Brand page · Clothing · Denmark
EYDA: 35k visits a month, 424 active Meta ads, Gravity score 580.
EYDA — EYDA DK is a Danish activewear brand that designs and sells premium sportswear for women and men, focusing on comfortable and stylish clothing for various activities like running, fitness, and daily wear. In September 2026 eyda.dk drew an estimated 35k visits, down 23% on the month before. It ranks #198 of 1,522 Clothing brands in Denmark and holds a 4.5 Trustpilot rating over 1,892 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 152 peers: Clothing brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
EYDA DK is a Danish activewear brand that designs and sells premium sportswear for women and men, focusing on comfortable and stylish clothing for various activities like running, fitness, and daily wear.
01 · Traffic
How much traffic EYDA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
EYDA drew an estimated 35k visits in September 2026, down 23% on the month before and down 10% over three months.
- Worldwide#230,753of 4.5m sites · Top 10%
- In Denmark#1,354of 21.4k sites · Top 10%
- Clothing, worldwide#22,029of 459,295 brands · Top 5%
- Clothing, Denmark#198of 1,522 brands · Top 20%
35k
estimated visits in September
1 mo ▼ −23.0%4 mo ▼ −9.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about EYDA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
EYDA holds 4.5 out of 5 on Trustpilot over 1,892 reviews, 100 of them in the last twelve months: 88% of customers give five stars and 3% one star. That volume places EYDA in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Sportswear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What EYDA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
EYDA sells on Shopify, 98% of its catalogue in stock. The best seller is Ellie Ultralight Pocket Tights, at DKK 300.00–DKK 649.00, followed by Trine Ultralight Tights and Anna Ultralight Tights.
#1Ellie Ultralight Pocket TightsEYDADKK 300.00–DKK 649.00In stock
#2Trine Ultralight TightsEYDADKK 449.00–DKK 599.00In stock
#3Anna Ultralight TightsEYDADKK 449.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places EYDA in its comparison group.
- Average rating
- 4.85 / 5
- Rated products
- 17% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$74.77
- Currency
- DKK
04 · Ads
What EYDA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
EYDA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text).
Dine nye Pilates Essentials ✨EYDA8 Oct 2026image
Ubesværet komfort til dit næste flowEYDA8 Oct 2026video
Fra pace til peace ✨EYDA8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026EYDA ApSverified
Text ad20 Oct 2026EYDA ApSverified
Text ad20 Oct 2026EYDA ApSverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about EYDA.
The creators who tag @eyda on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who EYDA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for EYDA among Clothing brands in Denmark. The closest is EYDA EU, then AIM'N, RS Sports, aim'n, XEXYMIX, Gilbert.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| EYDA EUeyda.com | |||||||
| AIM'Naimn.com | |||||||
| RS Sportsrs-sports.com | |||||||
| aim'naimn.eu | |||||||
| XEXYMIXxexymix.com.tw | |||||||
| Gilbertgilbertrugby.com |
07 · Company
The company behind EYDA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
EYDA is a company based in Ikast, Denmark, founded in 2018 according to LinkedIn, on a domain registered in November 2015. It employs about 45 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark · Ikast
- Founded
- 2018, per LinkedIn
- Domain registered
- 9 Nov 2015
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 45 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- eyda.dk · Shopify · DKK
- Catalogue
- 204 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about EYDA
What people ask Google about EYDA.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is EYDA legit?
According to Gravity by Benchr, EYDA is a brand based in Ikast, Denmark: its website has existed since November 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 45 people on LinkedIn, it has 105,210 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about EYDA?
Customers rate EYDA 4.5 out of 5 on Trustpilot over 1,892 reviews, 100 of them in the last twelve months: 88% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is EYDA known for?
EYDA DK is a Danish activewear brand that designs and sells premium sportswear for women and men, focusing on comfortable and stylish clothing for various activities like running, fitness, and daily wear. Gravity by Benchr classifies it under Clothing, with Outdoor Activities making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
EYDA prices: how much is it?
EYDA's best seller, Ellie Ultralight Pocket Tights, sells from DKK 300.00 to DKK 649.00 on eyda.dk. 98% of the catalogue is in stock. Gravity does not track prices daily: check eyda.dk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does EYDA have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: EYDA advertises on Facebook and Instagram and on Google, where its offers often run. Check eyda.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy EYDA?
EYDA sells on its own website, eyda.dk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns EYDA?
Gravity by Benchr records a company based in Ikast, Denmark, founded in 2018 according to LinkedIn, on a domain registered in 2015, with 45 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is EYDA doing well?
Not at the moment. Gravity by Benchr estimates about 35,000 visits to eyda.dk in September 2026, down 23% in a month and down 10% over three months. EYDA ranks #198 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does EYDA use?
Gravity by Benchr identifies eyda.dk as a Shopify store (standard plan, not Shopify Plus), selling in DKK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does EYDA spend on Meta ads?
Gravity by Benchr does not publish a spend figure for EYDA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Denmark?
Among Clothing brands in Denmark in the Gravity by Benchr index, EYDA ranks #198 of 1,522 by estimated traffic. Its closest competitors on the same market are EYDA EU, AIM'N, RS Sports, aim'n and XEXYMIX. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with EYDA.