Brand page · Clothing · United Kingdom

Gilbert Top 5% worldwide Top 5% in United Kingdom Top 5% in Clothing Top 5% in Clothing in United Kingdom
gilbertrugby.com·🇬🇧 United Kingdom· Shopify·Since 2002

Gilbert: 67.7k visits a month, 23 active Meta ads, Gravity score 638.

Gilbert — Gilbert is a rugby brand that manufactures and sells rugby balls, boots, clothing and equipment to rugby players globally. They are world leaders in rugby ball manufacturing and supply match balls to every Rugby World Cup since 1995. In September 2026 gilbertrugby.com drew an estimated 67.7k visits, up 21% on the month before. It ranks #755 of 19,668 Clothing brands in United Kingdom.

gilbertrugby.com@gilbertrugby 98.1kYouTube 3.8kFacebookLinkedIn 6.4kTrustpilot 3.7Meta Ad Library 23

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
67.7k
+21% vs. August 2026
Instagram followers
98.1k
3,494 posts · @gilbertrugby
Trustpilot
3.7
6 reviews · 5 in 12 months
Meta ads
23
active · on Google since 2025
Products
60%
in stock
Rank in United Kingdom
#755
of 19,668 in Clothing
LinkedIn
6.4k
followers · 42 employees
Earned media value
€44.8k
per month, Instagram

Gravity score

638/ 1000 · 8 of 10 indicators rated
Brand Power621
Momentum636
Performance657

Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Gilbert is a rugby brand that manufactures and sells rugby balls, boots, clothing and equipment to rugby players globally. They are world leaders in rugby ball manufacturing and supply match balls to every Rugby World Cup since 1995.

01 · Traffic

How much traffic Gilbert gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Gilbert drew an estimated 67.7k visits in September 2026, up 21% on the month before and up 17% over three months.

  • Worldwide#131,220of 4.5m sites · Top 5%
  • In United Kingdom#6,844of 192k sites · Top 5%
  • Clothing, worldwide#12,701of 459,295 brands · Top 5%
  • Clothing, United Kingdom#755of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

67.7k

estimated visits in September

1 mo ▲ +20.6%4 mo ▲ +17.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Gilbert.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Gilbert holds 3.7 out of 5 on Trustpilot over 6 reviews, 5 of them in the last twelve months: 67% of customers give five stars and 17% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 6 reviews · 5 in 12 months
5 ★67%
4 ★17%
3 ★0%
2 ★0%
1 ★17%

Sporting Goods Store Rugby Soccer Store Rugby Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Gilbert sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gilbert sells on Shopify, 60% of its catalogue in stock. The best seller is G-TR4000 Training Ball, at £18.99–£23.99, followed by England Replica Ball and Quicker Pump.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rugby3%
Shoes0%
Clothing0%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing81%
Athletics14%
Household Supplies1%
Backpacks1%
Clothing Accessories1%

The dominant category places Gilbert in its comparison group.

Prices and ratingsstore data
Average rating
4.80 / 5
Rated products
2% of the catalogue
In stock
60%
Upper price quartile
US$56.70
Currency
GBP

05 · Influencers

Who talks about Gilbert.

The creators who tag @gilbertrugby on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @gilbertrugby on Instagram, led by Edwill van der Merwe (63.4k followers, 14.9% engagement).

Influencersaccounts tagging @gilbertrugby · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEdwill van der Merwe@edwill_vdm · 🇿🇦 ZAParenting family Creator63.4k14.9%4Tagged @gilbertrugby
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Gilbert competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Gilbert among Clothing brands in United Kingdom. The closest is RS Sports, then Masita Club Teamwear, Azzurri Sport, EYDA, DSsports, Gray-Nicolls.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
RS Sportsrs-sports.com
Masita Club Teamwearmasita.ie
Azzurri Sportazzurri.ie
EYDAeyda.dk
DSsportsdssports.ie
Gray-Nicollsgray-nicolls.co.uk
Competitors Gravity finds for Gilbert. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Gilbert with RS Sports

07 · Company

The company behind Gilbert.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Gilbert is a company based in United Kingdom, founded in 1823 according to LinkedIn, on a domain registered in April 2002. It employs about 42 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom
Founded
1823, per LinkedIn
Domain registered
4 Apr 2002
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
42 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
gilbertrugby.com · Shopify · GBP
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Gilbert

What people ask Google about Gilbert.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Gilbert legit or a scam?

According to Gravity by Benchr, Gilbert is a brand based in United Kingdom: its website has existed since April 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 42 people on LinkedIn, it has 98,092 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Gilbert sell?

Gilbert is a rugby brand that manufactures and sells rugby balls, boots, clothing and equipment to rugby players globally. They are world leaders in rugby ball manufacturing and supply match balls to every Rugby World Cup since 1995. Gravity by Benchr classifies it under Clothing, with Rugby making up 3% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Gilbert cost?

Gilbert's best seller, G-TR4000 Training Ball, sells from £18.99 to £23.99 on gilbertrugby.com. 60% of the catalogue is in stock. Gravity does not track prices daily: check gilbertrugby.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Gilbert discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Gilbert advertises on Facebook and Instagram and on Google, where its offers often run. Check gilbertrugby.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Gilbert?

Gilbert sells on its own website, gilbertrugby.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Gilbert?

Gravity by Benchr records a company based in United Kingdom, founded in 1823 according to LinkedIn, on a domain registered in 2002, with 42 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Gilbert doing well?

Yes. Gravity by Benchr estimates about 67,700 visits to gilbertrugby.com in September 2026, up 21% in a month and up 17% over three months. Gilbert ranks #755 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Gilbert use?

Gravity by Benchr identifies gilbertrugby.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Gilbert spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Gilbert on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Gilbert ranks #755 of 19,668 by estimated traffic. Its closest competitors on the same market are RS Sports, Masita Club Teamwear, Azzurri Sport, EYDA and DSsports. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Gilbert.