Brand page · Clothing · United States
FARM Rio traffic, ads & competitors 1.6m visits a month, 209 active Meta ads, Gravity score 596.
FARM Rio — FARM Rio is a Brazilian women's clothing and lifestyle brand that translates the carioca spirit into clothes with a tropical signature, offering printed dresses, bottoms, tops, and more. In September 2026 farmrio.com drew an estimated 1.6m visits, up 2% on the month before. It ranks #85 of 97,158 Clothing brands in the United States and holds a 4.0 Trustpilot rating over 1,115 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 128 peers: Clothing brands in the United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
FARM Rio is a Brazilian women's clothing and lifestyle brand that translates the carioca spirit into clothes with a tropical signature, offering printed dresses, bottoms, tops, and more.
01 · Traffic
FARM Rio website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
FARM Rio drew an estimated 1.6m visits in September 2026, up 2% on the month before and down 11% over three months.
- Worldwide#10,195of 4.5m sites · Top 1%
- In United States#3,408of 1.2m sites · Top 1%
- Clothing, worldwide#764of 459,295 brands · Top 1%
- Clothing, United States#85of 97,158 brands · Top 1%
1.6m
estimated visits in September
1 mo ▲ +1.7%4 mo ▼ −11.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
FARM Rio reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
FARM Rio holds 4.0 out of 5 on Trustpilot over 1,115 reviews, 229 of them in the last twelve months: 67% of customers give five stars and 24% one star. That volume places FARM Rio in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
FARM Rio best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
FARM Rio sells on Shopify, 98% of its catalogue in stock. The best seller is Gift Card, at US$50.00–US$300.00, followed by Red Fish Top Maxi Dress and Butter Yellow Boho Beauty Maxi Dress.
#1Gift CardFARM RioUS$50.00–US$300.00In stock
#2Red Fish Top Maxi DressFARM RioUS$140.00In stock
#3Butter Yellow Boho Beauty Maxi DressFARM RioUS$238.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places FARM Rio in its comparison group.
- Average rating
- 4.65 / 5
- Rated products
- 61% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$241.50
- Currency
- USD
04 · Ads
FARM Rio ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
FARM Rio runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since January 2023 (image, text, video).
FARM Rio GlobalFARM Rio Global8 Oct 2026image
FARM Rio New InFARM Rio Global8 Oct 2026image
New in: FARM Rio FW26FARM Rio Global8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Plantage Rio Inc.verified
Text ad20 Oct 2026Plantage Rio Inc.verified
Text ad20 Oct 2026Plantage Rio Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
FARM Rio influencers
The creators who tag @farmrio on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @farmrio on Instagram, led by Farm Manauara (26.4k followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFarm Manauara@farmmanauara · 🇧🇷 BR | Fashion style luxury Creator | 26.4k | 0.0% | 18 | Tagged @farmrio |
06 · Competitors according to Gravity
FARM Rio competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for FARM Rio among Clothing brands in the United States. The closest is roschic, then bebe, Gingham & Heels, Likemychoice, Emprada, Sdjcty.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| roschicroschic.com | |||||||
| bebebebe.com | |||||||
| Gingham & Heelsginghamandheels.com | |||||||
| Likemychoicelikemychoice.com | |||||||
| Empradaemprada.com | |||||||
| Sdjctysdjcty.com |
07 · Company
Who is behind FARM Rio?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
FARM Rio is a company based in New York, United States, founded in 1997 according to LinkedIn, on a domain registered in August 2006. It employs about 2,771 people.
- Entity country
- 🇺🇸 United States · New York
- Founded
- 1997, per LinkedIn
- Domain registered
- 21 Aug 2006
- Status
- Operating
- Employees
- 2,771 on LinkedIn
- Own store
- farmrio.com · Shopify · USD
- Catalogue
- 246 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about FARM Rio
What people ask Google about FARM Rio.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is FARM Rio legit or a scam?
According to Gravity by Benchr, FARM Rio is a brand based in New York, United States: its website has existed since August 2006, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 2,771 people on LinkedIn, it has 1,972,013 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
FARM Rio reviews: is it worth it?
Customers rate FARM Rio 4.0 out of 5 on Trustpilot over 1,115 reviews, 229 of them in the last twelve months: 67% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does FARM Rio sell?
FARM Rio is a Brazilian women's clothing and lifestyle brand that translates the carioca spirit into clothes with a tropical signature, offering printed dresses, bottoms, tops, and more. Gravity by Benchr classifies it under Clothing, with Dresses making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is FARM Rio expensive?
FARM Rio's best seller, Gift Card, sells from US$50.00 to US$300.00 on farmrio.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check farmrio.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a FARM Rio discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: FARM Rio advertises on Facebook and Instagram and on Google, where its offers often run. Check farmrio.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy FARM Rio?
FARM Rio sells on its own website, farmrio.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind FARM Rio?
Gravity by Benchr records a company based in New York, United States, founded in 1997 according to LinkedIn, on a domain registered in 2006, with 2,771 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is FARM Rio growing?
Not at the moment. Gravity by Benchr estimates about 1,556,500 visits to farmrio.com in September 2026, up 2% in a month and down 11% over three months. FARM Rio ranks #85 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does FARM Rio use?
Gravity by Benchr identifies farmrio.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does FARM Rio spend on Meta ads?
Gravity by Benchr does not publish a spend figure for FARM Rio on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United States?
Among Clothing brands in the United States in the Gravity by Benchr index, FARM Rio ranks #85 of 97,158 by estimated traffic. Its closest competitors on the same market are roschic, bebe, Gingham & Heels, Likemychoice and Emprada. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FARM Rio.