliteFTS' best seller, elitefts Pro Micro Resistance Bands, sells US$8.78 on elitefts.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check elitefts.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a EliteFTS discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: EliteFTS advertises on Facebook and Instagram and on Google, where its offers often run. Check elitefts.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy EliteFTS?

EliteFTS sells on its own website, elitefts.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind EliteFTS?

Gravity by Benchr records a company based in London, United States, founded in 1998 according to LinkedIn, on a domain registered in 2000, with 20 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is EliteFTS doing well?

Not at the moment. Gravity by Benchr estimates about 123,400 visits to elitefts.com in September 2026, down 33% in a month and down 40% over three months. EliteFTS ranks #54 of 1,967 Fitness & General Exercise Equipment brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does EliteFTS use?

Gravity by Benchr identifies elitefts.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is EliteFTS' ad budget?

Gravity by Benchr does not publish a spend figure for EliteFTS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Fitness & General Exercise Equipment brands in United States?

Among Fitness & General Exercise Equipment brands in United States in the Gravity by Benchr index, EliteFTS ranks #54 of 1,967 by estimated traffic. Its closest competitors on the same market are Rogue Fitness, TRX Training, Jim Wendler, TuffWraps® and GYMREAPERS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with EliteFTS.