Brand page · Finland
Fazer traffic, ads & competitors 265k visits a month, 149 active Meta ads.
Fazer — Fazer is a Finnish confectionery and food company that creates sustainable food solutions and operates in Northern Europe with exports to over 40 countries. In September 2026 fazer.com drew an estimated 265k visits, up 21% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
Fazer is a Finnish confectionery and food company that creates sustainable food solutions and operates in Northern Europe with exports to over 40 countries.
01 · Traffic
Fazer website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fazer drew an estimated 265k visits in September 2026, up 21% on the month before and up 57% over three months.
- Worldwide#48,460of 4.5m sites · Top 5%
- In Finland#172of 20.4k sites · Top 1%
- Category, worldwide—Data not available
- Category, Finland—Data not available
265k
estimated visits in September
1 mo ▲ +21.0%4 mo ▲ +57.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Fazer reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fazer holds 3.4 out of 5 on Trustpilot over 6 reviews, 4 of them in the last twelve months: 33% of customers give five stars and 33% one star.
Food Products Supplier Chocolate Shop Chocolate Artisan
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Fazer best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Fazer's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places Fazer in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Fazer ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fazer runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
Mainos Fazer Puikula @fazersuomi 💭✈️ Mistä reissusta sä haaveilet? 🌴Meidän matkasuunnitelmat alkaa usein aamupalapöydästä. Haaveillaan yhdesFazer13 Oct 2026video
Fazer PatukatFazer13 Oct 2026video
Fazer Pihlaja x Arabia 🦊❤️Fazer13 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Fazer influencers
The creators who tag @fazersuomi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @fazersuomi on Instagram, led by Maija Margaret (57.1k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMaija Margaret@maijamargaret · 🇫🇮 FI | Fashion style luxury Creator | 57.1k | 0.6% | 2 | Tagged @fazersuomi |
06 · Competitors according to Gravity
Fazer competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fazer. The closest is royce.com, then La Fête Chocolat, lindt.de, Rick Doces, Cacau Show, Lindt USA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| royce.comroyce.com | |||||||
| La Fête Chocolatlafetechocolat.com | |||||||
| lindt.delindt.de | |||||||
| Rick Docesrickdoces.com.br | |||||||
| Cacau Showcacaushow.com.br | |||||||
| Lindt USAlindtusa.com |
07 · Company
Who is behind Fazer?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fazer is a company based in Finland, founded in 1891 according to LinkedIn, on a domain registered in August 1995. It employs about 2,464 people.
- Entity country
- 🇫🇮 Finland
- Founded
- 1891, per LinkedIn
- Domain registered
- 31 Aug 1995
- Employees
- 2,464 on LinkedIn
- Own store
- fazer.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fazer
What people ask Google about Fazer.
6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fazer a legit company?
According to Gravity by Benchr, Fazer is a brand based in Finland: its website has existed since August 1995, it employs 2,464 people on LinkedIn, it has 174,410 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Fazer known for?
Fazer is a Finnish confectionery and food company that creates sustainable food solutions and operates in Northern Europe with exports to over 40 countries. Source: Gravity by Benchr product classification.
Fazer promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Fazer advertises on Facebook and Instagram, where its offers often run. Check fazer.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Fazer?
Gravity by Benchr records a company based in Finland, founded in 1891 according to LinkedIn, on a domain registered in 1995, with 2,464 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Fazer growing?
Yes. Gravity by Benchr estimates about 265,400 visits to fazer.com in September 2026, up 21% in a month and up 57% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
What is Fazer's ad budget?
Gravity by Benchr does not publish a spend figure for Fazer on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Category
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fazer.